Thematic

APRIL 1, 2025

Improving your customer experience starts with a strong customer insights strategy. In simple terms, this strategy is your game plan for collecting and leveraging customer insights to drive better decisions. By the end, you'll know how to turn raw data into actionable insight.

Customer Insights 62

Customer Insights Insights Social Media Customer Journey Mapping 62

Thematic

MARCH 20, 2025

This happens when businesses make decisions without considering customer insights. They need a structured way to understand their customers, anticipate needs, and improve the user experience, so they need a customer insights framework. What is a Customer Insights Framework? Are there missing insights?

Customer Insights 62

Customer Insights Insights Net Promoter Score NPS 62

Thematic

MARCH 30, 2025

Customer expectations are evolving fast, and the only way to stay ahead is with data-driven customer insights. The best companies don’t just collect customer feedback—they use it to predict trends, refine products, personalize experiences, and shape smarter strategies across the business.

Customer Insights 62

Customer Insights Insights Feedback E-support 62

InMoment XI

NOVEMBER 21, 2024

As a result, businesses must double down on efforts to understand their customers’ goals and pain points to drive loyalty. Voice of Customer analysis is a useful system for accomplishing this goal. What Is Voice of Customer Analysis? Voice of Customer (VoC) refers to customer feedback on a business and its offerings.

Voice of Customer 195

Voice of Customer Loyalty Net Promoter Score 2025 195

Thematic

MARCH 2, 2025

This staggering statistic highlights why businesses must prioritize customer insights and invest in analysis tools to understand their audience better. So, what are customer insights? Customer insights are actionable understandings derived from customer data that help businesses improve their strategies.

Customer Insights 62

Customer Insights Insights Social Media Feedback 62

Thematic

MARCH 26, 2025

Yet, 56% of dissatisfied customers never voice their concerns—they simply leave​ Meanwhile, businesses that actively listen to feedback grow 41% faster than competitors​ The most successful companies create a structured system—a customer feedback loop—to analyze feedback and act on it continuously.

Feedback 62

Feedback Social Media Customers E-support 62

Thematic

APRIL 8, 2025

Ever wonder how to actually use all that customer feedback you collect? That’s where a strong customer feedback loop process comes in. It typically includes four stages: collecting feedback, analyzing feedback, implementing changes, and closing the loop (following up with customers).

Feedback 62

Feedback NPS Insights Customers 62

eglobalis

JUNE 27, 2024

This involves collecting and analyzing data through various methods such as surveys, customer interviews, voice of customer (VOC) programs, and feedback mechanisms. These insights inform the service standards and product offerings that will most effectively meet customer expectations.

Customer Experience 453

Customer Experience Customer Centricity Net Promoter Score Government 453

InMoment XI

DECEMBER 10, 2024

It boosts Customer Lifetime Value (CLV) : Loyal customers spend more over time, creating a positive impact on your bottom line. This information guides product development to better fulfill customer needs and goals. Leverage churn prediction tools, feedback, and usage data to analyze key factors driving customers away.

2024 195

2024 ROI Net Promoter Score Multi-Channel 195

InMoment XI

OCTOBER 23, 2024

Introduce loyalty programs to reward long-term customers for their continued use of your banking services. By offering benefits like cashback offers, you can drive both customer satisfaction and loyalty. Moreover, these initiatives can also help encourage feedback to accomplish your customer experience management goals.

Banking 195

Banking Customer Experience Financial Touchpoint 195

Thematic

MARCH 18, 2025

Let’s be real—understanding your customers isn’t easy. They leave feedback all over the place: surveys, reviews, emails, social media, customer service calls… and before you know it, you’re drowning in data. But here’s the kicker: That feedback is gold —if you know how to use it.

Customer Insights 62

Customer Insights Insights Social Media Consulting 62

Thematic

MARCH 30, 2025

Did you know that over 50% of consumers will switch to a competitor after a single unsatisfactory customer experience? A customer feedback loop helps in preventing this from happening. It’s the continuous process of collecting, analyzing, and acting on customer feedback to enhance satisfaction and drive business growth.

Feedback 62

Feedback Customer Centricity Culture Customers 62

CSM Magazine

JANUARY 28, 2025

Gone are the days of relying solely on demographic data and periodic surveystoday’s businesses have access to AI-driven customer insights, a game-changer for growth. By leveraging AI, companies can make decisions rooted in data, improve customer satisfaction, and ultimately grow their revenue.

