eglobalis

NOVEMBER 26, 2024

Over the past few years, empathy has become a buzzword in CX conversations—and while it’s great to emphasize understanding, empathy alone is practically useless if issues in B2B or B2C experiences remain unresolved. This article challenges the status quo of how empathy is perceived in B2B CX.

B2B 406

B2B B2C Culture Workshop 406

Retently

OCTOBER 16, 2023

In a 2003 Harvard Business Review article , Fred Reichheld introduced Net Promoter Score® as a new measure of customer loyalty and satisfaction. That makes the Net Promoter Score, as of 2023, 20 years old — an eternity for a customer success metric in the fast-paced world of technology.

Net Promoter Score 142

Net Promoter Score Metrics NPS Customer Satisfaction 142

eglobalis

NOVEMBER 3, 2024

Originally posted at [link] Introduction In the realm of business-to-business (B2B) interactions, customer experience (CX) is often approached through standardized frameworks and prescriptive methodologies, frequently rooted in models from major industry analysts like Gartner, Forrester, and others.

B2B 442

B2B Culture Innovation Loyalty 442

eglobalis

AUGUST 19, 2024

While the Net Promoter Score (NPS) has long been heralded as the go-to metric for gauging customer loyalty, sentiment, and ”satisfaction”, it’s clear that NPS alone isn’t sufficient—a topic we’ve explored before. It provides feedback on three dimensions: Functionality, Relevance, and Emotion.

NPS 335

NPS Net Promoter Score 2025 Metrics 335

GetFeedback

DECEMBER 21, 2018

Great customer experience is a major competitive advantage that drives new sales—and it’s predicted to overtake price and product as the primary brand differentiator for B2B sales by 2020. Among B2B decision makers, lack of speed in interactions with their suppliers is the number one pain point, mentioned twice as often as price.

Customer Retention 390

Customer Retention Net Promoter Score Poor Customer Service B2B 390

Retently

APRIL 11, 2023

Below, we’ve explained why measuring customer satisfaction is a long-term process, and how you can leverage Retently and Net Promoter Score® to get an accurate gauge not just of how customers feel about your product but how their thoughts, feelings and feedback change over time.

Net Promoter Score 157

Net Promoter Score NPS Customer Satisfaction Measurement 157

eglobalis

DECEMBER 17, 2024

Rethinking Customer Loyalty Metrics: Beyond NPS The Net Promoter Score (NPS) , once heralded as the ultimate measure of customer loyalty, is now under scrutiny. By leveraging AI-driven tools, businesses can analyse multi-dimensional feedback (emotional tone, intent, behavioural trends) across channels.

2025 276

2025 Net Promoter Score B2B Multi-Channel 276

GetFeedback

MAY 13, 2019

The most critical element to improving your company is not having a visionary CEO, leaders who have “been there/done that,” or teams working long hours to deliver the product: it’s actively capitalizing on the voice of the customer feedback. Voice of the customer feedback is any comment or concern given by a customer to your company.

Feedback 302

Feedback Social Media Voice of Customer Net Promoter Score 302

eglobalis

JUNE 27, 2024

However, while easy to write about, it is much harder to implement in both B2B and B2C contexts. This involves collecting and analyzing data through various methods such as surveys, customer interviews, voice of customer (VOC) programs, and feedback mechanisms. Customer surveys remain fundamental for gathering direct feedback.

Customer Experience 369

Customer Experience Customer Centricity Net Promoter Score Government 369

Wootric

MAY 12, 2020

So you’ve been reading up on Net Promoter Score. It’s true that Net Promoter Score is a great way to engage with your customers and solicit tons of feedback. Get the ebook, The Modern Guide to Winning Customers with Net Promoter Score. Should you ask end users for NPS feedback?

Net Promoter Score 98

Net Promoter Score NPS Feedback Measurement 98

eglobalis

OCTOBER 14, 2024

These pillars include customer journey mapping, feedback mechanisms, employee experience, customer experience culture and strategy, with some variations such as McKinsey’s operational efficiency model. These pillars include the basics: customer journey mapping, touchpoint analysis, feedback loops, and internal operational alignment.

Customer Experience 345

Customer Experience Customer Journey Mapping Innovation Net Promoter Score 345

Totango

NOVEMBER 3, 2021

The Net Promoter Score question provides one of the most effective tools for predicting customer loyalty and brand advocacy. What is the Net Promoter Score Question? The net difference between Promoters and Detractors gives the Net Promoter Score system its name.

