Remove Customer Insights Remove Marketing Remove Net Promoter Score
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Net Promoter Score (NPS) Myths Debunked

GetFeedback

Net Promoter Score (NPS) is one of the most popular metrics being used in business today. Numerous studies have found a strong relationship between high Net Promoter Scores and revenue. When done right, it’s an extremely valuable source of customer insight.

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AI and Customer Experience: The Smarter, Faster, and More Personal Duo Redefining B2B Success

eglobalis

Similarly, Salesforce has been using its Einstein AI platform since 2016 to offer personalized recommendations and predictive insights for its B2B clients. For instance, Oracle uses its Oracle CX Unity platform to unify customer data across touchpoints , enabling businesses to create personalized experiences at scale.

B2B 399
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Beyond NPS: Why Customer Feedback Needs a 360-Degree Revolution

eglobalis

The Imperative for Diverse Metrics and Measurements in Understanding Customer Sentiment Introduction Net Promoter Score (NPS) has established itself as a popular metric for evaluating customer loyalty, satisfaction levels, and the likelihood of customer churn.

NPS 468
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Winning Leadership Support for Your CX Program: How to Align and Drive Buy-In

eglobalis

Research shows that improving B2B customer experiences can significantly boost financial performance for instance, companies that excel in CX see reduced churn and higher win rates on deals. Complexity in customer journeys often leads B2B companies to score lower on CX than B2C, highlighting the effort needed to meet diverse needs.

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Voice of Customer Analysis to Improve Customer Loyalty and Retention

InMoment XI

Enhanced customer service helps retain existing customers and supports brand reputation management. As a result, you can increase your market share with this customer-centric approach. Voice of the Customer analysis is emerging as a key consumer trend for 2025 and is poised for continued growth in the years ahead.

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Customer Loyalty: Experiences that Increase Retention

InMoment XI

They also require less marketing effort to keep them engaged compared to new customers. Since a repeat customer has a 60-70% chance of converting, you’ll have to spend less on other conversion strategies. Build A Deep Emotional Connection Go beyond transactions to connect with customers on a deeper level.

Loyalty 195
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Unlocking Deeper Insights: Using Conversational Intelligence for A/B Testing

InMoment XI

It helps you test messaging, support strategies, marketing campaigns, and experience variations to optimize interactions, streamline support processes, and improve the overall user experience. It doesnt tell you why a customer felt frustrated, delighted, confused, or compelled to stay. Thats where A/B testing shines.

Insights 195