Remove Customer Engagement Remove Leadership Remove Online Experience
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Challenging Your Focus on Customers

Experience Investigators by 360Connext

Jeannie Walters Jeannie Walters is the Chief Customer Experience Investigator™ and founder of 360Connext, a global consulting firm specializing in the cornerstones of customer experience: customer engagement, employee engagement and connections like social media.

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Becoming Customer-Centric: 5 Ways to Walk the Talk

Experience Investigators by 360Connext

Ask customers to share their stories with your sales teams at their quarterly retreats. Invite your least tech-savvy customers to speak with your digital marketing department at the kick-off meeting for the online experience redesign.

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Customer Experience Is… What, Exactly?

Experience Investigators by 360Connext

Customers who are surprised by these small moments tend to share them with others, providing word-of-mouth marketing and advocacy. Their leadership team is made up of people who are working together and leaving egos at the door. 360Connext serves mid-market companies and larger by helping them evaluate their true customer experience.

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Subconscious Clues That Call People to Action

Beyond Philosophy

What about Call to Action in the Retail Experience? Strategy for CTA buttons is all well and good for the online experience, but what about retail experience and the CTAs that help consumers make decisions there? Regardless, the article statistically shows that they had an effect.

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3 Ways to Use Mobile To Your Advantage

Beyond Philosophy

If you are separating the online channel from the brick and mortar channel, or the mobile online experience from the mobile app, you are missing the advantage of having a consistent experience. To that end here are 3 tips for using the Omni Channel Approach and Mobile Technology to your advantage: 1. Meld the Worlds.

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Where Is Gamification Going? Some ‘New Rules’; Or, Stated Another Way….

Beyond Philosophy

CMC, is Thought Leadership Principal for Beyond Philosophy. just how jaded and seeking for social interaction have customers become, in their relationships with vendors and their loyalty and engagement programs, that experiences need to always be fun and inclusive? Michael Lowenstein, Ph.D.,

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Why aren’t organizations embracing digital customer service?

Eptica

In a study of European telecoms companies 3% of consumers used a digital channel for customer service – half the number that called. Poor online experience Customers have high, continually rising, expectations. Based on this analysis McKinsey sees four reasons for slow take up of digital service: 1.