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10 Best Customer Experience Books

Lumoa

Although it makes sense to search for information online where you can find up-to-date answers to specific questions, what about getting a more comprehensive understanding by reading a book about the topic. For example, there are plenty of good customer experience books to read if you want to learn more about customer experience.

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SaaS Customer Experience Starts in the C-Suite

Experience Investigators by 360Connext

In 2003 there were 30 Chief Customer Officers worldwide according to the Chief Customer Officer (CCO) Council, reaching 450 by 2011. Annie has been specializing in the field of Customer Experience Management for over ten years, but has dabbled in lots of different parts of business.

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Customer Experience Influencers You Must Follow – Part 1

Customer Guru

He is the co-founder and director of Genroe, a consultancy that specializes in Net Promoter®, customer feedback management, data analysis, and customer experience management. Adam Toporek is internationally renowned for his expertise as a keynote speaker, customer service expert, and front-line trainer.

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Top 20 Books Every Customer Experience Professional Needs to Read Now

Chattermill

Top 20 Books Every Customer Experience Professional Needs to Read Now. Customer Experience. Today, we’re giving you a peek inside the Chattermill Book Club. We’ve also picked up a ton of insights by making our way through lots of books written by Customer Experience Guru's. And obvious.

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Has Marketing lost its way or is it just changing? A perspective by Bernard Page

ijgolding

Where does Customer Experience (CX) ‘sit’ in an organisation? Among other things, I am the Course Director of Customer Experience Management for the CIM (Chartered Institute of Marketing). My book, ‘Customer What? – This is a question I am frequently asked. Absolutely not! Enjoy the read!!

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Customer Experience + Marketing: Pro’s & Con’s

ClearAction

While there is a certain success rate in customer retention tactics, it is prone to similar efforts from competitors. While great customer service is expected by customers, their primary expectation of value is to have no need to contact the Service organization. Customer Experience Social Media Conversations.

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Chatbots: The Smart Decision on Customer Service and Artificial Additives

Clarabridge

I had a long night in the transfer lounge with my many travel companions, as a very limited number of customer service agents tried to find places for a truckload (or more accurately a planeload) of passengers. Chatbots don’t sleep, which gives them a leg up on man-powered customer service. Disillusionment.