ShepHyken

JANUARY 7, 2024

Deloitte Shares Loyalty Trends and Best Practices for 2024 by Alicia Esposito (Retail TouchPoints) To drive customer retention and loyalty, most brands and retailers continue to rely on purchase discounts (77%) and loyalty program points (61%), according to Retail TouchPoints research. I agree with the title.

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2024 Article Customer Service Contact Center 75

ShepHyken

MAY 5, 2024

8 customer service trends to know in 2024 by Martha Kendall (SproutSocial) Customer service trends in 2024 are all about meeting your customers where they are, personalizing your interactions and reaching a resolution as efficiently as possible. Connect with Shep on LinkedIn.

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2024 Article Customer Service Social Media 81

ShepHyken

OCTOBER 20, 2024

Customer experience expert, Chip Bell, immediately recognizes that there are organizations that may not (and should not) embrace a fun strategy. But for the right company or brand, this can work well. My Comment: Let’s learn from some recognizable brands about how their relationship marketing. Let’s learn from some of the best.

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Article 2024 Customer Service 2025 81

ShepHyken

APRIL 9, 2024

So many companies and brands are trying to win customers over by delivering a better service experience. In my recent customer service and CX research (sponsored by RingCentral ), I included a question that would give us an updated number for this concept. And the reason is that they are just satisfied.

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2024 Workshop Customer Service Training Customers 152

ShepHyken

APRIL 22, 2024

How Target, Coca-Cola and Tide Use ‘Irrational Love’ to Win Customer Loyalty by Cindy Scott (AdAge) While “love” may sound fuzzy in the advertising world, it can be scientifically measured by four key components: strong familiarity, high regard, being personally meaningful and competitively unique. Well, don’t wonder.

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2024 Article Customer Service E Commerce 91

ShepHyken

NOVEMBER 11, 2024

The subtitle/description of this article indicates these strategies will “transform tricky situations into trust-building moments through thoughtful customer service resolution.” The result is a dramatic increase in both the number of customers willing to share feedback and the quality of their responses.

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2024 Article Customer Service Magazine 73

ShepHyken

DECEMBER 1, 2024

Top 30+ Customer Experience Statistics to Know in 2025 by Viraj Mahajan (Notta) If you were to list a business’s most crucial operations in 2024, customer service would probably be among the most important ones. I have added my comments about each article and would like to hear what you think too.

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2024 Article 2025 Customer Service 81

ShepHyken

SEPTEMBER 30, 2024

CX Day: Better Outcomes for Everyone by Lynn Hunsaker (CustomerThink) CX Day is a highlight of the year, celebrating customers, CX professionals, and CX outcomes. My Comment: Tomorrow (October 1, 2024) is CX Day. Shep Hyken is a customer service/CX expert, award-winning keynote speaker, and New York Times bestselling author.

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2024 Article Customer Service Definition 88

ShepHyken

MAY 26, 2024

BONUSES Onalytica Insider: 2024 B2B Influencer Marketing Report by Onalytica (Onalytica) Discover the latest trends and strategies in B2B Influencer Marketing with our new 2024 report. My Comment: Here’s a great report from Onalytica in their 2024 B2B influencer Marketing Report. but it is well worth it.

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2024 Net Promoter Score Article Customer Service 85

ShepHyken

FEBRUARY 4, 2024

Our customer service research finds that in 2024, the average consumer will give a company or brand two chances to make amends for a bad experience before moving on. But in 2023, these six retailers and brands set new standards of what loyalty can be. My Comment: Most loyalty programs are marketing programs.

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2024 Article Customer Service B2B 70

ShepHyken

MARCH 25, 2024

Brands Want Your Loyalty—and Will Offer More Than Points to Get It by Lauren Giella (Newsweek) Loyalty programs offer customers rewards, discounts or other perks when buying from or using the products or services of a certain brand. A link to Newsweek’s 2024 list of America’s Best Loyalty Programs is included.

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Article 2024 Hotels Loyalty Programs 88

ShepHyken

JUNE 30, 2024

Second, supercharging customer touchpoints is looking at every customer interaction and maximizing the opportunity to create an experience that makes customers say, “I’ll be back.” The convenience store industry has a few brands worth knowing about and emulating their attention to customer experience.

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2024 Article Customer Service Retail 88

ShepHyken

FEBRUARY 25, 2024

4 Reasons Why Your Customer Service Is About to Get a Whole Lot Better in 2024 by Mike Murchison (Entrepreneur) When it comes to AI and customer service, we’re going to see a virtuous cycle in 2024. This is a cornerstone of customer obsession — when customers are “obsessed” with a brand.

