Thematic

APRIL 1, 2025

Improving your customer experience starts with a strong customer insights strategy. In simple terms, this strategy is your game plan for collecting and leveraging customer insights to drive better decisions. Defining Clear Objectives for Your Customer Insights Strategy Every great strategy begins with a clear goal.

Customer Insights 62

Customer Insights Insights Social Media Customer Journey Mapping 62

InMoment XI

OCTOBER 23, 2024

In a period of financial anxiety, customers are looking for institutions they can trust. Your bank can present itself as a reliable option by demonstrating a commitment to making their customer journey smooth and personalized. It is a proven way of retaining customers. Start by capturing customer insights.

Banking 195

Banking Customer Experience Financial Touchpoint 195

InMoment XI

NOVEMBER 21, 2024

Voice of Customer analysis enables you to capture these key insights for customer satisfaction and retention. For example, this analysis can reveal why a customer canceled their subscription to your service. It asks customers how likely they are to recommend your product or service, typically on a 0-10 scale.

Voice of Customer 195

Voice of Customer Loyalty Net Promoter Score 2025 195

eglobalis

JUNE 27, 2024

Customer surveys remain fundamental for gathering direct feedback. Businesses like SurveyMonkey, Qualtrics, and SurveyGizmo provide platforms to conduct surveys tailored to specific customer journey touchpoints. Conduct comprehensive research to understand the full scope of the customer journey.

Customer Experience 455

Customer Experience Customer Centricity Net Promoter Score Government 455

delighted

OCTOBER 22, 2024

Mapping these touchpoints is crucial to understanding the ecommerce customer journey – and improving customer experiences. Leveraging tools that collect customer insights and data, ecommerce brands can readily gather the information they need to better serve their customers.

Customer Journey Mapping 52

Customer Journey Mapping Customer Journey Social Media Net Promoter Score 52

Retently

MARCH 11, 2025

Key Takeaways Reviewing and analyzing customer feedback is a daily priority CX Managers track reviews, surveys, support tickets, and returns to spot patterns and escalate critical issues. Data drives their decisions by monitoring NPS, CSAT, CES, and return trends, they identify pain points and push for actionable improvements.

Management 115

Management Customer Experience Roadmap NPS 115

InMoment XI

OCTOBER 29, 2024

So, if a competitor somehow offers an even smoother customer journey , they can be swayed even if it means they’ll have to spend more. Freebie-loyal customers are drawn to your free offerings. For example, if your cafe offers free WiFi, you’ll attract many of these customers. How Do You Measure Customer Loyalty Analytics?

Loyalty 195

Loyalty Net Promoter Score Social Media Loyalty Programs 195

Thematic

MARCH 30, 2025

Customer expectations are evolving fast, and the only way to stay ahead is with data-driven customer insights. The best companies don’t just collect customer feedback—they use it to predict trends, refine products, personalize experiences, and shape smarter strategies across the business.

Customer Insights 62

Customer Insights Insights Feedback E-support 62

eglobalis

SEPTEMBER 16, 2024

Understand Your Customer Journey and Customers The first step in any B2B CX strategy is to map out the customer journey. At the local level , mapping the customer journey requires gathering insights directly from local teams.

B2B 378

B2B Customer Experience Customer Centricity Omnichannel 378

Thematic

MARCH 20, 2025

Imagine running a business where you can predict what your customers want before they even know it themselves. No more guessing games, no more endless spreadsheets—just clear, actionable customer insights that drive results. That’s exactly what customer insights AI is bringing to the table.

Customer Insights 62

Customer Insights Insights Social Media E-support 62

Retently

JANUARY 13, 2025

So, if youre ready to transform your customer journey from frustrating to frictionless, lets dive into the CES tools that can make it happen. Trust us your customers (and your bottom line) will thank you! Analyze trends, identify friction points, and implement improvements that make a tangible impact on the customer journey.

Measurement 116

Measurement Effort Score Multi-Channel Net Promoter Score 116

GetFeedback

FEBRUARY 15, 2019

Interested in learning more about your customers so you can improve products, enhance customer experience , and ultimately drive growth? It’s time to implement a Net Promoter Score (NPS) program. Net Promoter Score is a trusted measure of customer loyalty. To get valuable insights, you have survey strategically.

