CSM Magazine

APRIL 18, 2025

Soft2Bets journey offers important lessons for any organization aiming to build stronger, sustainable customer relationships. Lets explore the strategies that have fueled Soft2Bets customer-centric success, and how you can bring these same principles into your own company to drive lasting growth.

Customer Centricity 52

Customer Centricity Culture Competitive Advantage 2025 52

Experience Investigators by 360Connext

APRIL 7, 2020

It’s probably safe to say that few of our organizations, no matter how well-meaning, eased perfectly into these new routines of working from home and distancing ourselves physically from our workplaces, our colleagues, our teams and our customers. There is a myth that customer-centric cultures happen by intuition and a little magic.

Customer Centricity 178

Customer Centricity Culture Customer Journey Mapping Customer Journey 178

Experience Investigators by 360Connext

FEBRUARY 9, 2015

As more leaders discuss becoming customer-centric, I wonder how many actually walk the talk and put actions into their plans. What if customer-centric ideas and tactics were included in all strategy plans ? A strategy that is truly customer customer-focused needs to include ideas like these: 1.

Customer Centricity 268

Customer Centricity Social Media Consulting Leadership 268

eglobalis

SEPTEMBER 11, 2024

To start my article, I’d like to hear your thoughts: Do you believe that a strong connection between employee experience, empowerment, and innovation is crucial for generating truly innovative outcomes, or is there something more extraordinary required? You can read it here.

Innovation 451

Innovation E-support Culture Customer Centricity 451

eglobalis

JANUARY 7, 2025

Its customer-centric approach has enabled B2B companies to enhance product design, improve customer lives, and optimize experiences. Conclusion: Transforming B2B with Design Thinking Design Thinking is not just a methodology; its a mindset that drives innovation and customer-centricity in B2B environments.

B2B 294

B2B Innovation User Experience Customer Centricity 294

InMoment XI

DECEMBER 3, 2024

Customer experience (CX) is emerging as a significant competitive advantage for businesses. Customer-centric companies realize an 80% increase in revenue and report 60% higher profit than those that don’t focus on customer experience. Build a basic VoC program to start surveying customers for data collection.

Customer Experience 195

Customer Experience Competitive Advantage Customer Centricity 2024 195

Experience Investigators by 360Connext

SEPTEMBER 5, 2023

“We are dedicated to becoming a customer-centric company.” HOW exactly does a standard organization, built on the gospel of sales and customer acquisition, become customer-centric? 5 Steps to Take To Be More Customer-Centric 1. WHY is this idea of “customer-centricity” so challenging?

Customer Centricity 271

Customer Centricity Customer Journey Mapping Connections Feedback 271

eglobalis

AUGUST 13, 2024

Compared to other cultures known for their innovation, such as the USA and Germany, Samsung’s pace of change is exceptional. By fostering a cohesive and user-friendly ecosystem, Apple ensures that its customers remain deeply connected to the brand. Apple: Apple’s brand loyalty is legendary.

E-support 512

E-support Innovation Customer Centricity Loyalty 512

eglobalis

JANUARY 28, 2025

Apart from meeting those mentioned, we also had the opportunity to connect with many leaders, authors, entrepreneurs, and investors, which made the event especially enjoyable. I also had the privilege to meet Ray Gerber , the senior advisor of the European Customer Experience Organization ( ECXO.org ) , face-to-face for the first time.

Books 195

Books Customer Centricity Events 2019 195

eglobalis

OCTOBER 1, 2024

For example, imagine your marketing department running a campaign without proper alignment with sales, causing confusion in customer messaging and missed opportunities. In the era of digital transformation and customer-centric strategies, organizations must shift toward a more collaborative and integrated structure.

2020 450

2020 Customer Journey Mapping Culture Innovation 450

Integrity Solutions

APRIL 16, 2021

Building a customer-centric culture is more challenging than you might initially think. But every organization has the ability to build a strong customer-centric culture- and it doesn’t have to be complex. What Gets in the Way of a Customer-Centric Culture. It’s “the [company name] way.”

Customer Centricity 117

Customer Centricity Culture Competitive Advantage Customers 117

Experience Investigators by 360Connext

OCTOBER 11, 2024

Customer stories and their emotional journeys are especially powerful for connecting with leaders on a human level. Your customers are real people who seek your product or service to make their lives better or easier in some way.

