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How NPS was pioneered at Intuit & Sprint, with Brian Andrews – CB46

Customer Bliss

Brian worked at Intuit from 2002 to 2013, ultimately serving as VP of Customer Experience and Business Excellence. (He Usually this involved customer surveys at major touchpoints, like post-purchase, first bill, etc. About Brian. He arrived at that role in October 2007.) They had to test/trial it for about three months.

NPS 163
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The Differences Between B2B and B2C Customer Journey Mapping

GetFeedback

Winning CX initiatives–those achieving tangible benefits or a competitive edge–tend to include more stages (also known as touchpoints) in journey maps. What appears to matter more is consistency across the journey stages and thoroughness of implementing journey mapping practices.

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Confirmit vs Qualtrics: Which One Wins in Survey and Feedback Management?

SurveySensum

Customer Reviews * Source : Jan 10, 2023 Qualtrics Founded in 2002 and later acquired by SAP, Qualtrics has become a go-to solution for organizations focusing on Customer Experience , Employee Experience, Product Experience, and Brand Experience. Ease of Use 8.1 Quality of Support 8.1 Ease of Setup 8.3

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Surveys Don't Sell!

CX Journey

The article is based on research that was summarized in an HBR article in May 2002. Twelve years later (that research was published in 2002), customers have seen a lot of surveys; I think they know which ones are designed to genuinely gather feedback about the experience versus trying to introduce/sell a product. O my, where to begin.

2002 62
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The Evolving Scope of B2B Marketing: It’s All About Customer Experience

Answer Dash

Prospects and customers need to be addressed through multiple touchpoints, using the appropriate content and delivered through the right channels at the right time. This article is written by Paul Heald : Paul created BrightTALK in 2002 to help professionals advance their careers and learn from the expertise of global thought leaders.

B2B 76
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11 Retail Customer Experience Strategies To Win Customers

SurveySensum

Well, yes because brands don’t pay attention to all the important touchpoints in a customer’s journey. In September 2002, according to the New York Times , Netflix sold around 190000 DVDs per day. You packed everything and exited the store satisfied with the experience. The same goes for the brand’s online store.

Retail 52
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11 Retail Customer Experience Strategies To Win Customers

SurveySensum

Well, yes because brands don’t pay attention to all the important touchpoints in a customer’s journey. In September 2002, according to the New York Times , Netflix sold around 190000 DVDs per day. You packed everything and exited the store satisfied with the experience. The same goes for the brand’s online store.

Retail 52