Customer Experience Strategy: Paradigm Shift!
InteractionMetrics
APRIL 16, 2024
Companies seem inordinately invested in their customer experience (CX) strategy. They send surveys, analyze touchpoints, and build out customer personas. But an alarming paradox has emerged: Customers are more dissatisfied than ever. If you misunderstand the customer experience, any strategy to improve it will fall short.
Let's personalize your content