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Building a Great CX Team

CX Accelerator

Customer Insights/Measurement/Analytics. Customer Journey Mapping. Employee Experience. In this role, you want someone who is naturally curious who will be internally motivated to seek out answers to the questions they have about customer behavior. Resource: 6 Sources of Customer Understanding by CXpert.

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Exploring Customer Journey Mapping – An Interview with Jim Tincher

SurveySparrow

Those kinds of experiences led me to find Heart of the Customer, where we specialize in helping companies understand the emotional connection customers have with their brand, and how to use that newfound knowledge to drive action that gets results. Jim: Well, naturally, I think our book, How Hard Is It to Be Your Customer ?

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Key Insights from Next Generation Customer Experience: Day One

Experience Investigators by 360Connext

I’m speaking at the Next Generation Customer Experience conference in San Diego this week, but today I got to be an attendee and participate in some great conversations about customer experience. There were sessions on co-creating with customers, social media, and customer journey mapping.

Insights 236
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The desire to make a difference in creating a customer-oriented culture – an interview with Kathy van de Laar

ijgolding

In pledging to my campaign, five wonderful people were rewarded with an interview feature on my blog – what you are reading is the third of the five (you can read the first – an interview with James Dodkins – here ; and the second with Chris Brown – here ). I recently did a customer journey mapping project with a Dutch retailer.

Culture 61
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Customer Experience Influencers You Must Follow – Part 2

Customer Guru

John is an “Ex-Disney Guy” and Customer Experience Coach. He has been successful in showing businesses, teams and communities how to create a Disney-like experience and culture. He brings a wealth of knowledge and hands-on experiences to his keynotes and seminars. John Formica Follow @JohnFormica.

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Customer Experience Best Practices: Empathy

PeopleMetrics

We’re trying to help our customers. Customers are people, with needs to satisfy and problems to solve. As customer experience professionals , our job is to help them, so they’ll come back again. Ultimately, the point of customer experience strategy is to be more helpful to our fellow human beings.

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The Ultimate Guide: How to Build a Customer Experience Department

Lumoa

Whether your company is using the Balanced Scorecard , OKRs (Objectives and Key Results), SMART , or simple KPIs , this will help you align the work of your future customer experience department to goals everyone in the company cares about.