Banking Customer Retention Loyalty Programs Touchpoint 
Currency Alliance
APRIL 15, 2024
Many people assume that operating a loyalty program necessarily implies issuing your own loyalty points or miles. The optimal points to offer mostly depends on the frequency of engagement your brand has with target customers. Points and miles are a dominant and popular form of loyalty value.
SurveySensum
JULY 9, 2024
Customer Retention Did you know that 21% of Starbucks customers return within three days, with 10% returning within just one day? Starbucks is certainly excelling at the customer retention game. The reason behind this level of retention? Their Loyalty Programs. million active customers.
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ShepHyken
JANUARY 7, 2024
Deloitte Shares Loyalty Trends and Best Practices for 2024 by Alicia Esposito (Retail TouchPoints) To drive customer retention and loyalty, most brands and retailers continue to rely on purchase discounts (77%) and loyalty program points (61%), according to Retail TouchPoints research.
ClearAction
JULY 8, 2024
A leading indicator shows what customers will soon experience. Chief Marketing Officers measure the purple metrics shown below about what happened in the market : customer acquisition cost, margin expansion, sales velocity, customer retention, recurring revenue, expanded purchases, and referral revenue.
InMoment XI
SEPTEMBER 1, 2022
There is something to be said about how vital it is to leverage market research to understand your non-buyers so you can convert them into customers. But focusing on how to improve customer retention is just as important, if not more. That is why your customer retention efforts are so important. You guessed it!
delighted
JUNE 1, 2022
A steady stream of orders from your existing customer base stabilizes your cash flow. bank, 82% of failed businesses cited cash flow as a factor in their collapse. The advantage of using the predictive model is identifying your most valuable customers. It also works the other way, with inactive customers becoming active again.
Currency Alliance
JANUARY 22, 2020
Every CFO knows a loyal customer is many times more profitable than others. And yet, many loyalty programs are run like barnacles on the side of a business: battling for budget, rather than being nurtured as the core way to engage customers via every channel and touchpoint. Points alone don’t earn much loyalty.
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