Customer Service 270

Customer Service Customer Journey Mapping Leadership Connections 270

Experience Investigators by 360Connext

OCTOBER 17, 2018

We aim for an exceptional “journey” for our customers but are only referring to marketing. We ask ourselves if our “culture” is really living up to a customer-centric experience but we don’t do anything more about it. Engaging customers means connecting with them emotionally.

Leadership 283

Leadership Culture Customer Centricity 2019 283

Customer Bliss

NOVEMBER 28, 2017

How do you transform the culture and operations of your company to benefit the lives of your customers? In the first 30 days of his role, his responsibility was to build a path to develop internal customer-centric behavior. . Everyone involved had to understand how the business flows from a customer’s point of view. .

Culture 197

Culture Customer Centricity Customer Journey Mapping B2B 197

Experience Investigators by 360Connext

NOVEMBER 5, 2024

Through examples across industries, they highlight proactive messaging strategies that build trust, even amid challenges like credit card fraud, and explore how acknowledging customers’ past interactions can lead to a more connected and resilient experience.

2024 143

2024 Banking Books Customer Centricity 143

Experience Investigators by 360Connext

OCTOBER 16, 2017

It’s the most customer-centric thing you might read today! When an organization truly embraces the idea of customer-centricity , amazing things can happen. Instead of a stuffy, internally-focused corporate communication, this letter was customer-centric. Is customer-centric thinking in your DNA?

Customer Centricity 175

Customer Centricity Culture Customers Consulting 175

InMoment XI

MAY 23, 2023

Aegon are certainly delivering on this agenda and are continuing to succeed by connecting people and processes across the entire organisation to achieve shared goals and focus on growth. Keep reading for the top takeaways: 3 Key Takeaways From the Presentation: Takeaway #1: Be BOLD Set out to create a customer-obsessed culture, and get there!

Customer Centricity 195

Customer Centricity Workshop Culture Insurance 195

Integrity Solutions

NOVEMBER 23, 2020

A customer-centric strategy is about more than just a values statement or a directive to the team. Are your customers truly at the center of your business universe? A customer-centric culture is one that is relentlessly focused on putting what’s best for the customer at the core of everything you do.

Customer Centricity 124

Customer Centricity Culture Customers Connections 124

Experience Investigators by 360Connext

DECEMBER 10, 2024

But it is notoriously challenging to connect our individual efforts to clear benefits and ROI, because CX can span so many areas. Saying were customer-centric is not a strategy. You need to define YOUR customer experience promise and YOUR definition of success. These new customers contributed to 13% of our total revenue.

ROI 143

ROI Customer Experience Touchpoint Customer Journey Mapping 143

Experience Investigators by 360Connext

JANUARY 18, 2022

One of the traits of successful organizational culture is how that intangible but important aspect of culture – how we want all employees to see who we are and where we fit in the world – needs to be “pervasive,” according to research published in the Harvard Business Review. I tend to agree.

Culture 378

Culture Customer Centricity Customer Journey Feedback 378

Experience Investigators by 360Connext

MARCH 8, 2021

This is where understanding the right learning path for overall customer experience excellence can be very powerful. Let’s dig into some of the ways you can create the right environment for the right education to create a customer-centric culture. How do cross-functional leaders work together to address customer needs?

Customer Experience 271

Customer Experience Customer Journey Mapping Culture Customer Centricity 271

Experience Investigators by 360Connext

OCTOBER 17, 2018

We aim for an exceptional “journey” for our customers but are only referring to marketing. We ask ourselves if our “culture” is really living up to a customer-centric experience but we don’t do anything more about it. Engaging customers means connecting with them emotionally.

Leadership 227

Leadership Culture Customer Centricity 2019 227

Experience Investigators by 360Connext

OCTOBER 17, 2023

Customer experience (CX) has become a critical factor in the success of businesses worldwide. Organizations are realizing that a customer-centric culture is key to driving growth and profitability. Many leaders claim being customer-centric is a priority. What’s the difference?

Leadership 259

Leadership Customer Experience Customer Centricity Net Promoter Score 259

InMoment XI

JULY 12, 2022

Enacting this approach will also enable your frontline employees to provide a far superior experience to customers. This strengthens brand connection and creates a customer-centric culture. The Next Step. The Frontline Insights Universe.

Contact Center 397

Contact Center Metrics Customer Centricity Culture 397

GetFeedback

AUGUST 14, 2019

Design a customer-centric culture. Always start with the culture; everything else flows from here. Has it been deliberately designed to be customer-centric? A natural follow-on from culture is to consider the employee experience. Without employees, you have no customer experience.

