Maz Iqbal

DECEMBER 30, 2014

Or the customer journey mapping? IVR) have they taken you to the heights of sales effectiveness and/or customer service delight? You know some kind of hidden magical recipe that provides you access to untold riches, instantly, without significant effort, discipline, and/or sacrifice? I invite you to answer that for yourself.

Leadership 59

Leadership Customer Philosophy 2015 Travel 59

Maz Iqbal

OCTOBER 16, 2014

According to the authors these are the four critical dimensions that businesses need to master to generate sustainable and significant improvements in CX excellence: A business is mobilised around a common vision; Customer journeys are mapped and prioritised for change; Measurement is owned by the frontline and linked to actions; and.

2014 73

2014 Customer Philosophy Customer Experience Customer Journey Mapping 73

Maz Iqbal

MARCH 18, 2018

On CX – voice of the customer, journey mapping etc. In the name of customer-centricity – whatever that means. Colleague: Which big company, as in the kind of company … Continue reading "Dialogue on CRM, Customer Experience, and Customer-Centricity". Yet, there is little to show for it.

Customer Centricity 54

Customer Centricity Customer Journey Mapping Customer Experience Customer Journey 54