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Text Analytics Best Practices: A Comprehensive Guide for Success

Thematic

In 2024, the world generated 149 zettabytes , and that’s expected to reach 394 zettabytes by 2028. e.g., “Track sentiment trends across 10,000 support tickets over six months.”) This is especially useful for tracking customer feedback, online reviews, and net promoter score (NPS) surveys. Did you know?

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The Ultimate Guide to Text Analytics: Transforming Data into Business Intelligence

Thematic

Atlassian : By using Thematic’s text analytics, Atlassian analyzed feedback from support tickets and reviews to identify where customers were struggling with navigation. Today’s models, like Support Vector Machines (SVM) , make this process faster and smarter, boasting up to 84.58% accuracy. A real-world example?