This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
It’s about customerretention—which can lead to customer loyalty. Loyal customers are important to all businesses regardless of industry or size—large, small, B2B or B2C. It’s easy to measure customer satisfaction at different levels. That’s your customerretention number. Let’s get started.
What’s better than gaining a new customer? That’s why a high customerretention rate is an important goal for many businesses. Excellent customerservice is one of the best ways to achieve this goal. Customerretention supports long-term growth because it creates a loyal customer base.
In the past, customerservice centers were viewed as cost centers or expenses. Today, the organizations that are delivering a superior customer experience are proving just how outdated that perspective is. But great customer experiences don’t just happen.
You need to take into account their expectations, needs, and final feedback for your services to create an excellent customerservicetraining program. To create an awesome training program, you can use an online customerservicetraining software that: Engages customerservice operators till the end.
Your Company’s Biggest Expense is Unhappy Customers What is a better investment—advertising or customerservicetraining? One study showed that organizations worldwide spend $500 billion per year on advertising compared to only $9 billion on customerservicetraining. That’s a pretty big disparity.
Too often, companies blame a loss of revenue on competitors, poor market conditions, and even failed marketing strategies when the real reason why business is down is due to a poor customerservicetraining and standards. Be honest with yourself: How confident are you, really, with your current level of customerservice?
Looking for ideas for how to create the best customerservicetraining program for your contact center? After all, according to our CustomerService Trends for 2022 report: Nearly all (95%) of customers say customerservice impacts their purchasing decisions.
Beyond the First Purchase: How AI Is Transforming CustomerRetention Strategies by Erik Huberman (Grit Daily News) Diving deeper into the transformational role of AI in customerretention, were not just witnessing a shift. Were at the forefront of a revolution that redefines the very essence of customer relationships.
Too many times we focus on being competitive with our competition, versus being competitive for the customer. Best CustomerRetention Techniques for Startup in 2021 by Luke Fitzpatrick. My Comment: Want to keep your customers coming back? Follow on Twitter: @Hyken.
Shep Hyken is a customerservice/CX expert, award-winning keynote speaker, and New York Times bestselling author. Learn more about Shep’s customerservice and customer experience keynote speeches and his customerservicetraining workshops at www.Hyken.com.
What Is Customer Loyalty and Retention (And 3 Tips for Improvement) by Scott Clark. CMSWire) Although the terms “customer loyalty” and “customerretention” are often used interchangeably, they actually refer to two different things. There’s a big difference. Follow on Twitter: @Hyken.
My Comment: Here is an interesting article – actually an interview – featuring Todd Hopkins, a successful franchisor, who recognizes the value of creating an excellent customer experience, or as he calls it, a “clean Experience.” How to Calculate Your CustomerRetention Rate by Max Freedman. It’s the price of admission.
Amongst all the hype of customer experience, AI, chatbots and real-time personalisation, don’t forget that staff still need excellent customerservicetraining – no matter how successful your company is right now! When customer support representatives start at a company, they usually get a bit of training upfront.
Your customerretention is super important to your bottom line—after all, customer loyalty is well-known for being more valuable than customer acquisition. With stakes this high, it’s essential that you build a solid customerretention plan that can lead to long-term customer loyalty.
They are obvious – and that is why it surprises me that any business would be guilty of committing these “crimes against the customer.”. 4 Smart Tips To Improve CustomerRetention at Your Startup by Sheila Eugenio. Tech.Co) Increasing your customerretention by just 5 % can result in a 25% to 90% increase in profit.
(ZDNeT) Customerservice is experiencing a renaissance, and with the right imagination, intention, and technology, it can also become a business growth engine by driving satisfaction, sales, and loyalty. One of the main points is that customerservice is becoming the face of a brand. Think about that!
40 CustomerRetention Statistics You Need to Know by Chris Boeckelman. GetFeedback) Here are 40 stats on customerretention that reinforce the growing need for customer experience management. Shep Hyken is a customerservice expert, professional speaker and New York Times bestselling business author.
That said, you’ll enjoy this author’s version of how to WOW your customers. 5 Ways to Drive CustomerRetention in a Post-pandemic World by Katie Fairchild. Customerretention statistics show that 65% of a company’s business comes from its existing customer base. Follow on Twitter: @Hyken.
Plenty of ideas on how to create employee satisfaction, employee engagement and the positive impact it has on the company and its customers. CustomerRetention Strategies To Explode Your Business In 2020 by Matt Duczeminski. Here are plenty of strategies that will help you grow your business through customerretention.
What is CustomerRetention? (+ 8 CustomerRetention Strategies) by Madeleine Wilson. Business 2 Community) While customer acquisition, ratings and reviews, and social proof are the most externally visible success indicators for your brand, customerretention is an integral part of the health of your organization.
3 Digital Marketing Strategies That Can Improve CustomerRetention by John Hall (Forbes) What happens if you gain 10 new customers but lose 20 from your existing client base? While it may seem like marketing, if done well, content marketing connects with the customer and gets them engaged or emotionally connected.
Customer support is a critical interface with a huge impact on customer satisfaction and customerretention and, thereby, on business performance and profitability. Here are a few fundamental must-haves for any prospective online customerservicetraining solution. Course management.
An important goal of a good customer experience is to make the customer feel special. I was reading an article about customerretention, and it prompted me to start a list of ways to make customers feel special, want to come back, and even want to share their experience with friends, family, and colleagues.