Net Promoter Score 100

Net Promoter Score NPS Loyalty Customer Satisfaction 100

Totango

NOVEMBER 3, 2021

The Net Promoter Score question provides one of the most effective tools for predicting customer loyalty and brand advocacy. What is the Net Promoter Score Question? The net difference between Promoters and Detractors gives the Net Promoter Score system its name.

Net Promoter Score 99

Net Promoter Score NPS Loyalty Customer Satisfaction 99

Retently

DECEMBER 21, 2022

Here’s an interesting question for B2B companies that use Net Promoter Score to get feedback from their clients: Scenario : You run a B2B company that sells software. Based on our reading, it seems that the majority of Net Promoter Score users believe it’s best to survey your key contact.

Net Promoter Score 147

Net Promoter Score B2B NPS Feedback 147

InMoment XI

OCTOBER 9, 2024

Knowing how to collect customer feedback is crucial to delivering consistent value as a business and staying ahead of your competition. Why is Collecting Customer Feedback Important? Collecting customer feedback is important for businesses because it gives them a roadmap for boosting customer satisfaction and retention.

Feedback 195

Feedback Social Media 2024 B2C 195

eglobalis

SEPTEMBER 5, 2024

The Power of Combining CS and CX Metrics: A Personal Perspective From my experience working with technology companies—especially in B2B settings—the benefits of combining Customer Success and Customer Experience metrics are immense. Net Promoter Score (NPS) Measures customer loyalty by asking how likely customers are to recommend the product.

Metrics 325

Metrics Customer Success 2024 2023 325

Totango

NOVEMBER 3, 2021

The Net Promoter Score question provides one of the most effective tools for predicting customer loyalty and brand advocacy. What is the Net Promoter Score Question? The net difference between Promoters and Detractors gives the Net Promoter Score system its name.

Net Promoter Score 97

Net Promoter Score NPS Loyalty Customer Satisfaction 97

SurveySensum

DECEMBER 18, 2024

But how can you know if it is a good or bad NPS score ? Net Promoter Score Defined Net Promoter Score (NPS) is a widely used CX metric that measures customer loyalty and satisfaction by gauging how likely customers are to recommend a company, product, or service to their friends and family.

Net Promoter Score 52

Net Promoter Score NPS Insurance Metrics 52

Lumoa

FEBRUARY 9, 2023

Long-term actions are based on the analytics results of customer feedback. Later, communicate the changes and improvements you’ve done based on customer feedback back to your customers. Acting on customer feedback doesn’t mean doing one thing. It means doing many things on many levels of an organization.

Definition 167

Definition Net Promoter Score Customer Experience B2C 167

Retently

JUNE 28, 2022

Net Promoter Score® lets you measure and analyze customer satisfaction to learn more about what people like (and dislike) about your product or business. Without a clear strategy for turning NPS feedback into growth, it’s easy to run a business that people like but don’t talk about. Great feedback?

NPS 148

NPS Net Promoter Score Feedback Social Media 148

Daniel Group

APRIL 23, 2021

Want your Customer Feedback scores to go up by 6 points? On the flipside, if “Communication” is mentioned that something that needs improve, your score may take a 40 point dip. This article is geared more toward B2C, but the principles apply to B2B as well. Welcome to Success Strategies. Get our Ebook!

Feedback 124

Feedback Net Promoter Score B2C B2B 124

Retently

AUGUST 20, 2024

As a Customer Success Manager, Net Promoter Score ® is the most important metric you have access to for retaining customers. Net Promoter Score is the single metric you can rely on to learn how customers really feel about your product. Pay close attention to the second term: long-term growth.

Net Promoter Score 78

Net Promoter Score Metrics NPS Advertising 78

Totango

FEBRUARY 11, 2022

Delivering a satisfying B2B customer experience is key to staying competitive in today’s SaaS market. Here, we’ll outline a strategic roadmap to developing a winning B2B customer experience strategy. First, we’ll take a look at what B2B customer experience is and why it’s an important priority. What is B2B Customer Experience?

B2B 112

B2B Customer Experience B2C Net Promoter Score 112

InMoment XI

DECEMBER 17, 2024

A Strong Understanding of Procurement Executives have grown wary of new B2B software that promises to solve all their problems, and middle management is rarely overjoyed at the prospect of retraining staff on new platforms. They also need to know how to purchase from vendors without using an RFP.