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2024 Article Customer Service Average Handle Time 70

ShepHyken

APRIL 14, 2024

Lessons from the Field: 3 Easy Ways to Customize Customer Experiences & Increase Brand Loyalty by Anand Subbaraj (Fast Company) Personalization encourages customers to both return for more service and recommend that service to others. My Comment: As costs go up, we must charge customers.

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Net Promoter Score Article 2024 Loyalty Programs 81

ShepHyken

JANUARY 28, 2024

2024 Unveiled: Top 7 Customer Experience Trends Shaping the Future by Anwesha Roy (TechFunnel) Business leaders recognize the critical role of customer experience; in fact, 96% concur, according to research, that outstanding experiences improve brand loyalty. The numbers make the case. CX doesn’t cost.

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2024 Article Customer Service Customer Journey 75

ShepHyken

JANUARY 21, 2024

My Comment: We open this week’s Top Five roundup with four experts from Gartner who share their thoughts about the top three customer service and support trends for 2024. My friend, Chip Bell, has written a great article that aligns with my belief that for the right reasons, it’s okay to fire the customer.

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2024 Article Customer Service Hotels 67

ShepHyken

SEPTEMBER 22, 2024

Seriously, using AI for a better CX is the main reason a company or brand would invest in AI. Costco Is Rolling Out a Brand-New Feature that Its Most Loyal Customers Will Love by Bill Murphy Jr. The focus is, as the title implies, AI and how it empowers front-liners, provides customer insights, and is driving the future of CX.

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Article 2024 Customer Service E Commerce 88

ShepHyken

MAY 5, 2024

8 customer service trends to know in 2024 by Martha Kendall (SproutSocial) Customer service trends in 2024 are all about meeting your customers where they are, personalizing your interactions and reaching a resolution as efficiently as possible. Connect with Shep on LinkedIn.

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2024 Article Customer Service Social Media 68

ShepHyken

APRIL 28, 2024

My Comment: I’ve been studying how different brands are creating successful loyalty programs. While the article focuses on retail (especially e-commerce), anyone from any type of company (B2B and B2C) that has “VIP customers” will want to read this article. Yet, in the current economic landscape, the stakes are higher than ever.

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E Commerce Article 2024 Loyalty Programs 77

ShepHyken

JANUARY 1, 2024

These shoppers, characterized by zero patience, zero boundaries, and, crucially, zero loyalty, are challenging traditional definitions of customer loyalty. My Comment: If you’re not familiar with the concept of the Zero Customer , you should be. Customers are expecting a better CX than in the past.

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2024 Article Customer Service Social Media 65

ShepHyken

FEBRUARY 12, 2024

For example, Gen Z prefers to solve their own problems (self-service customer support), and 52% of Gen Z won’t buy from a brand with bad self-service. Our customer service and CX research confirm this. Comparing generations, 48% of Gen Z embrace self-service options versus just 18% of Boomers.

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Article 2024 Customer Service Social Media 75

ShepHyken

FEBRUARY 27, 2024

I won’t argue that some brands have customers who are more willing to take longer surveys; however, Brittany and I were talking in general terms. There are some rockstar brands that are so good that customers are compelled to share their experience in a survey, be it long or short. Connect with Shep on LinkedIn.

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2024 Workshop Customer Satisfaction Customer Service Training 100

ShepHyken

NOVEMBER 18, 2024

Chewy CEO Sumit Singh explains that a “moat” of human-led customer service was built around the Chewy brand so that it can compete in the evolving marketplace. My Comment: Let’s kick off this week’s Top Five roundup with a Fast Company interview with Sumit Singh, the CEO of one of my favorite customer-focused companies, Chewy.

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Article Customer Service 2025 2024 77

ShepHyken

FEBRUARY 18, 2024

by Reuben Yonatan (Fast Company) Customer service (CS) and customer experience (CX) are the two faces of the same coin and go hand in hand with each other. They are often used interchangeably by businesses, but understanding the difference is crucial for businesses looking to thrive in 2024 and beyond. Shameless plug!)

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2024 Article Customer Service Net Promoter Score 70

ShepHyken

MARCH 4, 2024

Consumers Show Higher Brand Loyalty Than Global Average But Demand More In Return by Marigold (Adweek) Fast on the heels of its recently published global report, relationship marketing pioneer Marigold has filtered the results from that groundbreaking survey now with a dedicated focus on U.S. You’ll have to read the article to find out more.

