Joe Rawlinson

MARCH 8, 2023

All too many companies spend much of their energy and budgets on customer acquisition without investing sufficiently in customer retention. But no matter how proactive you are, you should still sit up and take note when your customers communicate with you.

Customer Retention 78

Customer Retention Customers Communication Marketing 78

SurveySparrow

FEBRUARY 22, 2024

Customer retention is one of the crucial aspects of business. Since it’s plain as sky that it’s harder to acquire a new customer than to retain one, most companies go retention. Now, the next hurdle is finding the apt tool or software to help with retention. And that’s probably why you are here, right?

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Customer Retention 2024 E-support Loyalty Programs 52

ReviewTrackers

MARCH 24, 2021

Bank Customer Retention: Why It Matters. You’ve probably heard this more than a dozen times: retaining a customer is so much cheaper than acquiring a new one. According to Kantar , banks that lead in the customer experience index have a recommendation rate that is 1.9 times higher, and their customers are 2.1

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Banking Customer Retention Customer Experience Financial 123

BirdEye

JUNE 29, 2023

Effective customer communication is vital for the success of any business. Companies also communicate with customers to share product updates, resolve complaints, gather feedback, and provide customer service. Table of contents What does customer communication mean?

Communication 97

Communication Social Media Touchpoint Customers 97

One Millimeter Mindset

JANUARY 19, 2022

Surprised to enter 2022 digging yourself out of a huge 2021 customer defection hole? It just could be you left your entire client retention strategy up to the virtual customer retention dog. What excuses do you make to your managers about your less-than-stellar rate of customer retention?

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Customer Retention 2022 2021 Document 99

One Millimeter Mindset

MARCH 9, 2021

An enlightened cross-functional customer retention strategy is key to strategic business success. After all, retaining customers is central to business longevity. Because professional proactivity is central to a cross-functional customer retention strategy. You know this. I know this. We all know this.

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Customer Retention Leadership Innovation Consulting 102

Help Scout

MAY 12, 2021

In this article, we discuss the role of support teams in retaining customers and show how to combine high-quality, empathetic customer service with a deliberate focus on business growth. What is customer retention and how is it measured? 15 practical ways customer service teams can improve retention.

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Customer Retention Measurement Customers Customer Service 117

Totango

OCTOBER 2, 2020

During difficult times, it is especially important to understand what is going on inside your customer’s mind, as well as what is going on inside their business. Providing Value Is Key to Retaining Customers During an Economic Downturn . Every act of providing value is therefore an act of customer retention.

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Customer Retention Customers Communication Metrics 118

Ecrion

JULY 23, 2020

Customer Account Creation | 3. Email Marketing | 4. Stellar Customer Service | 6. Many brands place a heavy emphasis on customer acquisition in order to increase their sales numbers. But, customer retention is something just as important. Email Marketing. Provide Stellar Customer Service.

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Customer Retention Loyalty Programs Loyalty Social Media 102

BirdEye

OCTOBER 15, 2021

Attracting new customers is the obvious surface-level goal for any business. But, the reality is true growth is sustained by a focus on customer retention. Increasing customer retention by a mere 5% boosts profits by a whopping 25% to 95% ! So how do you go about increasing retention?

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Customer Retention Events Loyalty Communication 98

SurveySensum

SEPTEMBER 21, 2023

There are two companies A and B having similar numbers of customers and both want to increase their business. Company A, decided to run a substantial marketing campaign, investing hundreds of dollars in hopes of acquiring new customers. Well, acquiring new customers can costs you five times more than keeping the ones you have.

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Customer Retention 2023 Loyalty Programs Travel 52

eglobalis

OCTOBER 9, 2024

Consider the Broader Market Demand It’s essential to determine whether the feature is a unique request or if it represents a larger trend across multiple customers. On the other hand, if several clients or different market segments are asking for similar features, this could indicate a significant market need that warrants attention.

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Feedback ROI Innovation B2B 441

BirdEye

JULY 5, 2023

And that is done with relationship marketing. This blog helps you grow your business with relationship marketing. Table of contents What is relationship marketing? Why does relationship marketing work? Why does relationship marketing work?

