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Reinforce your brand value with a social media strategy

BirdEye

Today, 90% of people with a social media account use social networks to communicate with brands and businesses. As a business looking to improve brand awareness, lead generation, and scale growth, social media management has to be a part of the overall strategy. That brand consistency reinforces your brand identity.

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7 proven ways to measure brand equity

Qualtrics

Get started today with our simple guide to measuring brand equity What is brand equity and why does it matter? The concept of brand equity takes advantage of this customer behavioral tendency to maximize profitable sales over time. This creates: A marketplace that favors the company with the strongest brand equity.

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Automotive Reputation Management: Win with Digital and Drive Customer Acquisition

InMoment XI

A well-crafted automotive reputation management strategy is essential for any auto brand looking to build trust, foster customer loyalty, and thrive in a competitive market environment. brands must recognize that the ability to manage their digital channels and digital reputation is a crucial success factor. .

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What a Customer Touchpoint Is (and Why Customer Experience Leaders Should Care)

Experience Investigators by 360Connext

Each customer touchpoint is an opportunity to reinforce your brand value and engage customers in meaningful ways. Social media posts, brand websites, customer review websites, demo request forms, QR codes, email marketing messages, sales team outreach (SMS or phone calls), and every direct or indirect brand interaction are touchpoints.

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Top 5 Customer Service & CX Articles for Week of August 12, 2024

ShepHyken

Conversely, organizations cannot afford to get CX wrong, as dissatisfaction can result in diminishing brand value, lost revenue, and customer churn. My Comment: Tata Communications has sponsored a special Harvard Business Review Report on CX that is worth downloading and reading.

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What a Customer Touchpoint Is (and Why Customer Experience Leaders Should Care)

Experience Investigators by 360Connext

Each customer touchpoint is an opportunity to reinforce your brand value and engage customers in meaningful ways. Social media posts, brand websites, customer review websites, demo request forms, QR codes, email marketing messages, sales team outreach (SMS or phone calls), and every direct or indirect brand interaction are touchpoints.

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How Customer Retention Strategies Can Facilitate Business Growth

InMoment XI

Customer retention is important because the longer a customer stays with your brand, the higher their average purchase is. Keeping customers will increase your average customer lifetime value, and help create a sustainable business model. Stay True to Your Brand Consistency is key to building trust and loyalty with your customers.