Remove 2003 Remove Customer Experience Management Remove Metrics
article thumbnail

6 Most Popular Customer Experience Metrics and KPIs Explained Simply

Lumoa

You can easily see that NPS is the most common CX metric: almost two thirds of companies follow it. The churn or retention rate are usually used to understand the connection between the customer experience management and its monetary value. Since 2003, when the metric was first introduced, NPS has been gaining popularity.

Metrics 162
article thumbnail

SaaS Customer Experience Starts in the C-Suite

Experience Investigators by 360Connext

In 2003 there were 30 Chief Customer Officers worldwide according to the Chief Customer Officer (CCO) Council, reaching 450 by 2011. Have you ever been to a restaurant where the food was fantastic but the experience was lacking? If our client relationship stopped with a sale, we would fail, and fast.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Data Science Reveals 3 Problems with the NPS Dogma

Bob Hayes

The Net Promoter Score (NPS), a metric used to gauge the health of the customer relationship, has been used by companies for years. Second, the calculation of the metric (a difference score) results in an ambiguous score that is difficult to interpret. is the only loyalty metric companies need to grow their company.

NPS 89
article thumbnail

Data Science Reveals 3 Problems with the NPS Dogma

Bob Hayes

The Net Promoter Score (NPS), a metric used to gauge the health of the customer relationship, has been used by companies for years. Second, the calculation of the metric (a difference score) results in an ambiguous score that is difficult to interpret. is the only loyalty metric companies need to grow their company.

NPS 86
article thumbnail

Net Promoter Score® 101: The Complete Guide

Lumoa

The Net Promoter Score (or NPS) was designed by Fred Reichheld in 2003 to measure loyalty. That time, customer experience management was still unknown to the most of the business doers. Keep in mind that NPS only becomes a truly valuable metric, if its “why”-question is properly collected, analysed and heard.

article thumbnail

We Asked 30 CX Influencers if They Would Recommend the Net Promoter System

Lumoa

The Net Promoter System® (or NPS) has been a popular customer experience metric since its creation in 2003. As a rule, I would always suggest collecting NPS as one of a number of metrics (including CSAT and Customer Effort) unless there is a compelling reason why you should not. There is no perfect metric.

NPS 126
article thumbnail

Is 2015 the Year of #CX?

CX Journey

For the long term win, Customer Experience Management needs to be a continuous process of collecting - and acting on - customer insights. At the highest level, we’ve seen the rise of the Chief Customer Officer (CCO), an executive with the authority and visibility to create a culture of customer-centricity.

2015 71