Totango

JUNE 24, 2022

Customer success in SaaS differs from CS in other industries. The software service industry presents unique challenges for customer success management while also creating unique opportunities that call for specific strategies. Read on to learn the keys to effective customer success for SaaS clients.

Customer Success 109

Customer Success Customer Journey Mapping Net Promoter Score Customer Journey 109

Alida

MARCH 10, 2017

Instead, in 2016, the company launched live-streaming and “Moments” —features that were low on users’ wish lists. Leaders at Twitter may in fact have been focused on user experience, but they may have been prioritizing the wrong experience. For a social network like Twitter, the user experience is the product.

Customer Experience 196

Customer Experience Net Promoter Score Chief Customer Officer Customer Centricity 196

ChurnZero

JULY 29, 2022

A customer’s decision to stay with you doesn’t come from a single interaction; instead, it reflects their entire experience across your organization. To tap retention as a growth channel, you need a customer success strategy that elevates your customer success teams and puts customers at the heart of everything you do.

Customer Success 98

Customer Success Touchpoint Customer Centricity Customers 98

Gainsight

DECEMBER 18, 2024

This is good news for the bottom line, too: According to the Forrester Total Economic Impact (TEI) report, delivering a digital-led customer experience can double the expected returns from customer success within the next three years.

2025 52

2025 Customer Journey Loyalty Customer Satisfaction 52

ChurnZero

JUNE 7, 2019

It’s time for another installment of our blog series where we spotlight a Customer Success professional and get their take on the industry as well as get to hear some of their top tips they’d like to share. Jason is an Associate Partner at Customer Imperative , responsible for overseeing the strategic consulting business.

Customer Success 73

Customer Success B2B Webinar Consulting 73

Amity

FEBRUARY 2, 2016

Editor’s note: This is a living document, and our goal is to update it regularly with the best resources around customer success. The Best Customer Success Resources of 2016. Surely, you are staying up to date on the latest customer success trends – did someone say “customer marketing”?

2016 80

2016 Customer Success Webinar Customers 80

Totango

JUNE 21, 2023

We are thrilled to announce an exciting new product as part of our Composable Customer Success platform: Totango In-App ! Gather valuable feedback through thumbs up/down, rating scales, and short answer options: Leverage survey tools to collect real-time user feedback and sentiment on features, user experiences, and more.

Communication 89

Communication Customer Success Customer Journey Webinar 89

ChurnZero

JANUARY 4, 2019

But what if you could have a better idea of the changes 2019 has in store for Customer Success professionals? We’ll see more applications of AI in Customer Success, but these will mostly be behind-the-scenes. the stuff that Customer Success teams are really meant to do).

2019 73

2019 Customer Success 2018 Chief Customer Officer 73

Lumoa

FEBRUARY 9, 2023

Actionability is also, as we believe, one of the essential aspects of customer experience management. Now at least 80% of B2B buyers now expect the same buying experience as B2C customers. We’re moving towards a personalized omnichannel experience in B2B customer journeys.

Definition 167

Definition Net Promoter Score Customer Experience B2C 167

Totango

FEBRUARY 10, 2021

A customer success strategy is a proactive plan for guiding your clients to outcomes that satisfy their needs. When your customers enjoy more value, your product adoption rates rise and customer retention rates go up. This promotes success for your company as well as your customers.

Customer Retention 90

Customer Retention Customer Success Customer Journey Mapping Customer Journey 90

Alida

SEPTEMBER 22, 2016

Test your assumptions about the customer journey. Visionary Award winners Alliant Energy and the Art Gallery of New South Wales shared how they built the ultimate end-to-end customer journey. Companies must welcome customer feedback and continually test and learn from new ideas. Develop an engagement plan.

2016 267

2016 Innovation Marketing Insights 267

Totango

DECEMBER 6, 2021

What 2021 Taught SaaS Businesses about Customer Success. As the business world adapted to the challenges of 2021, SaaS companies re-examined what customer success means in today’s digital-first environment. First, we’ll look at how the flywheel model has redefined our understanding of the customer journey.

2022 99

2022 Insights 2021 E Commerce 99

Totango

AUGUST 11, 2022

Finally, we’ll cover how customer success software can help you automate your digital client relationship-building strategy. Customer relationships are important for any business, but digital client relationships occupy a position of central importance for SaaS companies. In-app sessions and user experience.