Each week I read many customerservice and customer experience articles from various resources. 7 Techniques That Are Key to CustomerRetention Today by John Hall. Magazine) It’s a business axiom that holding on to existing customers is more lucrative than acquiring new ones.
These 6 CustomerRetention Strategies Actually Work by Hal Koss. Built In) CSMs know that acquiring customers is its own challenge, and that a strong retention rate takes some of that pressure off the business. But how do you build loyalty that leads to customerretention? Follow on Twitter: @Hyken.
How to Increase Customer Loyalty: 5 CustomerRetention Strategies by Christopher Hutchens. SmartBug) In this blog, we look at five customerretention strategies that you can implement to deliver more value to your customers and increase customer loyalty. Follow on Twitter: @Hyken.
CustomerRetention Metrics Part 2: How to Keep Loyal Customers Happy and Optimize Post-Purchase Measurements b y Alan Finlay. Relay) Improving customerretention requires looking at the customer lifecycle as a whole and searching for ways to optimize each stage. Follow on Twitter: @Hyken.
How To Boost CustomerRetention Effectively Using Video by Koushik Marka. CustomerThink) This article will provide you with an insight into how to use videos for customerretention and help you refine your own policy for the same using videos. Follow on Twitter: @Hyken.
4 Ways to Increase Customer Loyalty Now and for the Long Haul by Heike Young. Salesforce) Lasting businesses are built on customerretention. So the margin for error for crafting long-term customer relationships is razor-thin. 5 CustomerRetention Marketing Tips with an Artificial Intelligence Twist by Tara Thomas.
How you’ve “always done it” may not meet the modern customer’s expectations. Shep Hyken is a customerservice/CX expert, award-winning keynote speaker, and New York Times bestselling author. Learn more about Shep’s customerservice and customer experience keynote speeches and his customerservicetraining workshops.
Shep has worked with thousands of companies and organizations that want to create amazing customerservice experiences for their customers and employees. Brad Cleveland is a global expert in customer strategy and managemen t. Follow on LinkedIn. Brad Cleveland, Author, Speaker & Consultant. Follow on LinkedIn.
If you currently don’t have a customer success program, this article will give some insights to help get you started. 4 Ways for Marketers to Maximize CustomerRetention by Jenn Horner. CustomerRetention is more important than ever. Before you can have loyal customers, you have repeat customers.
CustomerRetention: 50 Tools to Build the Perfect Customer Experience by Ty Magnin. Appcues) We’re here to break down 50 of the best customerretention tools around and tell you what makes them special, so that you can choose the best ones for your business. Keep this article nearby and refer to it often.
5 ways to increase customerretention in 2020 by Michael Barnard. CustomerThink) We have outlined 5 simple steps for you to increase your customerretention in 2020 and ultimately grow your revenue today and into the future. My Comment: How do you increase customerretention? Follow on Twitter: @Hyken.
That’s how you create the kind of loyalty that gets customers to come back again and again. Ways Proactive CustomerService Can Lead to CustomerRetention and Growth by Ashwini Dave. Shep Hyken is a customerservice expert, professional speaker, and New York Times bestselling business author.
You can’t download a report about digital or technology trends without being assailed with stats and surveys outlining how great CX is key to keeping and gaining customers. Finally, he presents the concept of “customerService as an Experience.” 7 Small-Business Strategies for CustomerRetention by Kalin Kassabov (Inc.
If you want to earn more customers quickly you could launch a Facebook ad campaign tomorrow, send people to a landing page and begin converting some of them into customers (not as easy as that but fairly close). To create your customer experience strategy you could do a number of things (three of which are listed later in this post).
There are several suggestions on how to be customer-obsessed, but I was especially happy to see one of his major points in all caps: EXPERIENCE IS THE NEW BRAND. In this article, we explain why businesses must understand, calculate, track, and decrease their churn rate to retain customers and grow revenue. What Is Churn Rate?
Each week I read a number of customerservice and customer experience articles from various resources. Winning means losing in the game of customerretention by Linda O’Grady. CMO) All too often retention is a blanket goal. ‘We Here are my top five picks from last week. Follow on Twitter: @Hyken.
How Brands Can Optimize Their CustomerRetention Strategy by The Drum (The Drum) How do brands play the loyalty long-game more effectively at a time when customerretention is more important than ever? It’s one thing to get the customer to come back.
Richard Shapiro covers three “sales phases” that can positively impact your customer’s experience. 3 Best Practices to Retain Customers and Stop Churn by Sarah Frazier. The simple, yet powerful, “best practices” behind customerretention are followed with an infographic that makes customer loyalty and retention easy to understand.
Perhaps one of the most important trends is the first one, that emphasizes how self-servicecustomerservice is a viable channel. 24 Experts Reveal Their Top CustomerRetention Strategies For B2C Brands by Clutch. And as we all know, replacing an existing customer costs 7 times more than retaining them.
In one recent study , among many with similar findings, 78% of respondents said good customerservice is fundamental to earning their loyalty and business. And retaining those customers is serious business: Just a 5% increase in customerretention can produce more than a 25% increase in profits.
My Comment: This short article reminds us that no matter how much you are investing – or plan to invest – in technology to deliver a better customer experience, your first investment should be in the morale of your people. CustomerRetention Made Easy by Samir Palnitkar. Follow on Twitter: @Hyken.
We organize all of the trending information in your field so you don't have to. Join 5,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content