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Our Top 15 Customer Experience Posts of 2015

Experience Investigators by 360Connext

The post Our Top 15 Customer Experience Posts of 2015 appeared first on Customer Experience Consulting. In case you’re just hearing about us, or you haven’t subscribed for updates, we’ve put together a heaping handful of our best customer experience posts from the past year […].

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8 CX Trends for 2015 (The Year of the Employee)

Experience Matters

With this post, I’m declaring 2015 “ The Year of the Employee.”. Although I published 13 CX trends for 2013 and 14 CX trends for 2014 , I decided that 15 trends for 2015 would be too many to track. Instead, I’ve narrowed down the focus to these 8 key CX trends for 2015: Corporate Culture Conversations.

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5 Top Challenges CX Pros are Tackling Today

Experience Investigators by 360Connext

What customer experience metrics will survive? Dashboards showing just customer satisfaction rate as the only customer metric are short-sighted, to say the least. Net Promoter Score (NPS) was the “only” metric that mattered for a while. What metric will matter tomorrow? Who will your customers be?

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Report: The State of CX Metrics, 2015

Experience Matters

We published a Temkin Group report, The State of CX Metrics, 2015. This is the fifth year of this study that examines the CX metrics efforts within large companies. The most commonly used metrics continue to be likelihood-to-recommend and satisfaction, while the most successful metric is interaction satisfaction.

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Report: Economics of Net Promoter, 2015

Experience Matters

We just published a Temkin Group report, Economics of Net Promoter, 2015. Here’s the executive summary: Net Promoter ® Score (NPS ® ) is a popular metric that companies use to analyze their customer experience efforts, but how does it actually relate to loyalty? Download report for $295.

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SaaS Customer Experience Starts in the C-Suite

Experience Investigators by 360Connext

While retention is closely correlated with concrete metrics like the quality of the product, the utility of the features, and adoption-rates, an equally powerful metric is overall quality of your customer experience. If our client relationship stopped with a sale, we would fail, and fast. The Power of Association.

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Clarifying the Role of the CCO – Competency #1

Customer Bliss

With this competency, the goal is to align leaders to make a defining performance metric—the growth or loss of your customer base. The role of the Chief Customer Officer is to bring leaders together to establish Customer Asset Metrics and customer growth behaviors they will stand behind as a united leadership team.