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Article E Commerce 2024 Customer Service 67

ShepHyken

OCTOBER 13, 2024

In addition, the article shares five benefits of implementing a customer experience improvement program. It’s a “structured initiative designed to enhance the interactions a customer has with a brand.” My Comment: Reviews are important to the customer experience. Aren’t the customer and the user the same?

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Article 2025 Customer Service 2024 73

ShepHyken

OCTOBER 27, 2024

Businesses that can adapt to these changes are not just improving customer experience—they’re future-proofing their brand. My Comment: I like this article, which shares some of the big trends in customer service and CX, tells us why and then suggests what we might do with the information.

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Article Customer Service Social Media 2024 85

ShepHyken

OCTOBER 6, 2024

7 Ways to Boost Customers’ Emotional Connection and Loyalty with Your Brand by Annette Franz (MarTech) Loyalty. That emotional connection to a brand is extremely important to customer loyalty. It goes beyond a product’s or service’s functional benefits and taps into customers’ feelings, values and identity.

Article 85

Article Customer Service 2024 Loyalty Programs 85

ShepHyken

JULY 29, 2024

Established household names are constantly bringing fresh innovations to market, and there’s no shortage of new brands claiming that their products and services are ‘the next big thing’. My Comment: How do you get customers to say, “I’ll be back?” And those moments are still critically important for brand awareness and affinity.

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Article Customer Service 2024 Sports 88

ShepHyken

AUGUST 11, 2024

And in today’s digitally driven world, there are more customer touchpoints and ways of communicating than ever before, making it imperative to get CX right. Conversely, organizations cannot afford to get CX wrong, as dissatisfaction can result in diminishing brand value, lost revenue, and customer churn.

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Article Customer Service Loyalty Programs 2024 91

ShepHyken

JANUARY 14, 2024

Trust in organizations will be more important than ever in 2024 as AI becomes a staple of everyday consumer interactions. And if you want to earn your customers’ trust, give them a consistently good customer experience. Gen Zers are much less likely to trust organizations than Baby Boomers. Connect with Shep on LinkedIn.

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Article 2024 Customer Service Retail 65

ShepHyken

MAY 13, 2024

Something has to change, and the author has given companies and brands some ideas to think about. She summarizes some of the points from Blake Morgan’s book, More is More , emphasizing that customer service is “a key part of the overall experience.” My Comment: Ragy Thomas is the CEO/founder of Sprinkler and one very smart dude!

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Article Customer Service 2024 Loyalty Programs 81

ShepHyken

JULY 7, 2024

The Opportunity in a Customer Experience Slump by Greg Kihlstrom (CMSWire) Those in the customer experience space might feel good to hear all the talk about how important it is for brands to be customer-focused these days. Do you have a strong customer experience strategy? Connect with Shep on LinkedIn.

Article 88

Article Customer Service 2024 Workshop 88

ShepHyken

JUNE 2, 2024

While you may not see anything new, I want to emphasize the third strategy, which is proactive customer service. Our customer service and CX research found that customers expect (and hope) a company or brand will proactively contact them about problems. Connect with Shep on LinkedIn.

Article 88

Article Customer Service Net Promoter Score 2024 88

ShepHyken

DECEMBER 16, 2024

The Customer Experience Paradox – and How to Overcome It by MARKETING-INTERACTIVE (MARKETING-INTERACTIVE) As consumers tighten their spending after poor experiences, brands face mounting pressure to prioritise CX or risk losing market share. My Comment: What is a Forever Customer? This is the customer you want!

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Article Customer Service Loyalty Programs 2024 62

ShepHyken

MAY 19, 2024

So, doesn’t it make sense to have a vested interest in how employees are onboarded, ensuring they have a clear vision and are in alignment with what the company or brand is all about? The author writes, “Ultimately, onboard is more branding than utility.” You may or may not agree, but consider how you set the tone for new employees.

Article 91

Article Customer Service 2024 Government 91

ShepHyken

JANUARY 14, 2024

Trust in organizations will be more important than ever in 2024 as AI becomes a staple of everyday consumer interactions. And if you want to earn your customers’ trust, give them a consistently good customer experience. Gen Zers are much less likely to trust organizations than Baby Boomers. Connect with Shep on LinkedIn.

Article 62

Article 2024 Customer Service Retail 62