Customer Insights 52

Customer Insights Insights E Commerce E-support 52

InMoment XI

NOVEMBER 26, 2024

Improved Product Lines Customer experience journey mapping identifies where you may be failing in the customer experience and gives you room to improve. Problems identified through customer journey mapping could be a confusing website navigation bar or a checkout process with too many steps.

Customer Journey Mapping 195

Customer Journey Mapping Customer Experience 2024 Customer Journey 195

InMoment XI

OCTOBER 9, 2024

Knowing how to collect customer feedback is crucial to delivering consistent value as a business and staying ahead of your competition. Why is Collecting Customer Feedback Important? Collecting customer feedback is important for businesses because it gives them a roadmap for boosting customer satisfaction and retention.

Feedback 195

Feedback Social Media B2C 2024 195

InMoment XI

NOVEMBER 13, 2024

Acquiring new customers is more expensive than retaining current ones. Proactively monitoring customer health can help businesses cut churn by over 34% for at-risk clients. It informs effective marketing strategy. Churn prediction helps you tailor your marketing efforts to re-engage customers at risk of leaving.

Customer Retention 195

Customer Retention 2024 ROI Competitive Advantage 195

Alida

DECEMBER 15, 2016

In this blog post, we look at five ways to use customer feedback to inform cohesive, strategic and integrated content marketing strategies. By gathering customer feedback over time it becomes easier to separate your readers from your non-readers, and find similarities and differences between the two.

Feedback 213

Feedback Marketing Social Media 2017 213

C3Centricity

FEBRUARY 13, 2024

Last week I spoke about the importance of actioning customer feedback. I want to continue this topic focussing on using the information for continuous improvement of the brands and services you offer. And customers expect businesses to be constantly adapting and preparing for their future needs.

Customer Insights 118

Customer Insights Feedback Insights Social Media 118

InMoment XI

OCTOBER 29, 2024

Loyal customers help your business by: Purchasing your product or service repeatedly Recommending your brand to friends and family Boosting your engagement by interacting with you online Providing thoughtful customer feedback to help you improve The Importance of Customer Loyalty Customer loyalty is crucial to business growth and sustainability.

Loyalty 195

Loyalty Net Promoter Score Social Media Loyalty Programs 195

InMoment XI

OCTOBER 19, 2021

I thought I’d spend a moment explaining what these announcements mean for those of us who are VoC, CX and Customer Insights professionals. In a nutshell, Lexalytics, and Tethr are data analytics platforms focusing on structured and unstructured customer data, as well as solicited and unsolicited feedback.

Customer Experience 370

Customer Experience Social Media Call Center Metrics 370

eglobalis

JULY 31, 2024

Customer Experience Management (CXM) Software Tools like Qualtrics and Medallia as the leaders of this sector help manage and analyse customer interactions across different touchpoints. These platforms provide deep insights into customer feedback and behaviour, enabling businesses to make data-driven decisions to improve CX.

Customer Experience 428

Customer Experience Social Media 2024 B2B 428

Retently

JANUARY 13, 2025

Choosing a CES tool that fits your business needs whether its for automation, real-time feedback, or advanced analytics ensures you can collect meaningful data and act on it effectively. The Customer Effort Score (CES) measures one simple but crucial aspect: How easy is it for customers to get what they need from you?

Measurement 116

Measurement Effort Score Multi-Channel Net Promoter Score 116

Retently

NOVEMBER 29, 2024

Each stage of the customer journey requires targeted questions that align with the interaction. This ensures feedback is relevant and actionable. Gathering feedback is only the first step. Use insights to make meaningful changes, and communicate these improvements to your customers. Let’s break it down.

Events 120

Events Feedback Interaction E-support 120

InMoment XI

JANUARY 27, 2025

Imagine a scenario in which a customer calls complaining about the size of a shirt purchased online because she is dissatisfied with the fit. AI-Driven Text Analytics and Conversational Analytics offer businesses a way to surface deeper insights from customer interactions.

Call Center 195

Call Center Contact Center Social Media Apparel 195

Customer Bliss

OCTOBER 6, 2015

In Competency Three (Customer Listening Path), you follow the customer journey stages to create a unified listening path that consolidates aided and unaided listening. Build a blend of quantitative and qualitative information to tell the story of customers’ lives. Collect feedback from multiple sources.

