Thematic

APRIL 1, 2025

Improving your customer experience starts with a strong customer insights strategy. In simple terms, this strategy is your game plan for collecting and leveraging customer insights to drive better decisions. By the end, you'll know how to turn raw data into actionable insight. Why is this important?

Customer Insights 62

Customer Insights Insights Social Media Customer Journey Mapping 62

GetFeedback

MARCH 21, 2019

So you’ve decided to use an NPS (Net Promoter Score) survey to improve your brand’s customer experience (CX). You’ve also made a spiffy design to present the survey, showcasing the care you put into asking the NPS question. Now, how do you use your NPS data to actually make your customers’ experience better?

NPS 186

NPS Customer Journey Net Promoter Score Social Media 186

GetFeedback

MARCH 20, 2019

The old school, 20-question survey is no longer acceptable — customers value their time too much. You’ve got to design a survey that looks enticing to customers and can also get you the necessary insight. This article offers the secret formula for making the perfect survey online — one that you’ll customers won’t mind taking.

Customer Journey Mapping 255

Customer Journey Mapping Net Promoter Score Customer Journey Touchpoint 255

GetFeedback

DECEMBER 17, 2018

Customer service and customer feedback go hand in hand: to provide the best service possible, you need insight from your customers. This means using the right customer surveys, in the right places, at the right times. Case in point: decreasing customer churn. See the sample NPS survey below.

Customer Journey Mapping 223

Customer Journey Mapping Net Promoter Score NPS Customer Journey 223

eglobalis

SEPTEMBER 16, 2024

This article delves into how to define and execute a B2B CX strategy, offering practical insights on how to implement it at both local and global levels. At the local level , mapping the customer journey requires gathering insights directly from local teams.

B2B 375

B2B Customer Experience Customer Centricity Omnichannel 375

eglobalis

OCTOBER 1, 2024

For example, Sales can provide insights on customer feedback directly to Marketing, allowing for more targeted campaigns. When every department works toward common targets—such as customer satisfaction or operational efficiency—it becomes easier to focus on the broader company mission rather than department-specific objectives.

2020 443

2020 Customer Journey Mapping Culture Innovation 443

GetFeedback

SEPTEMBER 25, 2018

It’s no longer a secret that excellent customer service is the new competitive advantage. When you’re looking for ways to improve your business’s customer service, there’s no better resource than customer feedback. For accurate data and satisfied customers, give balanced answer options. Not all surveys are created equal.

Customer Journey Mapping 207

Customer Journey Mapping Net Promoter Score NPS Customer Journey 207

CloudCherry

MARCH 28, 2019

Insights shine a light on hidden opportunities. CX insights can help you connect experience to your business goals, beat the competition and deliver a consistently delightful experience to your customers. Gaining insight is essential to your success. At CloudCherry, we want to disrupt the customer experience industry.

Insights 231

Insights CEM NPS ROI 231

delighted

JANUARY 7, 2021

Defining customer needs, problems, and interactions with your company may seem overwhelming and at times, unnecessary. However, understanding every customer’s experience at each stage of the customer journey is crucial for turning business insights into long-term improvement strategies. .

Customer Journey Mapping 98

Customer Journey Mapping Customer Journey Touchpoint Net Promoter Score 98

Experience Investigators by 360Connext

DECEMBER 15, 2023

Share customer journey maps and insights. Don’t limit key insights and journey maps to just certain leaders or teams. As you are building customer journey maps, share what you find. Share what is next as you improve the journey! NPS should be going up” doesn’t mean much.

Communication 304

Communication Customer Experience Customer Journey Mapping Net Promoter Score 304

Experience Investigators by 360Connext

DECEMBER 10, 2024

Identifying these touchpoints helps you see where you can improve and make a real difference in the customer experiencefrom browsing your website to receiving customer support and beyond. Customer journey mapping is a crucial process to identify your customer touchpoints.

ROI 143

ROI Customer Experience Touchpoint Customer Journey Mapping 143

Experience Investigators by 360Connext

JANUARY 12, 2021

Your VoC program can allow your leaders to follow a standard and sustainable model of collecting feedback at key moments along the journey, analyze that feedback, then turn those insights into action. This collection of insights can be used to evaluate what changes are required to improve your overall customer experience.

Net Promoter Score 241

Net Promoter Score Customer Journey Mapping Metrics Customer Journey 241

GetFeedback

MAY 9, 2019

At this level, you’re also working on developing a customer experience strategy. Stage 4 —O perationalize: You begin to re-design your company’s operational processes based on customer insight and other customer experience metrics. Stage 5 — Align: Being customer-centric is the norm in your company at this stage.

