NetBase

JULY 16, 2020

The social mood has shifted socially to overwhelming anger and brands are showing up by reassessing how to connect with consumers. How can companies capture the social mood and bring their brands back to social to connect meaningfully with consumers there? How analytics leads the way to informed decisions.

Consumers 60

Consumers Brands Social Media Fashion 60

BirdEye

JUNE 16, 2023

Knowing how your customers feel about your brand makes growing a business easier and more efficient. Regularly conducted brand surveys help you gather such feedback. But brand surveys come in many different forms and choosing the right one is important to reap the benefits of your investments.

Brands 98

Brands Social Media Insights Feedback 98

NetBase

AUGUST 27, 2020

Retailers are always on the lookout for a way to connect with consumers, and what better way than capturing their exact verbatims about your brand? Our “personal narrative” theme makes short work on this challenging goal, offering companies amazing insight into the loves (and hates) of consumers. as of June 20.

Retail 98

Retail Consumers Social Media Apparel 98

InMoment XI

AUGUST 3, 2023

While traditional customer feedback is a goldmine of insights that can drive business growth, a substantial portion of this valuable feedback lies in unstructured data. Emails, social media posts, customer reviews, call center transcripts, and open-ended survey responses—all hold crucial information about customer sentiment and preferences.

Customer Insights 488

Customer Insights Insights White Paper Social Media 488

Experience Investigators by 360Connext

NOVEMBER 2, 2021

Creating customer personas is an important part of any customer journey mapping exercise or really any customer experience management program. What is a Customer Persona? A customer persona helps humanize the customer to the point you might refer to them by a fictional name.

Customer Journey Mapping 375

Customer Journey Mapping Culture Customer Journey B2B 375

Oracle

JULY 20, 2018

The field of customer experience management isn’t new, but companies are still evaluating what exactly this functional area means for the future of business. The umbrella of CX is broad, encompassing a range of touch points from early acquisition to post-purchase experiences.

Customer Experience Management 89

Customer Experience Management Customer Experience Management Customer Journey 89

Totango

NOVEMBER 8, 2021

The COVID-19 pandemic has forced brands to elevate customer experience to stay competitive. As more consumers turned to e-commerce, more companies had to step up their digital game, in turn forcing SaaS providers to deliver so brands could satisfy their buyers. What Does It Take to Elevate Customer Experience?

Brands 106

Brands Customer Experience E Commerce E-support 106

Totango

NOVEMBER 8, 2021

The COVID-19 pandemic has forced brands to elevate customer experience to stay competitive. As more consumers turned to e-commerce, more companies had to step up their digital game, in turn forcing SaaS providers to deliver so brands could satisfy their buyers. What Does It Take to Elevate Customer Experience?

Brands 89

Brands Customer Experience E Commerce E-support 89

delighted

MARCH 4, 2020

Consumers experience your brand in many different ways, whether by using your product and interacting with customer support, or through word-of-mouth on channels outside of your control. And with each new interaction, their perception of your brand can change, potentially leading to a new customer or a lost one.

Customer Experience Management 52

Customer Experience Management Definition Customer Experience Management 52

SurveySensum

JULY 11, 2023

Before we move ahead, let’s understand – What is customer experience? Customer Experience is the overall impression a brand creates in the minds and hearts of its customers. It’s not just about the product or service; it’s about every interaction and touchpoint a customer has with a brand.

Brands 83

Brands Customer Experience Rewards Programs Touchpoint 83

Totango

NOVEMBER 8, 2021

The COVID-19 pandemic has forced brands to elevate customer experience to stay competitive. As more consumers turned to e-commerce, more companies had to step up their digital game, in turn forcing SaaS providers to deliver so brands could satisfy their buyers. What Does It Take to Elevate Customer Experience?

Brands 83

Brands Customer Experience E Commerce E-support 83

delighted

MARCH 4, 2020

Consumers experience your brand in many different ways, whether by using your product and interacting with customer support, or through word-of-mouth on channels outside of your control. And with each new interaction, their perception of your brand can change, potentially leading to a new customer or a lost one.

Customer Experience Management 44

Customer Experience Management Definition Customer Experience Management 44

BirdEye

DECEMBER 8, 2022

If you don’t know which platforms are available, you may be throwing away opportunities to make your brand a household name. We’ll also help you narrow down your target audience and determine which platforms can help boost your brand and get more followers. Let’s say you’re a business-to-consumer (B2C) company selling retail products.

