NPS, CES, CSAT: Which One is the Best Metric?
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SEPTEMBER 20, 2019
They’re used to measure the level of loyalty that a customer has toward your brand. Customers are considered loyal when they consistently purchase from your brand over an extended period of time. . Net Promoter Score (NPS). Customer Effort Score (CES). NPS, CES, and CSAT are customer loyalty metrics.
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