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Walked Right into That One: How Location Technologies Revolutionize Customer Engagement

Optimove

Beacon Technology Using beacon technology – small, battery-powered devices (beacons) that communicate with nearby mobile devices through Bluetooth low energy (BLE) signals – is a relatively quick and low-investment way for brands to connect with customers in their brick-and-mortar locations.

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Why Good Customer Experience Starts With Your Internal Culture

Customer Bliss

Leslie’s work involves partnering with stores that have chosen Citi as their private label and/or co-brand card provider. She and her team ensure that the customer experience journey and shopper experience is reflective of the retailer’s brand and ethos. Good Customer Experience Starts With Your Internal Culture.

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Is Outsourcing Your Customer Experience Really A Good Idea or Just Wrong?

Beyond Philosophy

When I was writing my first book, Building Great Customer Experiences , back in 2002, I interviewed a source from BMW who said something I never forgot: “We don’t have any ‘Only-ers’ in our organization.” These parts influence your customers’ perception of your Customer Experience and brand.

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11 Retail Customer Experience Strategies To Win Customers

SurveySensum

Do you have a favorite brand that you love to shop from even if you have absolutely no shopping requirements but go there just for the experience? Because I do and that brand for me is IKEA. Make Shopping Easy & Fun Make Every Interaction Epic! Make Every Interaction Epic! Because I love shopping there!

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11 Retail Customer Experience Strategies To Win Customers

SurveySensum

Do you have a favorite brand that you love to shop from even if you have absolutely no shopping requirements but go there just for the experience? Because I do and that brand for me is IKEA. Make Shopping Easy & Fun Make Every Interaction Epic! Make Every Interaction Epic! Because I love shopping there!

Retail 52
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The Case for a Single Customer Experience Platform

Ecrion

This interaction is certainly part of my Customer Experience with them. Scalable rendering of communications in batch, on-demand or interactively. Consistent application of regulatory, legal and branding standards to communications. Employ a 360-degree view of customer interactions. Dozens of output formats.

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The Surprising Affect Your Experience Has on Price Imaging

Beyond Philosophy

Customers have an idea of whether you are a low- or high-priced store almost before they ever interact with you. Different from actual prices, Price Image is the reputation that a store or brand has for being high- or low-priced. In other words, Price Image is the intersection of price and brand. You need to make a choice.

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