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Marketing Social Media Loyalty Programs Customer Retention 98

Kustomer

JUNE 2, 2023

Data says that customers are looking for more interaction with brands via social media and SMS, and WhatsApp is at the crossroads of those two categories. However, before you start using WhatsApp as a part of your marketing strategy, you’ll need to set up your business on the platform. No worries: It’s a pretty straightforward process.

Customer Retention 66

Customer Retention Omnichannel Sports Customers 66

One Millimeter Mindset

SEPTEMBER 11, 2018

Social communication etiquette is going over the top. In spite of the topics I scheduled on my editorial calendar, the theme of this week’s posts is rapidly becoming Communication. Communication between leadership, management and front line employees. This strategy continues our social communication. Have you noticed?

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Communication Social Media B2B Connections 167

ChurnZero

AUGUST 15, 2024

One of the most effective ways to achieve this is to leverage AI for customer retention by using it to understand customer trends and mitigate churn risks. Now, back to crafting those perfect customer experiences—happy retaining! How to leverage AI for customer retention by identifying actionable trends.

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CSM Magazine

MAY 9, 2024

This means communications tailored to fit you perfectly and experiences that feel deeply personal. Old-school marketing often blasts the same message to everyone, but with AI, companies can now chat you up with deals that feel like they were made just for you.

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Customer Retention Customer Experience Customers Customer Journey 52

CSM Magazine

AUGUST 15, 2023

Customer acquisition and customer retention are two vital aspects of business growth, each playing a unique role in ensuring the long-term success of a company. Moreover, we will delve into the power of referral marketing and how to launch a referral program effectively as a key strategy in this equation.

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Customer Retention Return on Investment ROI Reference 52

BirdEye

AUGUST 24, 2023

Traditional marketing, such as content creation and social media, has become non-negotiable. Businesses have to work harder to make their marketing campaigns successful. By tailoring customer marketing messages that resonate with customers’ unique preferences, companies can unlock a powerful avenue for sustainable growth.

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Marketing Customer Retention Loyalty Social Media 98

InMoment XI

OCTOBER 24, 2024

They aim to convert leads to closed deals, identify the most successful business activities, and manage the communication between businesses and current customers. Customer Engagement Platform Customer engagement platforms, however, are external and focus on the interaction between customers and consumers.

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Customer Engagement Engagement E Commerce Omnichannel 195

Totango

MARCH 5, 2021

Customer retention is the lifeblood of any savvy enterprise. It’s the only way to be successful in this customer-centered economy and ensure scalable long-term revenue. To retain customers, companies must make the customer experience better and ensure customers never stop seeing value from their product or service.

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Customer Retention Net Promoter Score Measurement Loyalty Programs 88

Totango

JANUARY 26, 2021

Read on to learn what churn is, how an attrition analysis can help you pinpoint why you’re losing customers, and what steps you can take to prevent customer churn. What Is Churn Rate and How Does It Relate to Customer Retention? Escalation stage: Slow response time or weak communication to a support request.

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Customer Retention E-support Customers Customer Expectations 91

SurveySensum

JULY 21, 2023

That’s why here in this blog we will talk about the top 11 B2B customer retention strategies. These strategies can help you maximize your business’s potential while keeping those valuable customers right where they belong. That’s why we proudly maintain a remarkable 98% customer retention rate.

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Customer Retention B2B Net Promoter Score Touchpoint 52

Happy or Not

OCTOBER 11, 2021

Last week’s October 5th was the annual international Customer Experience Day. While CX Day will come and go, keeping your customers happy year round is the pillar of customer retention and supports that your CX efforts will be successful. . Your best customer is the one who keeps coming back to you.

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Customer Retention Workshop Customers Social Media 69

Optimove

OCTOBER 5, 2023

As Halloween looms closer, there are some chilling challenges lurking that can send shivers down the spines of marketers — but fear not – there are solutions as well. Many were uncovered in our 2023 Marketer’s survey that are below. Respondents included 221 executives at companies, and included CEOs, CMOs, and SVPs of marketing. Others

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Marketing 2023 B2C Consumers 119

InMoment XI

JUNE 30, 2022

3 Things Customer Experience Experts Had to Say at XI Forum Singapore. Highlight #1: For Customer Retention, Closing the Loop Is a Must. Put simply, “closing the loop” means following up with each dissatisfied customer to try and mitigate their negative experience. These frontline employees need strategic communication.