Net Promoter Score 113

Net Promoter Score Social Media Customer Journey Mapping Multi-Channel 113

ClientSuccess

APRIL 28, 2021

Silicon Slopes, Utah, April 28, 2021 — ClientSuccess, a leading Customer Success Platform, announced today that Kristi Faltorusso has joined their executive leadership team as Vice President of Customer Success. . Faltorusso brings over a decade of experience in Customer Success leadership.

Leadership 59

Leadership Customer Success 2021 2020 59

ClientSuccess

MAY 25, 2023

ClientSuccess launches SmartCS , its groundbreaking AI-driven solution designed to empower customer success managers and executives with data-driven insights, optimized workflows, prescriptive recommendations, and intelligent actions.

Net Promoter Score 81

Net Promoter Score Insights Customer Success NPS 81

SurveySensum

OCTOBER 5, 2020

For any B2B SaaS company that is starting its Voice of Customer program, the customer journey is the first step to understand your customers. It will tell you at what different stages you should launch customer surveys to collect feedback. . Click here to know more about the customer journey .

Customer Journey 52

Customer Journey B2B Net Promoter Score NPS 52

Amity

FEBRUARY 17, 2017

Your Customer Success Team Is Happier. Your Customer Success Managers Do a Better Job. Your Customer Success team gains in productivity when they are able to rely on strong automated processes. You Gain Visibility Into Your Broader Customer Journey. Humans like to do what humans are good at.

Technology 55

Technology Customer Success Omnichannel Customer Journey 55

ClientSuccess

APRIL 28, 2021

Silicon Slopes, Utah, April 28, 2021 — ClientSuccess, a leading Customer Success Platform, announced today that Kristi Faltorusso has joined their executive leadership team as Vice President of Customer Success. . Faltorusso brings over a decade of experience in Customer Success leadership.

Leadership 54

Leadership Customer Success 2021 2020 54

Gainsight

APRIL 10, 2023

By Harshi Banka, Senior Director of Strategy, Digital Customer Success The last few months have been rough for SaaS businesses with multiple headwinds including the economic downturn, rising inflation, and decreasing investments. There’s no doubt that customer success (CS) has become existential to SaaS.

2023 59

2023 Customer Success Multi-Channel B2B 59

Totango

JULY 18, 2018

According to data from Forrester Research, almost two-thirds of interactions between a customer and a company take place through the Customer Service department. Customers often turn to Customer Service or Customer Support teams for help throughout the customer journey.

Customer Satisfaction 57

Customer Satisfaction Customer Success Customers Customer Relationships 57

ClientSuccess

APRIL 28, 2021

Conversations by ClientSuccess TM provides a better way for customer success managers to communicate & collaborate with their customers. Conversations empowers front-line customer success managers (CSMs) to engage with customers in a faster and more authentic way.

Customer Success 52

Customer Success 2021 B2B 2020 52

Totango

FEBRUARY 11, 2022

B2B customer experience consists of the total set of thoughts, emotions, and behaviors that B2B clients undergo when interacting with your brand. This encompasses interactions with your brand during all stages of their customer journey , including before purchase, during the buying process, and after making a purchase.

B2B 114

B2B Customer Experience B2C Net Promoter Score 114

inSided

OCTOBER 2, 2019

I know what you are thinking, what has self-service got to do with increasing customer retention? Well, it all comes down to customer success, engagement and the user experience. In fact the very thought that facilitating self-service means taking a hands-off approach to Customer Success is totally misguided.

Customer Success 67

Customer Success B2B Download B2C 67

ChurnZero

JANUARY 4, 2019

But what if you could have a better idea of the changes 2019 has in store for Customer Success professionals? We’ll see more applications of AI in Customer Success, but these will mostly be behind-the-scenes. the stuff that Customer Success teams are really meant to do).

2019 49

2019 Customer Success 2018 Chief Customer Officer 49

ChurnZero

JULY 12, 2019

And I’m not only talking about desired outcome churn or low trial-to-paid conversion rate that occurs when new users abandon your platform before turning into customers. The Beginning of the Journey. Your user adoption journey starts long before users actually interact with your product or platform.

