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Why go digital? Because it is all about the Value of Customer Engagement

CCO Council

CEOs have never responded well when chief customer officers (CCOs) say “Trust me, this is the right thing to do.” One reason is that some customer executives struggle to demonstrate quantifiable ROI for customer initiatives. Why is this so low? And that’s a compelling argument.

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Friday Tracks and Takeaways When Lightning Strikes

Gainsight

The themes today centered around Human-First Customer Success and Transforming Customer Centricity. Human-First Customer Success. The Key to Customer Success: Leadership with Jay Nathan, Chief Customer Officer at Higher Logic and Co-founder of Gain Grow Retain at Higher Logic.

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Top 3 CS Trends We’re Paying Attention to Right Now

Gainsight

In 2020, Forrester presented some eye-opening results in a report titled “US Tech Budget Outlooks In A COVID-19 Recession.” Kellie Capote, Chief Customer Officer at Gainsight, weighed in on why companies were relying on the CS team to achieve goals in this area. The future value of a customer success program.

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3 Important Trends From the 2022 CS Index and Why It’s Important to Your Business

Gainsight

on upsells and cross-sells from existing customers. Although those costs tend to plummet in the long run, the return on investment (ROI) usually comes about a year and a half after the deal is closed. So, what’s a business to do about avoiding increasing customer acquisition cost (CAC)? versus $0.63

2022 52
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The Importance of Good Customer and User Experience in Higher Education with Marc Riesenberg – CB78

Customer Bliss

You need to understand the experience from the customer standpoint so you can make adjustments along the way. Once you learn how each area of the journey affects the overall process and how you can continue to drive that forward, develop appropriate KPIs in order to measure success. Tweet this.

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Customer Success Performance Indicator

CSM Practice

Measuring Your Team’s Health. By Andreas Knoefel, Customer Success and Services Executive, Thought Leader, and Author. As Customer Success leaders we are constantly challenged to preserve the customer base and to increase the recurring revenue stream. Relationship: Your customer engagement model.

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The A-List: Customer Success

Amity

CEO - C hief Customer Office Council. Curtis founded the Chief Customer Officer Council™, the first peer-led advisory group for CCOs. The Council has helped its members create customer-centric cultures as well as drive profitable customer engagement. Chief Customer Officer - Gainsight.