Article 337

Article Customer Experience Metrics Customer Journey Mapping 337

GetFeedback

AUGUST 14, 2019

Great customer experiences are created by designing and understanding the end-to-end journey of your customer, from before they are aware of your brand all the way through to when they leave you or become your greatest advocate. . Customers and their experiences are complex and nuanced, so there’s no perfect metric.

Metrics 273

Metrics Customer Journey Mapping Customer Satisfaction Net Promoter Score 273

GetFeedback

JANUARY 19, 2020

After my trip was over, I received one final request using a Net Promoter (NPS) rating scheme. This is the right time to use NPS. . Structured questions also make it easy to calculate scores such as NPS, CSAT, or CES. . The main weakness of surveys is they tend to get input from very happy or unhappy customers.

Touchpoint 365

Touchpoint Customer Journey Measurement Social Media 365

CloudCherry

SEPTEMBER 26, 2018

In order to actually improve the customer experience, CX teams must act on the information they receive from predictive insights. A closed-loop customer experience management program involves five steps: * Measure – create and execute surveys to receive customer feedback.

Customer Experience 240

Customer Experience NPS Customer Journey Mapping Customer Experience Management 240

Experience Investigators by 360Connext

JULY 6, 2021

How can you prioritize customer experience efforts in a way that’s fair and aligned with your overall goals? Ideally, the CX Team will review critical CX measurements and insights on a regular basis. Operational data , like product return rates, customer wait times, and even employee retention rates.

Document 358

Document Net Promoter Score Government Leadership 358

Experience Investigators by 360Connext

MARCH 8, 2021

If you have a customer journey map, or you’re working on one, this is also a great thing to introduce here! How We Lead on Behalf of our Customers. How are customers included in decision making? How are the insights achieved? How are those insights communicated to drive action? Empathy mapping.

Customer Experience 271

Customer Experience Customer Journey Mapping Culture Customer Centricity 271

InMoment XI

SEPTEMBER 17, 2024

To have an effective customer journey management strategy, you will need to consider these best practices: 1. Map the Customer Journey Customer journey mapping is a great way to visualize every expected touchpoint a customer will have with your brand.

Customer Journey 195

Customer Journey Customer Journey Mapping Net Promoter Score 2024 195

InMoment XI

JULY 18, 2024

Not all methods of analysis are appropriate for each type of feedback and insight that businesses are looking for, so companies can use any combination of the following based on their needs. These metrics are measures used to track the overall satisfaction of customers.

Feedback 221

Feedback Social Media Net Promoter Score Customer Journey Mapping 221

Experience Investigators by 360Connext

OCTOBER 13, 2020

” The power of these metrics, of course, is in the insights they provide. .” ” The power of these metrics, of course, is in the insights they provide. What does it mean when your NPS drops during a six-month period? Those insights are what can provide us with how to create better experiences for our customers.

Customer Journey Mapping 143

Customer Journey Mapping Customer Experience Net Promoter Score Contact Center 143

InMoment XI

JULY 23, 2024

How to Start Building Your Ecommerce Customer Experience To start building a strong ecommerce customer experience, it all starts with understanding your customers. Customer Journey Mapping Next, map out the entire customer journey.

E Commerce 195

E Commerce Measurement Customer Experience E-support 195

CSM Magazine

AUGUST 31, 2018

Many organizations are using customer journey mapping to understand and improve the experience of their customers. What is a Customer Journey Map? Customer Journey Maps are a visual representation of a customer’s relationship with your people, products, services and brand over time.

Customer Journey Mapping 69

Customer Journey Mapping Customer Journey Net Promoter Score Culture 69

ChurnZero

AUGUST 25, 2021

Assessing customer satisfaction is crucial and has become an important part of driving growth for a variety of businesses. A Net Promoter Score (NPS) ® is one popular way of measuring customer satisfaction in a way that’s easy to understand. What is a Net Promoter Score (NPS)? How Do I Calculate My NPS?

NPS 98

NPS Net Promoter Score Customer Journey Mapping Customer Satisfaction 98

GetFeedback

MAY 13, 2019

Raw customer comments and sentiment. Repeat customer stories. Net Promoter Score (NPS). Customer Satisfaction (CSAT) ratings. . Examples of feedback of this type are NPS or CSAT surveys, company questionnaires, or customer meetings set up by Product Management to discuss a potential feature. Tool selection.

