Eptica

FEBRUARY 27, 2019

There are lots of examples of how to make sure your brand achieves trustability – and I completely agree with the focus on putting in place the right culture and tools and that it has to come up from the bottom-up, not just the top-down.

Books 93

Books Customer Journey Customer Journey Mapping 2019 93

Heart of the Customer

APRIL 3, 2019

Note: We’re celebrating the upcoming launch of our new book “How Hard Is It to Be Your Customer? Using Customer Journey Mapping to Drive Customer-Focused Change,” by Mapper-In-Chief Jim Tincher and B2B Practice Lead Nicole Newton. The post Who’s the Right Customer to Map? Two weeks ago, […].

Customer Journey Mapping 83

Customer Journey Mapping B2B Customer Journey Books 83

CX Journey

JULY 10, 2014

Using tools like customer journey maps, customer feedback maps, and a general data architecture/map can help to bring it all into focus. Challenges I might make this sound simple and simplistic. I know it''s not. It''s also important to conduct the proper analysis to uncover the desired outcomes.

Customer Experience 71

Customer Experience Customer Journey Mapping 2014 Voice of Customer 71

CX Journey

JUNE 22, 2017

They describe what customers are doing, thinking, and feeling at each step in the journey. They become the backbone of your customer experience management efforts. Why do you need a customer journey map? They’re not linear either, nor are they static. CRM data, and more.

Customer Journey Mapping 58

Customer Journey Mapping Communication Customer Centricity Customer Journey 58

PeopleMetrics

FEBRUARY 25, 2022

By consistently and intentionally rooting your improvements in customer feedback, you can see increased brand loyalty and attachment over time. CX will also help to foster a collaborative, customer-first culture at your business that will further support your goals over the long run. Moments of truth".

Customer Experience 71

Customer Experience Net Promoter Score Touchpoint Customer Journey Mapping 71

Lumoa

MARCH 20, 2018

Find more sources on how to deal with customer churn here: " How to Reduce Customer Churn: 6 Helpful Tips to Try " by Hubspot, " 6 ways you can improve churn rate and increase revenue " by Kissmetrics, " Tips from 32 CX Pros how to reduce customer churn " by NGData. Most of customer journey maps focus solely on customers.

Definition 60

Definition Net Promoter Score Customer Experience CEM 60

ProProfs Chat

OCTOBER 30, 2021

68% of customers trust feedback more when they see both positive and negative scores. Customers are likely to spend 31% more on a brand having excellent reviews. Hence, customer feedback is a crucial aspect of nurturing a customer-centric culture. What is Customer Feedback? Helps admiring Customers Voice.

Feedback 95

Feedback Customer Satisfaction NPS Customers 95

Heart of the Customer

NOVEMBER 16, 2018

Journey mapping is a fantastic tool to break down silos by creating a shared view of the customer experience. The post Journey mapping is still happening in silos. appeared first on Heart of the Customer. This is ironic. Except when it isn’t.

Customer Experience 104

Customer Experience Customer Journey Mapping Workshop Customer Journey 104

Heart of the Customer

NOVEMBER 14, 2018

What is journey mapping? This confusion is fueled by vendors who offer “journey mapping workshops.” The post Too many see journey mapping as an employee workshop. appeared first on Heart of the Customer. ” This is a half- or full-day workshop where you […].

Workshop 99

Workshop Customer Journey Mapping Customer Journey Customer Voice 99

Heart of the Customer

APRIL 29, 2019

We find a lot of confusion in the marketplace around journey mapping. Some think that journey mapping is just a workshop where you take all the people who created your broken, siloed experience, give them Post-It Notes, and Bam! You have a journey map.

Marketing 92

Marketing Workshop Customer Journey Mapping Customer Journey 92

Heart of the Customer

MAY 9, 2019

The Heart of the Customer blog is a place where we share our insights on journey mapping, offer best practices based on our experiences, and share CX practitioner interviews – and we don’t normally place promotional items here.

Books 74

Books Blog Insights Customer Journey Mapping 74

Heart of the Customer

OCTOBER 25, 2018

I regularly receive emails that go something like this: I have almost completed my organization’s journey map! This request comes from a good place, a desire to educate the company about the customer’s journey, but after a few questions, it quickly falls […].

Customer Journey Mapping 68

Customer Journey Mapping Customer Journey Customer Voice Customer Centricity 68

Thematic

APRIL 14, 2025

Customer journey mapping – Visualize key moments in the customer experience. It also encourages a test-and-learn culture. Regular updates, dashboards, or even a monthly “Customer Voice” summary can keep everyone aligned. Better yet, involve teams in the process.

Customer Insights 62

Customer Insights Insights Net Promoter Score NPS 62

Confirmit

MAY 29, 2018

Bring the customer’s voice into your organization and you can expect the following results, providing you take action on the insights you receive: Increase revenue: Through reduced churn, improved cross-sell opportunities and the ability to attract new customers. Why Implement a Voice of the Customer Program?

Multi-Channel 40

Multi-Channel Customer Journey Mapping White Paper Competitive Advantage 40