Social Media 98

Social Media Brands Entertainment Connections 98

NetBase

MAY 8, 2020

And we’re sharing five brands that are beating the odds and winning eCommerce buzz during a global pandemic. They did this to reach more consumers who are working out at home amidst social distancing. . So, when the brand was forced to shut their doors and shift to online retail, Lululemon didn’t seem to skip a beat.

Brands 64

Brands Social Media Consumers Insights 64

Beyond Philosophy

APRIL 4, 2019

Brands are everywhere. Everybody feels like they understand what brands are. However, when we ask the fundamental questions of “What is a brand?” Branding is a critical topic in Customer Experience. We discussed where branding and Customer Experience interact and prioritize in a recent podcast.

Loyalty 130

Loyalty Brands Insurance Call Center 130

NetBase

NOVEMBER 25, 2019

The 2019 Consumer Packaged Goods Industry Report is here! It’s full of consumer insight that will drive sales this holiday season – and well into 2020. The industry is evolving with more consumers changing how they purchase products, with over $58.6 But, its Net Sentiment was edged out by another brand contender.

Social Media 52

Social Media 2019 Consumers 2018 52

NetBase

NOVEMBER 25, 2019

The 2019 Consumer Packaged Goods Industry Report is here! It’s full of consumer insight that will drive sales this holiday season – and well into 2020. The industry is evolving with more consumers changing how they purchase products, with over $58.6 But, its Net Sentiment was edged out by another brand contender.

Social Media 52

Social Media 2019 Consumers 2018 52

NetBase

MAY 30, 2019

When offering a top-notch experience is your product, you’ve got your work cut out for you in today’s consumer-empowered climate. Such is the lot of hospitality and restaurant brands. But we’ve got the CX analytics secrets that can unlock everything – and all brands can benefit. Want an edge? Response times—i.e.,

Hospitality 56

Hospitality Consumers Social Media 2019 56

BirdEye

MAY 29, 2024

Table of contents Key findings from “The One” report by Birdeye How many consumers have found “The One?” Digital presence is key for brands to earn loyalty : Nearly one in five (17%) consumers won’t even consider a service provider without an online presence. How many consumers have found “The One?”

Social Media 64

Social Media Consumers 2024 Loyalty 64

NetBase

JANUARY 2, 2020

So, here are five ways brands must resolve to listen better in 2020 if they want to be counted among the success stories. Resolution #1: Brand Health & Proactive PR. If you’re not listening to what consumers are saying online, well – then you won’t know what they’re saying online, now will you? Resolution #2: Customer Care.

2020 60

2020 Brands Social Media Consumers 60

BirdEye

AUGUST 12, 2024

Consumers rely on online reviews to make informed decisions about everything from where to eat to which doctor to see. In this case, a Seattle-based surgeon was fined $5 million for posting fake positive reviews and suppressing negative customer reviews. He understood the power of brand perception and the allure of perfection.

Consumers 59

Consumers Feedback Competitive Advantage Customer Satisfaction 59

NetBase

JULY 23, 2020

There’s a disconnect when comparing consumer reports and surveys against consumer sentiment. And brands need to pay close attention to it! Why it is that despite low ratings for Tesla on a recent report, their brand passion still ranks high. This is why sentiment analysis is important to cross-check information.

Consumers 52

Consumers B2C Social Media Automotive 52

NetBase

MAY 28, 2019

Retail consumers are a fickle lot. Ever see a sale that’s targeted toward new customers? While it’s important to capture new customers, the real prize is when you can retain existing ones, and keeping tabs on customer satisfaction via popular online conversation and associated hashtags is key to mastering this tactic.

Retail 60

Retail Consumers Apparel Fashion 60

Happy or Not

AUGUST 21, 2024

A striking 79% of consumers report a strong relationship with their favorite brands, whether through memberships, loyalty programs, or branded subscriptions. These loyalty avenues pay off, enabling customers to deepen their loyalty and investment. CX programs build brand loyalty for you Everyone wants to be heard.

Loyalty 36

Loyalty Retail Rewards Programs Loyalty Programs 36

NetBase

NOVEMBER 8, 2019

Brands put lots of work in to capturing an increasingly complex consumer base. And they’re experiencing enormous success with strategies informed by next generation AI-powered social analytics. We explore that and more in our latest 2019 Consumer Experience Analytics Report: North America – and we have a preview of it below!