Customer Success 75

Customer Success Roadmap Metrics User Experience 75

Totango

JANUARY 26, 2021

You could then review your onboarding process to identify places where improvements might help customers onboard more quickly. A thorough customer churn analysis should consider possible factors promoting churn at each stage of the customer journey, from onboarding through renewal. Change in Customer Goals.

Customer Retention 94

Customer Retention E-support Customers Customer Expectations 94

ShepHyken

FEBRUARY 18, 2022

Profits from loyal customers are a company’s most valuable asset. So, while creating a product, focus on customer success to ensure customer satisfaction and reduce churn. So, offering a pleasant customer experience is critical to the success of your organization. . What are you doing wrong?

Customer Experience 75

Customer Experience Net Promoter Score Magazine B2B 75

Totango

JULY 31, 2020

Like a good game tutorial, your new user onboarding process should get your customers excited to begin using your product. It should provide value immediately, putting customer success tools at their fingertips from the moment they log into their account. An onerous onboarding process makes for poor customer engagement.

E Commerce 127

E Commerce E-support Hospitality Healthcare 127

Customer Bliss

MARCH 8, 2018

This process of always being engaged with the customer slowly trained her to become the CX leader that she is now; Charlotte places high value on listening to the customer. In all of these roles, she thought about how to put the customer first. Formalize Customer Research and Build a Customer Journey Map.

Customer Experience 100

Customer Experience Customer Journey Mapping Net Promoter Score Call Center 100

ChurnZero

MARCH 22, 2022

Nowadays, marketers are hyper-aware of the importance of the customer journey and creating an intuitive user experience. In most cases, however, there are still plenty of opportunities to streamline the process and reduce customer friction. . Identifying customer friction points. Purchase friction.

Customer Journey 98

Customer Journey Customer Retention Customers Sales 98

BirdEye

AUGUST 29, 2023

And that is why the 3 C’s of customer satisfaction are just consistency, consistency, and consistency. But it is not just alliteration; it shows it is essential to develop consistency across different aspects of customer interactions. Put yourself in the customer’s shoes and consider every step of the customer experience.

Customer Satisfaction 98

Customer Satisfaction Social Media Omnichannel Net Promoter Score 98

ChurnZero

APRIL 1, 2024

What was once time-consuming and tedious is becoming streamlined and automated, with customer success teams better able to manage their customers proactively. It’s easier than ever before to map out effective customer journeys with au tomated milestones and tasks. How can we apply it to onboarding?

Customer Journey Mapping 76

Customer Journey Mapping Customer Journey Social Media 2023 76

ShepHyken

MAY 7, 2021

Having in-app messaging can help you handle onboarding queries, quickly resolve queries, educate users about core features and give them access to self-help guides, video tutorials, FAQs, etc., Takeaway: Augment user experience and engagement via instant responses and self-help resources. . Maximize team productivity .

Customer Experience 93

Customer Experience E Commerce E-support Social Media 93

Wootric

AUGUST 11, 2020

In order to ensure shared accountability, agree which team has primary responsibility for growing each of the metrics: Sales, Marketing, Product, or Customer Success / Support. Who is responsible for the customer when they first engage? This primarily depends on the customer acquisition model and the related customer journey.

Metrics 111

Metrics Net Promoter Score Effort Score Demo 111

Wootric

SEPTEMBER 23, 2020

As a result, more users respond to surveys because they are relevant, fast, and easy. The point I want to drive home is that you need to consider the individual circumstances of your business and the customer journey you offer. Example Customer Effort Score survey in an in-app chat conversation. Ask a relevant question.

Net Promoter Score 98

Net Promoter Score NPS Effort Score Multi-Channel 98

Kayako

AUGUST 22, 2019

In this post we will cover the steps you must take as a business to ensure you’re doing everything you can to remain relevant to your customer at each step of their journey. Customer Success & Support . Customer Success & Support . Customer Success. SEO/Organic (Webpages, Blogs).

Webinar 73

Webinar Blog Customer Journey Customer Success 73

Gainsight

MARCH 8, 2022

Sure, I had to market and sell – but customer success had to be priority #1 from day #1. In fact, I was such a believer in customer success, that I made it one of my first two hires when launching my SaaS company, Allbound. My love for customer success eventually brought me to Gainsight.

2014 98

2014 Customer Success Consulting Webinar 98