Top 20 Books Every Customer Experience Professional Needs to Read Now
Chattermill
MAY 12, 2019
in 2000 to over $1 billion in 2008 by focusing relentlessly on customer success. Pennington doesn’t dive into things like cross-channel alignment or journey mapping. Instead, he focuses on getting companies to see CX as a company-wide effort, not the exclusive domain of the call center rep or the salesperson.
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