ViiBE Blog

AUGUST 17, 2021

Share this article. Share this article. What's the meaning of customer experience management (CEM)? Customer experience management (CEM) stands for efforts organizations takes to make the customer experience and customer journey as seamless and resolute as possible. Natalia Barszcz. August 17, 2021. Share on email.

Customer Experience Management 52

Customer Experience Management CEM Customer Experience Management 52

Middlesex Consulting

MARCH 5, 2018

This article describes why and how to implement the peak-end rule to improve the ROI of your customer experience (CX) efforts. The article is now live on his web site and titled In Praise of the Mundane. This is the book that introduced the Customer Effort Score and proposed it as more useful than NPS©).

Customer Experience 60

Customer Experience Events CEM ROI 60

Middlesex Consulting

MARCH 5, 2018

This article describes why and how to implement the peak-end rule to improve the ROI of your customer experience (CX) efforts. The article is now live on his web site and titled In Praise of the Mundane. This is the book that introduced the Customer Effort Score and proposed it as more useful than NPS©).

Events 60

Events CEM ROI Customer Satisfaction 60

Lumoa

FEBRUARY 9, 2023

Why is NPS ® going up or down? If you want to know, how B2C CX is different from B2B CX, check: this insightful article, written by Lynn Hunsaker “ The big difference between B2B customer experience and B2C ” in MarketingMag Brand Experience Brand experience is how you design, see and want your customer experience to be.

Definition 178

Definition Net Promoter Score Customer Experience B2C 178

Lumoa

MARCH 24, 2022

Setting survey response rate benchmarks can help you assess the performance and overall growth of your customer experience management (CEM) system. In this article, we’ll define internal and external benchmarks. NPS surveys can also include optional questions for customers to answer after providing the first response.

CEM 83

CEM Net Promoter Score Document NPS 83

Lumoa

MARCH 20, 2018

Why is NPS ® going up or down? If you want to know, how B2C CX is different from B2B CX, check: this insightful article written by Lynn Hunsaker " The big difference between B2B customer experience and B2C " in MarketingMag Brand experience Brand experience is how you design, see and want your customer experience to be.

Net Promoter Score 114

Net Promoter Score Customer Experience CEM B2C 114

Lumoa

MARCH 20, 2018

Why is NPS ® going up or down? If you want to know, how B2C CX is different from B2B CX, check: this insightful article written by Lynn Hunsaker " The big difference between B2B customer experience and B2C " in MarketingMag Brand experience Brand experience is how you design, see and want your customer experience to be.

Definition 64

Definition Net Promoter Score Customer Experience CEM 64