Net Promoter Score 150

Net Promoter Score NPS White Paper Feedback 150

SurveySensum

MARCH 21, 2025

Already using HubSpot but also want to launch the NPS program? Now you are stuck between constantly switching between HubSpot and your NPS platform. If this sounds similar then you need an NPS tool that integrates with HubSpot and can make your life a little easier! Now which NPS tools integrate best with HubSpot?

NPS 52

NPS 2024 2025 Demo 52

Retently

MAY 2, 2023

The key to success for SaaS companies lies in prioritizing the positive experience of their clients through a customer-centric approach. While there are many ways to do that, measuring satisfaction levels and actively seeking relevant feedback is critical to improving customer journeys. What is NPS, CSAT, and CES?

Customer Journey 133

Customer Journey NPS Demo Customer Satisfaction 133

GetFeedback

MAY 9, 2019

What this actually looks like will vary by company, but the goal of CXM is always to increase customer satisfaction, loyalty, and brand advocacy while cutting costs. What are the customer experience maturity levels? At this level, you’re also working on developing a customer experience strategy.

Article 337

Article Customer Experience Metrics Customer Journey Mapping 337

Experience Investigators by 360Connext

JULY 6, 2021

Include any leader who will have direct accountability over the most likely actions required to improve the customer journey. This typically includes leaders from marketing, product development, customer success and customer service. Invite team members from other areas that are close to the customer experience.

Document 358

Document Net Promoter Score Government Leadership 358

Retently

MARCH 17, 2025

Perfect for CX managers, operations, and leadership teams who need strategic insights to optimize operations and refine policies. Key Metrics to Include: CSAT/NPS Trends : Did customer satisfaction shift? Product Launch Performance : What were the most common customer questions about the new release?

Insights 90

Insights NPS Metrics Customer Satisfaction 90

GetFeedback

JULY 19, 2019

We can agree there are more customer interactions than ever before, and some of that is our own fault. With advances in and the rapid adoption of technology, we’re able to interact with customers in different ways and places all along the customer journey. 1: map your customer journey. How do we begin?

ROI 309

ROI Touchpoint Hotels Customer Journey 309

Feedbackly

AUGUST 23, 2023

A customer journey or buying journey captures all the interactions between the customer and brand throughout the buying process. Analyzing customer journeys helps you assess the quality of touchpoints, identify pain points, and make necessary improvements to enhance the customer experience.

Customer Journey 98

Customer Journey Customer Journey Mapping Touchpoint Social Media 98

InMoment XI

NOVEMBER 13, 2024

Through its partnership with InMoment, nib rolled out a closed-loop feedback process to improve the customer experience. InMoment’s churn propensity modeling was crucial to identifying and retaining customers showing signs of dissatisfaction. How to Predict Customer Churn? It provides stronger customer insights.

Customer Retention 195

Customer Retention 2024 ROI Competitive Advantage 195

Alida

MARCH 21, 2018

Note: This article is part of our ROI Matters series , which explores the value of research ROI to C-suite executives and leaders in product innovation , customer experience, marketing and customer insight. . What they need is a full picture—the “why” of customer behavior. Give NPS and CSAT some context.

ROI 252

ROI Net Promoter Score NPS Telecommunications 252

Retently

OCTOBER 23, 2024

Typically, most brands focus on surveying just a couple of key touchpoints, like post-purchase NPS to measure customer loyalty, or post-helpdesk interaction CSAT to gauge service satisfaction. Each survey type provides a unique perspective on customer satisfaction and can help brands better understand their buyers.

Retail 109

Retail NPS Touchpoint Feedback 109

Thematic

FEBRUARY 24, 2025

That’s the power of customer experience insights—real-time feedback and data-driven analysis that help businesses understand what customers want, what frustrates them, and how to improve their journey. Companies that actively apply customer insights boost retention, loyalty, and competitive advantage.

Insights 62

Insights Customer Experience Social Media Net Promoter Score 62

Pointillist

JUNE 5, 2019

Customer experience is a top priority for organizations in 2019 Customer experience is universally recognized as a top priority by most organizations, regardless of industry or size. To get the full picture, you also need to understand actual customer behavior.

Customer Journey 89

Customer Journey Measurement Management NPS 89

Lumoa

FEBRUARY 9, 2023

The most important AI technologies, that are relevant for analyzing customer feedback, fall in the area of natural language processing (NLP) and machine learning. Why is NPS ® going up or down? Why are your customers turning away from you? Why is the retention of your customers so high/low?

