Remove 2025 Remove Connections Remove Loyalty Programs
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Optimove Insights: 2025 Consumer Marketing Fatigue Part 2

Optimove

Part 2 of the 2025 Optimove Consumer Marketing Fatigue Report dives into strategies to strengthen retention, reduce churn, and foster deeper connections. The post Optimove Insights: 2025 Consumer Marketing Fatigue Part 2 appeared first on Optimove. How can you ensure your brand stands out in this competitive landscape?

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Top 5 Customer Service & CX Articles for Week of February 17, 2025

ShepHyken

What Customers Really Want From a Loyalty Program by Eileen Stephens (CMSWire) Customer loyalty programs have become a multi-million-dollar industry and a critical driver of revenue for brands. Forecasts point to significant growth in spend expected through loyalty programs in 2025.

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Top 5 Customer Service & CX Articles for Week of January 6, 2025

ShepHyken

My Comment: This is an excellent article on customer loyalty programs. It includes compelling reasons to have a program, the benefits of creating one, and findings from research that show what works and what doesnt when it comes to a good loyalty program. The goal is to create an emotional connection.

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Top 5 Customer Service & CX Articles for Week of February 3, 2025

ShepHyken

Employee Detachment Threatens Customer Satisfaction by Andy Kemp (Gallup) Employees are feeling increasingly disconnected and disenchanted with their employers, and amid the Great Detachment, their connection to the mission and purpose of their organization continues to erode. Here are seven signs your loyalty program may need a redesign.

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Top 5 Customer Service & CX Articles for Week of March 10, 2025

ShepHyken

Loyalty Programs by Marketoonist (Marketoonist) According to BCG, the average US consumer now belongs to more than 15 loyalty programs. BCG also found that as the number of loyalty programs has increased, the less engaged and loyal consumers actually are. Connect with Shep on LinkedIn.

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Reduce Customer Churn to Boost Revenue and Stay Competitive

InMoment XI

It leverages CX integrations to connect and collect feedback from every channel, making it easier to act on. Invest in Customer Loyalty Strong customer loyalty is key to reducing churn. Besides improving customer experiences, you can encourage loyalty with rewards and incentives. Freshworks. Accessed 12/09/2024.

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Top 5 Customer Service & CX Articles for Week of January 26, 2025

ShepHyken

Consumers Crave More Than Discounts From Loyalty Programs by John Pedini (Forrester) Most global consumers belong to at least one loyalty program, including 90% of online adults in the US, in Europe-5 (88%), and in Australia (93%). Most agree that loyalty programs make them feel more connected to the brand.

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