Customer Satisfaction 389

Customer Satisfaction Customer Centricity Feedback Customer Journey Mapping 389

eglobalis

SEPTEMBER 19, 2024

Fostering a Culture of Commitment When employees feel their work contributes to a greater purpose, they are more likely to engage fully with the company’s goals. When employees are connected to the broader vision, they are more likely to invest emotionally in both the company’s success and the customer experience.

Customer Experience 299

Customer Experience Leadership Innovation Workshop 299

Experience Investigators by 360Connext

NOVEMBER 2, 2021

If your goal is to be more customer-centric during the onboarding process, then it helps to consider what actions you will take to achieve that. If it’s the latter, including your customer’s favorite color might not really be that important. This also is important to consider when serving customers in various regions.

Customer Journey Mapping 375

Customer Journey Mapping Culture Customer Journey B2B 375

Experience Investigators by 360Connext

NOVEMBER 24, 2014

Customer-centric cultures are built from the top and the bottom within an organization. Encouraging employees to do the wrong thing for short-term gains or report half-truths to avoid the wrath of a boss will inevitably lead to bad behavior toward customers. Worry about your guys. Worry about your guys.”

Customer Experience 304

Customer Experience Customer Journey Mapping Social Media Culture 304

Experience Investigators by 360Connext

MARCH 11, 2025

Ready to bridge customer and patient experience in your organization? Connect with Brian on LinkedIn to follow his insights, and explore our resources at experienceinvestigators.com to support your experience journey. ” Healthcare professionals perform life-saving, transformative work every day, often in difficult circumstances.

2025 143

2025 2007 Healthcare Social Media 143

Experience Investigators by 360Connext

MAY 20, 2015

Customer-centric Culture & Communications. That’s a lot of misery and it certainly ripples out to the customer experience and the bottom line. It’s not just enlightened Customer Experience, Digital and Marketing leaders who call us in. And much of that culture starts with communication.

Customer Journey Mapping 306

Customer Journey Mapping Customer Experience Workshop Customer Journey 306

Experience Investigators by 360Connext

APRIL 27, 2021

Consider what customer-centric brands are doing to earn customer loyalty. These foundational steps will help with the big picture, but you still have the power to improve customer experience incrementally. Every piece of customer communication is a chance to connect. Cultivate an engaging company culture.

Customer Experience 291

Customer Experience Customer Journey Mapping Culture Customer Journey 291

eglobalis

MARCH 30, 2025

Likewise, cultural differences make survey responses inconsistent across regions; a neutral score in one country might indicate dissatisfaction in another. Low participation and bias further erode reliability: Busy customers often ignore survey requests, yielding low response rates skewed toward those with extreme opinions.

Banking 326

Banking NPS B2B Social Media 326

CSM Magazine

JANUARY 30, 2024

Spotting Customer-Centric Companies I. In today’s fast-paced marketplace, this vision is a reality for some, and it all centers around the compass of customer service. These principles are followed by the League of Slots , where customer satisfaction reigns supreme.

Customer Centricity 111

Customer Centricity E Commerce Exceptional Customer Service E-support 111

Experience Investigators by 360Connext

JUNE 4, 2024

In another captivating segment, we highlight Starbucks’ operational hurdles and the focus on operational efficiency vs. customer experience. We also examine the employee experience and customer experience link. Leave Jeannie a voicemail at askjeannie.vip – and remember to follow her on LinkedIn !

2024 265

2024 Customer Centricity Culture Employee Experience 265

Help Scout

APRIL 29, 2021

Your customer service culture is not what your fancy “Customer Guarantee” promises, and it’s not whatever you say it is in your new employee handbook. Your culture is the set of beliefs held by your employees about your company: who and what it is for, what it values, and how they act in response to those beliefs.

Culture 139

Culture Customer Service Customer Centricity Chief Customer Officer 139

Experience Investigators by 360Connext

AUGUST 20, 2024

The CEO gets on stage and announces a new mantra: We love customers! Leaders occasionally echo these messages and remind their team to be customer-centric. After a while, it’s easy for Sam to think a culture focused on customer experience was an aspirational idea at best. Let’s consider a different approach.

Customer Centricity 282

Customer Centricity Culture Feedback Customer Journey 282

BirdEye

AUGUST 3, 2023

Cultivating a customer-centric culture within your organization While catching up on key performance indicators and bottom-line revenue is easy, fostering a customer-centric culture first will lead to the best outcomes. Put the customer first, and everything else will fall into place. Go omnichannel.

Customer Satisfaction 98

Customer Satisfaction Customer Centricity Culture Net Promoter Score 98