Definition 167

Definition Net Promoter Score Customer Experience B2C 167

Pointillist

MAY 19, 2020

But what makes some organizations more effective than others at managing customer journeys, measuring outcomes and improving experiences? Pointillist surveyed over 1,050 CX, analytics, customer care and marketing professionals from a variety of industries across the world to discover what separates leaders from laggards.

Customer Journey 94

Customer Journey Measurement 2020 Management 94

Totango

APRIL 5, 2022

The number of NPS software providers has proliferated as the importance of tracking Net Promoter Score (NPS) has been realized by a growing number of enterprises. This raises the question, how do you find the best NPS software solutions? Then we’ll take a look at the best NPS software providers. What Is NPS Software?

NPS 108

NPS 2022 Net Promoter Score Multi-Channel 108

Retently

JUNE 24, 2018

In the increasingly crowded market, each NPS® product strives to become noticeable by means of distinct features that makes it competitive and visible. In order to choose the best NPS software that properly fits your business, it’s essential to first become familiar with what most NPS tools have to offer. Survey customization.

NPS 90

NPS Net Promoter Score 2018 2004 90

SurveySensum

DECEMBER 30, 2024

CustomerGauge is well known for its advanced capability in customer loyalty measurement via NPS; however, it doesnt have the perfect solution for every business. While it shines in NPS insights, CustomerGauge falls short in a few key areas. Design NPS , CSAT, CES, and more, tailored to your business needs.

Customer Success 52

Customer Success Multi-Channel NPS B2B 52

Retently

APRIL 18, 2024

Are you leveraging the full potential of the in-app NPS survey to tap into customer feedback? Discover the effectiveness of in-app NPS surveys in capturing customer sentiment and learn best practices for embedding them into your digital platform for more meaningful insights that drive growth. What’s NPS All About?

NPS 78

NPS Net Promoter Score Feedback User Experience 78

InMoment XI

NOVEMBER 15, 2023

There are four common customer experience analytics metrics: Net Promoter Score (NPS) Net Promoter Score , or NPS, is a widely used metric to measure customer loyalty. These sources include surveys, social media, reviews, and customer support interactions.

Insights 243

Insights E Commerce Customer Experience E-support 243

Experience Investigators by 360Connext

OCTOBER 26, 2017

First-hand customer stories help others internalize what needs to change. Many leadership teams only explore the buyer’s journey, not the overall customer journey. So once they obtain the customer, the focus is no longer there! Is that NPS score declining in the same month every year? People do get cynical.

Net Promoter Score 231

Net Promoter Score NPS Customer Centricity Leadership 231

Experience Investigators by 360Connext

JANUARY 28, 2020

That’s the cost of not considering customer experience in a full and integrated way with the strategy of your organization. Related: Customer Experience ROI: Why Not Investing can Sabotage Your Success. If Net Promoter Score (NPS) is your metric, then get to know where you stand and where you’ve been.

2020 250

2020 Net Promoter Score ROI Metrics 250

Calabrio

MARCH 25, 2025

Are you able to understand what your customers are telling you? Can you use these customer insights to improve their experiences and deliver what they really want? If not, thats where the latest AI-driven Voice of the Customer software and tools can help.

2025 52

2025 Contact Center Customer Journey Mapping Social Media 52

InMoment XI

OCTOBER 9, 2024

From onboarding the customer to converting them into a loyal brand advocate, each step of the customer journey is an opportunity to learn how your customer views your business. Knowing how to collect customer feedback is crucial to delivering consistent value as a business and staying ahead of your competition.

Feedback 195

Feedback Social Media B2C 2024 195

GetFeedback

JANUARY 27, 2020

It’s a great idea to start by mapping out your customer journey, which will help you visualize the business issues that currently impact customer touchpoints. You may notice errors in communication or confusion in task ownership as a result of teams working in silos, with the result that customers wait too long for service.

Feedback 221

Feedback Metrics Customer Journey Mapping ROI 221

CSM Magazine

MARCH 13, 2025

By gathering insights from your audience, you unlock a treasure trove of actionable data. Heres why collecting feedback is non-negotiable: Understanding pain points: Feedback metrics like Net Promoter Score (NPS) or Customer Satisfaction Score (CSAT) help uncover friction points in the customer journey.

Customer Satisfaction 52

Customer Satisfaction Metrics Measurement Net Promoter Score 52