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Customer Experience Customer Retention Events Communication 396

SurveySensum

DECEMBER 22, 2022

Did you know Zara doesn’t spend a penny on marketing? And yet, it has the most loyal customer base. . – Well, one thing that Zara does is, it knows what to focus on and how to make its customers happy. That’s why they take customer feedback SERIOUSLY. . Voice of Customer (VOC) – Brief. So, what is VOC?

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Customer Retention Customer Success Loyalty Programs Social Media 52

eglobalis

JUNE 27, 2024

This vision should be aligned with the company’s overall strategy and communicated effectively to every department. Goals might include improving customer satisfaction scores, reducing churn rates, or increasing customer lifetime value. Effective communication ensures everyone understands and is committed to the CX vision.

Customer Experience 369

Customer Experience Customer Centricity Net Promoter Score Government 369

Totango

DECEMBER 10, 2019

When you make customer retention for B2B business models a priority, you’ll not only save money on acquisition costs; you’ll also unlock the growth potential of your existing customer base. Let’s explore why customer retention for B2B is so important and how you can make it happen. Retain Customers for Life.

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Customer Retention B2B Voice of Customer Metrics 64

InMoment XI

OCTOBER 29, 2024

They also require less marketing effort to keep them engaged compared to new customers. Since a repeat customer has a 60-70% chance of converting, you’ll have to spend less on other conversion strategies. Use these tips to lay the groundwork for lasting customer loyalty and retention: Simplify everything for your customers.

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Loyalty Net Promoter Score Social Media Loyalty Programs 195

CSM Magazine

AUGUST 5, 2022

Historically, traditional marketing techniques have been widely successful in promoting businesses and convincing new and existing customers to buy more products. Nevertheless, for the last few decades, an alternative method of advertising products and services has been steadily rising in popularity — digital marketing.

Marketing 59

Marketing Customer Retention Social Media Advertising 59

Optimove

JULY 22, 2024

Take the next step with our CRM marketer evolution curve Download Now Why it Matters: A CRM (Customer Relationship Management) Marketing strategy ensures brands deliver personalized, relevant communications for each customer’s journey. The CRM Marketer Evolution’s Curve Guide Download Now >> 2.

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Marketing Download Loyalty Customer Relationships 52

Thematic

DECEMBER 5, 2018

Today, it’s more about offering customers something as personalized as possible, so that they feel truly special. So, let’s look at ways to reduce churn with customer retention analytics and why it’s important in the first place. What is customer retention? Why is customer retention important?

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Customer Retention Competitive Advantage 2017 2014 96

Customer Bliss

SEPTEMBER 27, 2018

“If you have a customer success job in an organization that isn’t interested in customer retention, you need to consider doing something else,” says Lucy Norris , Executive VP, Global Leader of Customer Success at Genesys , a technology company that provides solutions for customer experience, marketing, and sales.

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Communication Chief Customer Officer 2012 Presentation 222

eglobalis

JULY 31, 2024

Ahead of the Curve: MarTech-Driven Customer Experience Evolution Introduction In today’s hyper-competitive market, delivering a superior customer experience (CX) is paramount for businesses striving to differentiate themselves.

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Customer Experience Social Media 2024 B2B 328

Totango

OCTOBER 8, 2020

Customer retention is the continuation of a valued service. In B2B terms, it is still possible to maintain your customer relationship and even improve customer retention during uncertainty, but you will need to focus on five key steps: Understand Your Customer. Listen to Your Voice of Customer Programs.

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Customer Retention Customer Success B2B Customers 63

Magellan Solutions

AUGUST 17, 2020

With all the advertisements people see on the internet every day, customers can easily jump from your brand to another if you don’t have strong customer retention strategies. . To make your business thrive, you need to take care of one of the most important assets — your customers. What is Customer Retention?

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Customer Retention Loyalty Exceptional Customer Service Loyalty Programs 52