Customer Experience Management 195

Customer Experience Management Customer Experience Management ROI 195

Experience Investigators by 360Connext

JANUARY 26, 2021

Start by referring to Net Promoter Scores or other metrics to select customers you know have opinions to share. Call a promoter one week and a detractor the next , and listen for ways the promoters and detractors describe their journey differently. Example 3 is in the Goldilocks zone — just right.

Social Media 254

Social Media Contact Center Net Promoter Score Customers 254

eglobalis

OCTOBER 1, 2024

For example, Sales can provide insights on customer feedback directly to Marketing, allowing for more targeted campaigns. Take, for instance, a company that uses Net Promoter Score (NPS) as a shared KPI across all departments. The result?

2020 347

2020 Customer Journey Mapping Culture Innovation 347

Retently

JULY 8, 2024

Over the last decade, Net Promoter Score® has gradually become the new standard for measuring customer loyalty and satisfaction, not just for startups but for businesses around the world. Some NPS services offer segmentation features, allowing you to break down the score for a particular customer group within your bu siness.

Net Promoter Score 148

Net Promoter Score NPS Metrics Reference 148

Wootric

DECEMBER 16, 2020

One user engagement strategy you can use to boost your customer retention is to make use of the Net Promoter Score (NPS) system. What is Net Promoter Score? What is a good Net Promoter Score? Because it’s possible to have a negative score if you have more detractors than promoters).

Net Promoter Score 52

Net Promoter Score Customer Retention NPS Social Media 52

Genroe

FEBRUARY 10, 2022

Advantages of Net Promoter Score A lot has been written about Net Promoter Score over the years but the advantages of the approach can be summarised in these seven areas NPS is Proven to Predict Customer Loyalty and Business Growth The link between NPS, customer loyalty and business value has been proven across a variety […].

Net Promoter Score 52

Net Promoter Score NPS B2B Loyalty 52

Retently

AUGUST 5, 2024

Welcome to The Ultimate Guide to the Best B2B NPS Software of 2024 ! Let’s dive in and understand why NPS (Net Promoter Score) is such a big deal and how the right software can make all the difference. So, let us guide you through the best B2B NPS software options of 2024. Methodology How did we pick these tools?

NPS 78

NPS B2B 2024 Net Promoter Score 78

Customer Bliss

MARCH 28, 2018

Whether you’ve been doing this work for years or are just starting, listening and gaining feedback has to be an ongoing part of the process. Lexi Reese is the Chief Operating Officer at Gusto, a B2B company that offers fully integrated online HR services to handle payroll, benefits and more. Be excellent for that set of people.

B2B 171

B2B Chief Customer Officer Net Promoter Score Culture 171

Customer Bliss

AUGUST 9, 2018

PTC is a B2B global software company that offers a technology platform and solutions to help companies design, manufacture, operate, and service things for a smart, connected world. Be Brave, Bring Customer Feedback to the Forefront. The leaders were shocked by some of the feedback and were motivated to transform the experience.

Customer Experience 175

Customer Experience Net Promoter Score Chief Customer Officer Workshop 175

Totango

MARCH 4, 2022

B2B customer service is often confused with B2B customer success, but they are not the same. First, we’ll define what B2B customer service is and distinguish it from customer support in B2C industries. Then, we’ll consider how B2B customer service differs from customer success in a B2B context. App integrations.

B2B 95

B2B Customer Success Customer Service B2C 95

Team Support

AUGUST 26, 2020

In Part 1 of this blog series on how to use reports from your B2B customer support software solution to interpret key data and implement strategies as a result. Agent Ratings tools invite your customers to provide immediate feedback on their level of satisfaction at the conclusion of their interaction with your support team.

B2B 98

B2B Net Promoter Score 2003 NPS 98

GetFeedback

JULY 25, 2018

That same data set reiterates the importance of personalization, too: 70% of B2C shoppers say a company’s understanding of their individual needs influences their loyalty, while that number goes up to 82% for B2B buyers. This is where things like Net Promoter Score assessments and customer satisfaction surveys come in.

Omnichannel 150

Omnichannel Net Promoter Score E-support E Commerce 150

Lumoa

MARCH 20, 2018

Long-term actions are based on the analytics results of the customer feedback. Later, communicate the changes and improvements you’ve done based on customer feedback back to your customers. Acting on customer feedback doesn’t mean doing one thing. ACT ON CUSTOMER FEEDBACK!

Net Promoter Score 107

Net Promoter Score Customer Experience CEM B2C 107