Social Media 236

Social Media Feedback Presentation Call Center 236

GetFeedback

MAY 9, 2019

If you Google customer experience you’ll get about 2,340,000,000 results—articles, videos, reports—with in-depth information about the space. What this actually looks like will vary by company, but the goal of CXM is always to increase customer satisfaction, loyalty, and brand advocacy while cutting costs.

Article 337

Article Customer Experience Metrics Customer Journey Mapping 337

eglobalis

SEPTEMBER 16, 2024

At a local level , agile teams should focus on region-specific customer challenges, iterating solutions quickly based on feedback. Foster Proactive Support and Feedback Loops B2B customers need proactive support to ensure their complex needs are met.

B2B 375

B2B Customer Experience Customer Centricity Omnichannel 375

Happy or Not

NOVEMBER 20, 2024

The possibility of collecting customer feedback is one of the most valuable tools for businesses aiming to enhance their user experience (UX) and improve customer satisfaction. Why is customer feedback important? Understanding what makes customers happy (or unhappy) is important in customer feedback.

User Experience 36

User Experience Customer Satisfaction Feedback Social Media 36

SurveySensum

JANUARY 27, 2025

A multilingual survey is designed to gather feedback from diverse audiences by offering the questionnaire in multiple languages. Think of it as a tool that speaks your audiences languageliterally and figurativelybreaking down communication barriers and inviting genuine, thoughtful feedback from every corner of the globe.

Insights 52

Insights Customer Insights Download Customers 52

Experience Investigators by 360Connext

JANUARY 8, 2015

If you sell anything to anyone, you would do yourself a world of good by enlisting mystery shoppers (sometimes called secret shoppers) into your customer insights mix. The shopper gets paid for turning in the appropriate forms with the information collected from a shopping trip. Is your customer experience examined in a vacuum?

Customer Experience 284

Customer Experience Feedback Customer Journey Social Media 284

Retently

MARCH 11, 2025

Bridging the gap between what customers expect and what businesses deliver is the Customer Experience Manager. They dont just react to problems; they proactively track feedback in all its forms, optimize the buyer journey by leveraging available data, and collaborate across departments to improve processes.

Management 115

Management Customer Experience Roadmap NPS 115

Happy or Not

NOVEMBER 6, 2024

Collecting and understanding customer feedback is vital for companies to prioritize improvement and measure customer satisfaction. Collecting feedback through various methods and channels is crucial to enhance customer loyalty and satisfaction.

Customer Satisfaction 36

Customer Satisfaction Feedback Net Promoter Score Loyalty 36

GetFeedback

DECEMBER 26, 2018

The only way to really find out is to ask, which is why so many companies measure customer satisfaction regularly. The most common way is by sending customer satisfaction (CSAT) surveys, which ask customers to rate their experiences and share open-ended feedback. Customer onboarding. Conference and event feedback.

Customer Satisfaction 286

Customer Satisfaction Measurement Net Promoter Score Feedback 286

Retently

OCTOBER 23, 2024

Taking the importance of collecting customer feedback out of the way, where do we start? Understanding the Tools at Hand Collecting feedback is essential to identifying customer pain points and areas for improvement throughout the buyer’s journey.

Retail 109

Retail NPS Touchpoint Feedback 109

GetFeedback

JANUARY 3, 2019

A Voice of Customer (VOC) program aims to gather and analyze customer insights, allowing you to identify trends and strategies to improve customer experience and deliver positive business outcomes. In simpler terms, VOC offers a way to give your customers a voice within your organization. Choose a channel.

Voice of Customer 239

Voice of Customer Customer Service Net Promoter Score Social Media 239

InMoment XI

OCTOBER 4, 2023

Today, there are a lot of customer feedback management (CFM) companies talking about integrated CX. But, we are confident in saying that the strategies we are developing that view the customer experience as the sum of integrated feedback, insights, and actions are going to distinguish us from our competitors in a significant way.

Blog 418

Blog Customer Experience Net Promoter Score Financial 418

Alida

SEPTEMBER 22, 2016

Companies must welcome customer feedback and continually test and learn from new ideas. Mike Thiede, customer experience consultant at Alliant Energy, agreed, saying that continuous engagement is required to ensure your customer personas reflect changes in preference and taste. Develop an engagement plan.

2016 267

2016 Innovation Marketing Insights 267