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According to the survey, self-service channel usage has increased from 67% in 2012 to 76% in 2014, while phone usage remains the same at 73%. While the voice of the customer may be heard less often over the phone, it is clearly stating a growing preference for digital engagement. 43% don’t ever review assisted service processes.
The first and most important best practice for B2B sales organisations when it comes to customer experience is actually making it a priority. Interestingly, 89 percent of companies now believe they compete primarily on the basis of customer experience, compared with just 36 percent who thought the same back in 2012.
Here is a collection of 16 statistics shaping customerservice for today and tomorrow: 1. 76% of consumers say they view customerservice as the true test of how much a company values them. 60% of consumers have higher expectations for customerservice now than they did just one year ago.
They also want to use the accumulated online data to come up with great strategies that help them optimize the customer experience. B2B Customer Experience Statistics. Investing in improved customer experience pays dividends. higher customer retention, 1.9x Experience-led businesses also have 1.7x return on spend, and 1.6x
With CX in mind, here are some general customer experience statistics – 89% of businesses compete primarily on the basis of customer experience (CX). 42% of customers would not mind paying more when offered a warm and friendly customer experience. Companies with a greater focus on customersatisfaction have 1.5x
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