CX Journey

JULY 10, 2014

Transforming Data Once we''ve inventoried all of our data, it''s time to put it to good use; it''s time to transform it into a usable format so that the business can consume it and affect the customer experience in a positive way. I have six rules for transforming and consuming the data. Data must be centralized.

Customer Experience 71

Customer Experience Customer Journey Mapping 2014 Voice of Customer 71

Lumoa

FEBRUARY 9, 2023

Now at least 80% of B2B buyers now expect the same buying experience as B2C customers. We’re moving towards a personalized omnichannel experience in B2B customer journeys. B2C Customer Experience B2C Customer Experience refers to how a B2C customer perceives his buying experience and further interactions with your company.

Definition 178

Definition Net Promoter Score Customer Experience B2C 178

SuiteCX

MARCH 31, 2015

CEM/CJM Governance is a process focused on managing the quality, consistency, usability, security, and availability of your overall CEM strategy as well as for the building blocks such as VOC/VOE/Journey Maps and CEM Dashboards. Governance in Customer Journey Mapping.

Customer Journey Mapping 40

Customer Journey Mapping Government Customer Journey CEM 40

Thematic

SEPTEMBER 24, 2024

Customers want more than just products—they want to feel heard, valued, and appreciated. In fact, 63% of US consumers would ditch a brand after a poor customer experience. And 65% were willing to pay higher prices for exceptional customer service. Customer Retention and Loyalty Happy customers are loyal customers.

Voice of Customer 62

Voice of Customer Social Media Feedback Net Promoter Score 62

Heart of the Customer

JANUARY 8, 2021

As an avid reader dedicated to continually expanding my professional knowledge, I’m always interested in new books relating to customer experience.

Books 88

Books Customer Journey Mapping Customer Experience Customer Journey 88

Heart of the Customer

APRIL 29, 2019

We find a lot of confusion in the marketplace around journey mapping. Some think that journey mapping is just a workshop where you take all the people who created your broken, siloed experience, give them Post-It Notes, and Bam! You have a journey map.

Marketing 92

Marketing Workshop Customer Journey Mapping Customer Journey 92

Heart of the Customer

MAY 2, 2019

This post, written by Heart of the Customer B2B Practice Lead Nicole Newton, is the third in a week-long series about some of the ways journey mapping differs from traditional market research.

B2B 89

B2B Customer Experience Marketing Customers 89

Heart of the Customer

APRIL 25, 2019

We’re celebrating Mapping Month in a big way, and I hope you can join us. We’ll have events both in-person and online, to share the journey mapping best practices outlined in our book, How Hard Is It to Be Your Customer? Using Journey Mapping to Drive Customer-Focused Change.

Events 84

Events Books Customer Focused Customer Journey Mapping 84

Lumoa

MARCH 20, 2018

Now at least 80% of B2B buyers now expect the same buying experience as B2C customers. We’re moving towards personalized omnichannel experience in B2B customer journeys. b2c customer experience B2C Customer Experience refers to how a B2C customer perceives his buying experience and further interactions with your company.

Net Promoter Score 114

Net Promoter Score Customer Experience CEM B2C 114

Heart of the Customer

MAY 1, 2019

This post, written by Heart of the Customer Program Manager Cathy McLane, is the second in a week-long series about some of the ways journey mapping differs from traditional market research.

B2B 104

B2B Customers Marketing Management 104

Heart of the Customer

MAY 9, 2019

The Heart of the Customer blog is a place where we share our insights on journey mapping, offer best practices based on our experiences, and share CX practitioner interviews – and we don’t normally place promotional items here.

Books 74

Books Blog Insights Customer Journey Mapping 74

Lumoa

MARCH 20, 2018

Now at least 80% of B2B buyers now expect the same buying experience as B2C customers. We’re moving towards personalized omnichannel experience in B2B customer journeys. b2c customer experience B2C Customer Experience refers to how a B2C customer perceives his buying experience and further interactions with your company.

Definition 64

Definition Net Promoter Score Customer Experience CEM 64

SurveySparrow

SEPTEMBER 29, 2023

Did you know that 61% of consumers are willing to pay a premium of at least 5% for a promise of exceptional customer experience? Well, the secret lies in their commitment to improve and enhance customer experience. And one powerful tool that can help achieve this is a customer experience workshop. That’s huge!

Workshop 52

Workshop Customer Experience Roadmap Innovation 52

ProProfs Chat

OCTOBER 30, 2021

This is where the importance of customer feedback plays its part. Collecting customer feedback guarantees you never stray too far from the customer’s needs. Even though it has both negative and positive sides, you’ll need both for consumer feedback to work for you. Helps admiring Customers Voice.

Feedback 95

Feedback Customer Satisfaction NPS Customers 95

Interactions

JANUARY 7, 2021

L imited human-to-human contact and skyrocketing consumer demands highlighted the urgency and necessity of technology to streamline operations, especially the ability for businesses and consumers to communicate. Those with effective automated customer experience applications were able to react quickly and effectively.

2021 62

2021 Customer Experience Customer Journey Mapping Call Recording 62