Optimove’s 2023 Survey Key Highlight: Brands Still Subject Consumers to Marketing Fatigue
Optimove
DECEMBER 21, 2023
Re-engage your churned customers with this guide Download Now Why it Matters: Marketing fatigue happens when consumers feel overwhelmed by generic and irrelevant messages. For brands, message relevancy and personalization are key to mitigating marketing fatigue. This post highlights Optimove 2023 surveys of more than 2,000 consumers.
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