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As businesses recognize its value, the shift from a product-centered approach to a customer-centric one continues. Our A to Z Guide to Customer Experience Definitions and Terms covers everything you need to know, from clear definitions of key terms to a comprehensive overview of the topic.
We’ll go into more detail below as to why, but for now, here is our definition: Great customer experience means meeting or exceeding the expectations of your customer during all interactions with your company. Yes, you can steal that definition. Why is customer experience important? We won’t mind. .
From the traditional product-oriented businesses we’re moving towards customer understanding and customer-centric approaches. Whether you’re new to customer experience or coming for little inspiration, this is the right place. Compelling Brand Values: Brand promises drive how the organization treats customers.
Customer experience has been a popular business topic for the last couple of years and experts are still discussing of what customer experience truly is. Compelling Brand Values: Brand promises drive how the organization treats customers. CustomerConnectedness: Customer insights are infused across the organization.
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