Remove Consumers Remove Customer Insights Remove Effort Score
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Voice of Customer Analysis to Improve Customer Loyalty and Retention

InMoment XI

As a result, you can increase your market share with this customer-centric approach. Voice of the Customer analysis is emerging as a key consumer trend for 2025 and is poised for continued growth in the years ahead. Customer Effort Score (CES) measures how much effort customers have to put into interactions with your business.

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An Easy Guide on How to Use Data-Driven Customer Insights for Smarter Business Decisions

Thematic

Customer expectations are evolving fast, and the only way to stay ahead is with data-driven customer insights. The best companies don’t just collect customer feedback—they use it to predict trends, refine products, personalize experiences, and shape smarter strategies across the business. Take Instacart.

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Customer Insights Framework: A Step-by-Step Guide to Customer Understanding

Thematic

This happens when businesses make decisions without considering customer insights. They need a structured way to understand their customers, anticipate needs, and improve the user experience, so they need a customer insights framework. What is a Customer Insights Framework?

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Customer Experience in Banking: A Guide to Improve Trust & Satisfaction

InMoment XI

The insights provided opportunities for enhancing customer retention and satisfaction. Personalized Customer Service Personalization is quickly gaining significance for banks because of shifting customer expectations. 62% of consumers agree that personalized recommendations are better than general ones.

Banking 195
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Beyond NPS: Why Customer Feedback Needs a 360-Degree Revolution

eglobalis

B2C Perspectives In B2C environments, where transactional interactions are straightforward and brand loyalty is clearer, NPS can serve as a reliable indicator of customer advocacy and satisfaction. European giants like Unilever and Siemens utilize NPS to gauge consumer sentiment and pinpoint areas for product line improvements.

NPS 468
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What is Customer Effort Score (CES) & How to Measure It?

Retently

Former CEB Global’s research (now part of Gartner), explained that the level of effort consumers put into interacting with a brand has a direct impact on loyalty levels. In fact, according to CEB Global, it seems that around 96% of consumers that reported having difficulty solving a problem were more disloyal. for example).

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How to Define and Execute a B2B Customer Experience Strategy

eglobalis

Globally , it involves setting consistent KPIs and guidelines for measuring customer satisfaction and ensuring every region aligns with the company’s overall CX vision. Personalize the Experience B2B customers, like B2C consumers, expect personalized interactions.

B2B 389