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At Customer Guru, we believe that CustomerExperience (CX) should be the number one priority for all the Indian businesses so that they become more sustainable and successful globally. Thus, we are on a mission to spread this awareness, inspiring and guiding professionals to adopt and inculcate a customer-centric approach.
Psychologist and Professor Daniel Kahneman , winner of the 2002 Nobel Memorial Prize in Economic Sciences, explains why this is in his book, “ Thinking Fast and Slow ”. In truth, when your gut instinct turns out to be right, it is a result of the complicated system of decision-making your brain employs.
After Voice of the Customer (VoC) , nothing is more closely associated with CustomerExperienceManagement (CXM) than a customer journey map (CJM). . Personas are developed based on a combination of factors developed through research into customer goals, challenges, habits, and demographics.
He was also one of the first proponents of having an “outside-in” approach regarding the experience that you deliver to customers, which, my regular readers know, is one of the principles of which I am keenly fond. If you customize your goods or services and your experiences, you’ll thoroughly engage people.
FREMONT, CA—September 14th, 2016 —Strativity earns a place in the list of 20 Most Promising CustomerExperienceManagement Solutions Providers 2016 by CIOReview. For over a decade, Strativity Group has led dozens of organizations around the world into a new era of customer-centricity. About Strativity.
I started my career with Convergys in 2002 as a Customer Service Representative. We, as an organization, take customer satisfaction very seriously. It’s only after we have won the customer back by the service recovery done by the team that a case is closed. Frequent training and mentoring of the team is also a must.
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