Feedback 302

Feedback Social Media Voice of Customer Net Promoter Score 302

InMoment XI

OCTOBER 10, 2023

This article delves deep into the world of customer service metrics, offering insights and actionable takeaways. The Importance of Measuring Customer Service Metrics Customer service metrics are the backbone of any successful customer-centric strategy. What Exactly Are Customer Service Metrics?

Metrics 195

Metrics Net Promoter Score Customer Service Effort Score 195

Calabrio

MARCH 25, 2025

Are you able to understand what your customers are telling you? Can you use these customer insights to improve their experiences and deliver what they really want? If not, thats where the latest AI-driven Voice of the Customer software and tools can help. VoC tools typically perform three primary actions: 1.

2025 52

2025 Contact Center Customer Journey Mapping Social Media 52

Totango

MARCH 12, 2021

A customer journey map template lays out a path to optimal outcomes promoting client retention. Here we’ll cover an eight-step approach to creating a customer journey map that encompasses all stages of your customers’ experience, including pre-sales and post-sales experiences. Paid search advertising.

Customer Journey Mapping 67

Customer Journey Mapping Customer Journey Net Promoter Score Metrics 67

Experience Investigators by 360Connext

JULY 28, 2020

Your customer experience strategy should aim to tie the customer experience design, measurement, insights and improvements with the desired organizational business outcomes. Creating a Customer Experience Habit means knowing what success looks like. Are there personas and/or customer segments? Is it consistent?

Customer Experience 225

Customer Experience Customer Journey Mapping Net Promoter Score Customer Centricity 225

SurveySensum

DECEMBER 30, 2024

CustomerGauge is well known for its advanced capability in customer loyalty measurement via NPS; however, it doesnt have the perfect solution for every business. While it shines in NPS insights, CustomerGauge falls short in a few key areas. Heres why businesses look for CustomerGauge alternatives: 1.

Customer Success 52

Customer Success Multi-Channel NPS B2B 52

GetFeedback

JANUARY 27, 2020

That makes customer experience the leading factor driving revenue and retention, projected to eclipse price and brand as the key brand differentiator in 2020. With that in mind, it’s clear that companies need a dedicated Voice of the Customer (VoC) program to capture powerful insights and drive increased value through CX improvements.

Feedback 221

Feedback Metrics Customer Journey Mapping ROI 221

CloudCherry

SEPTEMBER 26, 2018

In order to actually improve the customer experience, CX teams must act on the information they receive from predictive insights. A closed-loop customer experience management program involves five steps: * Measure – create and execute surveys to receive customer feedback.

Customer Experience 221

Customer Experience NPS Customer Journey Mapping Customer Experience Management 221

InMoment XI

MARCH 7, 2023

When it came to pitching and embedding an insights-to-action VoC program, the whole team worked together to implement an experience improvement program that would eventually support 1 million+ New Zealanders! Q: How did you get the NZAA Voice of Customer Program off the ground and what were the bumps on the way?

Engagement 195

Engagement Customer Journey Mapping Customer Centricity Metrics 195

SurveySensum

FEBRUARY 17, 2021

In the fourth episode of the Experience talk: Voice of Customer and Employee , Tanuj Diwan , Head of Product and Nandkishor Tripathi aka NK, Global Head of Customer Experience and Success at SurveySensum are running a workshop on Customer Journey Mapping. . Run the customer journey mapping exercise in a group.

Customer Journey Mapping 59

Customer Journey Mapping Workshop Customer Journey Touchpoint 59

Experience Investigators by 360Connext

FEBRUARY 23, 2021

Share customer journey maps and insights. Don’t limit key insights and journey maps to just certain leaders or teams. As you are building customer journey maps, share what you find. “NPS should be going up” doesn’t mean much.

Communication 178

Communication Customer Experience Customer Journey Mapping Net Promoter Score 178

Experience Matters

APRIL 24, 2015

Seven Steps for Developing Customer Journey Maps (April 2013). Customer journey mapping has become a very popular CX tool, and also a hot topic on this blog. If you are interested in customer journey mapping, then you definitely need to read this post: Five Questions That Drive Customer Journey Thinking.

Net Promoter Score 106

Net Promoter Score Customer Journey Mapping 2013 2009 106

Lumoa

FEBRUARY 9, 2023

The most important AI technologies, that are relevant for analyzing customer feedback, fall in the area of natural language processing (NLP) and machine learning. Why is NPS ® going up or down? Why are your customers turning away from you? Why is the retention of your customers so high/low?

Definition 167

Definition Net Promoter Score Customer Experience B2C 167