Sales 45

Sales Brands Consumers Insights 45

CSM Magazine

APRIL 17, 2024

In today’s always on economy, customer experience managers face the challenge of meeting consumer expectations round-the-clock. Enter chatbots – the tireless, automated assistants revolutionizing customer service. Robust Analytics Chatbot analytics are invaluable for customer experience managers.

Multi-Channel 52

Multi-Channel Social Media Customer Confidence Customer Experience Management 52

BirdEye

OCTOBER 16, 2023

Arden could not have imagined the challenges of managing a business’s online reputation. In fact, your business’s local search engine optimization (SEO) reputation signals search engines about your brand. 81% of consumers search online before physically going into a store. How does AI help in SEO reputation management?

Management 110

Management Demo Brands Consumers 110

BirdEye

FEBRUARY 2, 2023

I’m thrilled to announce the acquisition of Cube Online– Australia’s leading customer experience platform — giving us the opportunity to help local brands and businesses worldwide. I want to extend a warm welcome to the entire Cube team and the thousands of Cube customers.

Social Media 98

Social Media 2016 Innovation Touchpoint 98

NetBase

MAY 14, 2019

Tasked with providing products and services that are ‘better than yesterday’s best’ is where most CPG brands find themselves living these days. And we see many of these brands consistently clearing that hurdle thanks to customer experience (CX) analytics informed by Next Generation Artificial Intelligence (AI).

Consumers 43

Consumers Events Metrics Social Media 43

Lumoa

JULY 21, 2022

We’ll also go over the role of the customer experience in European telecom and how this variable affects the perception of consumers in this segment. . Finally, we’ll share general steps to improve CX within your organization and discuss what the future holds for the telco customer journey in Europe. Company Reputation.

Customer Experience 94

Customer Experience Telecommunications CEM Net Promoter Score 94

BirdEye

JANUARY 19, 2023

In this blog post, we’ll explore the key differences between social listening vs social monitoring so that you can make informed decisions when it comes to your business’s digital presence. Positive comments, on the other hand, can help inform marketing strategies and identify areas that resonate most with followers.

Social Media 98

Social Media Brands Information Feedback 98

NetBase

NOVEMBER 8, 2019

Brands put lots of work in to capturing an increasingly complex consumer base. And they’re experiencing enormous success with strategies informed by next generation AI-powered social analytics. We explore that and more in our latest 2019 Consumer Experience Analytics Report: North America – and we have a preview of it below!

Brands 40

Brands Sales Consumers Insights 40

BirdEye

APRIL 28, 2023

When debating whether to make a purchase online, 93% of consumers say they rely on the advice and experiences of other buyers to make a decision. You can also collect and manage reviews from Google My Business or industry-specific business listing sites. And they are increasingly using social media to get that information.

Insurance 98

Insurance Marketing Social Media Loyalty Programs 98

Beyond Philosophy

JUNE 17, 2015

Like any proactive form of outreach to consumers, including classic advertising approaches, content must have discipline around investment and return. Core to any good content strategy is the effectiveness of websites as information sources and relationship-builders. Where Is Content Marketing Headed?

Consumers 96

Consumers Connections Social Media Advertising 96

BirdEye

JULY 6, 2023

A review aggregator is an online platform or public-facing website that collects reviews on a product, service, or brand. And it allows consumers to gauge the authenticity of the business quickly. With hundreds of brands to choose from, consumers want to make well-informed decisions before spending their hard-earned cash.

Social Media 98

Social Media 2023 Consumers Feedback 98

ReviewTrackers

AUGUST 24, 2020

There is a vital shift happening in the business world: a growing class of savvy, empowered consumers are demanding more options, fairer prices, and better interactions across the entire customer journey. As a result, businesses across a wide range of industries are being compelled to adopt a more customer-centric approach.

Customer Experience 124

Customer Experience Multi-Channel Social Media Touchpoint 124

BirdEye

SEPTEMBER 10, 2024

According to Birdeye’s The One report , 38% of consumers say leaving a favored service provider is emotionally difficult. But they need to become your customers before such a deep relationship is built. Then they must nurture them through the marketing funnel, gradually transforming them from prospects to loyal customers.

Marketing 59

Marketing Social Media B2C B2B 59