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How to Use Customer Insight to Drive Business Growth

Alida

According to Gartner , 67 percent of companies compete mostly or completely on customer experience, and 81 percent expect to do the same in two years. Companies that adopt the customer experience path need to start by answering the question, ‘Who is the customer?’” Strategy 2: Sell more to your existing customers.

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Customer Experience Journey Mapping Strategies to Improve Business Performance

InMoment XI

It can be useful in customer journey mapping to see how customers feel about your brand at every stage of their journey. For example, suppose you discover that consumers didn’t like the email they received after downloading a document from your website. Thank you Your download will begin shortly. References ​​Khoros.

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An Easy Guide on How to Use Data-Driven Customer Insights for Smarter Business Decisions

Thematic

Customer expectations are evolving fast, and the only way to stay ahead is with data-driven customer insights. The best companies don’t just collect customer feedback—they use it to predict trends, refine products, personalize experiences, and shape smarter strategies across the business.

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Voice of Customer Analysis to Improve Customer Loyalty and Retention

InMoment XI

Our free 2025 Consumer Trends Report highlights the key shifts transforming customer experience (CX) and what your business needs to stay competitive. 2025 Consumer Trends Report Get a first look at the trends that matter most and how they can impact your customer relationships, drive growth, and strengthen your overall strategy.

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The Best Customer Insights Platforms for Smarter Decision-Making

Thematic

." That’s exactly why customer insights platforms are essential. That way, you can easily understand what customers truly want. In this guide, you’ll get a peek into some of the best customer insights platforms and their features. What is a Customer Insights Platform?

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Multilingual Surveys: Unlock Global Customer Insights Effortlessly

SurveySensum

This streamlined process ensures that every respondent receives the survey in a language they are most comfortable with, helping you gather high-quality insights across regions. Step 5: Download the Import Template To begin the translation process, click on Download Import Template. Notepad, Google Sheets).

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Report: Unlocking Customer Insights From Contact Centers

Experience Matters

We just published a Temkin Group report, Unlocking Customer Insights From Contact Centers: From Agent Productivity to Enterprise Intelligence. However, companies are now beginning to realize that contact centers actually contain a wealth of deep, untapped information about customers. Download report for $195.