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A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

As businesses recognize its value, the shift from a product-centered approach to a customer-centric one continues. Our A to Z Guide to Customer Experience Definitions and Terms covers everything you need to know, from clear definitions of key terms to a comprehensive overview of the topic. Why is NPS ® going up or down?

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6 Lessons To Boost Customer Loyalty From Nike NPS Score Strategy

SurveySensum

Not just that, Nike NPS score is currently at 36 which can be considered a good NPS score as the retail and consumer goods industry’s average NPS score is 41. What drives customers to keep coming back to Nike? How Nike is maintaining such a high NPS score in this competitive market? Let’s find out!

NPS 52
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Three CX Strategy Webinars to Ramp Up Your Program

InMoment XI

Are you measuring a customer experience—and is it satisfaction or NPS—or a metric that’s meaningful to the goal you’re trying to accomplish? The Four Touchpoints in the SaaS Customer Journey Taking Immediate Action: Sustainable Strategy for Customer Follow-up Taking Strategic Action: Insights from Touchpoint Data.

Webinar 370
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Ecommerce & Retail CX: Mapping the Buyer’s Journey with Surveys

Retently

They reveal pain points, areas for improvement, and opportunities to delight customers – whether it’s right after a purchase or a few weeks into product usage. Stores can use various types of surveys to collect experience data, such as Net Promoter Score (NPS), Customer Satisfaction (CSAT), and Customer Effort Score (CES) surveys.

Retail 109
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Dealing with Detractors in 4 Simple Steps

GetFeedback

If you use Net Promoter Score (NPS) to keep tabs on customer happiness, then you know how painful a low score can feel. While NPS is a valuable customer experience metric , it also opens you up to a lot of criticism from detractors, or customers who give you a score of 6 or below.

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Introducing NPS2: The Next Generation NPS Methodology

Retently

In fact, most uses of NPS® nowadays directly refer to NPS2. Customer experience management ( CEM ) is also another way to refer to this methodology. There’s no exact NPS2 definition. When NPS started being used, the online environment – especially social media – was nowhere close to reaching its full potential.

NPS 68
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Customer Experience Management: Why It’s Key for Retention and Growth

InMoment XI

Managing this experience through a customer-centric approach can help businesses strengthen their customer relationships for long-term success. What is Customer Experience Management? To grasp customer experience management, it’s essential to first understand customer experience itself.