Totango

AUGUST 23, 2022

Touchpoints may involve any medium you use to interact with customers, including: Search engine marketing. Social media posts and ads. White papers. Customer Success Communities. 8 Types of Customer Journey Touchpoints for B2B SaaS Clients. Video content and ads. Blog content. Live chat and chatbots.

Touchpoint 119

Touchpoint Customer Journey B2B Customer Journey Mapping 119

Beyond Philosophy

JUNE 4, 2015

More than just a buzzword, ‘being human’, especially in brand-building and leveraging customer relationships, has become a buzz-phrase or buzz-concept. To understand customers, the effective enterprise needs to think in human, emotional terms. But, there is little that is really new or trailblazing in this idea.

Financial 144

Financial White Paper Books Airlines 144

Beyond Philosophy

SEPTEMBER 6, 2016

Let us deal with the second challenge first: gaining insight into what represents value for prospective customers. Process-oriented companies focus on creating benefit by keeping customers, optimizing their purchases over time and stemming rates of defection or recovering lost customers. Why CMOs Don’t Last.

White Paper 74

White Paper Multi-Channel Consulting Customers 74

Comm100

JANUARY 21, 2020

Here are four elements to consider, plus some customer service best-practices to make the most of them: 1. Social media vs. SEO reach. Online customers in the pre-purchase stage typically find companies in one of two ways: on social media or through a search engine. White Paper. Download Now.

Customer Journey 40

Customer Journey White Paper Social Media B2C 40

ClearAction

FEBRUARY 7, 2016

Customer Experience Strategy: 4 Overlooked Key Competencies white paper. Customer Experience is Decided by You article. Loyalty is Not Just for Customers article. Customer-Centricity Means Customer-Centric BKM: Amazon, USAA, Zappos. Customer Retention Begins With Trust article.

Article 48

Article Customer Experience 2009 White Paper 48

Hallmark Business Connections

AUGUST 11, 2021

This thoughtful direct mail content also goes digital, as delighted pet owners are moved to share their experiences across social media channels. Its response rate ranges from about five to nine times greater than that of email, paid search, or social media.”. Start with the audience experience: 1. How can you help them?

Marketing 74

Marketing Magazine White Paper Social Media 74

Comm100

DECEMBER 8, 2017

And websites thank customers for their purchase. But it’s not just business — saying thanks is an important part of any social exchange. We thank each other for holding the elevator, for commenting on our photos on social media, and for giving us gifts. What to Consider When Writing a Thank You Letter to Your Customer.

Social Media 58

Social Media Return on Investment White Paper Customers 58

Solvvy

SEPTEMBER 17, 2022

Articles, white papers, and e-books. The key is to create a knowledge base that’s easy for your customers to search and use and that presents information clearly. Also, allow customers to connect with knowledge base content through multiple service channels. How to Build a Customer Service Knowledge Base.

Customer Service 62

Customer Service E-support Article Document 62

Qualtrics

MARCH 2, 2021

“First and foremost, invest in building an emotional relationship with your customers, not just a functional relationship, but really forming that bond to build brand love and product love, because that, ultimately, is what leads to customer retention and happiness.” We don't just write white papers.

Customer Service 29

Customer Service Social Media White Paper 2021 29

SmartKarrot

JUNE 11, 2020

If someone ever asks me to define the journey for customers, I would most likely begin with the definition of a customer’s journey. Well, it is based on the fact that the customer today is more aware and more informed than ever. Credits to social media and instant communication.

White Paper 11

White Paper Wireless Demo Fashion 11

Comm100

OCTOBER 17, 2017

Once a failing restaurant, Amy’s Baking Company now had a flock of new customers rushing to their location in Scottsdale, Arizona, eager to check out the only establishment that the renowned chef had ever walked out on mid-episode. With the fame came a wave of social media engagement. That’s a lot of potential for customer care.

Social Media 56

Social Media Customer Service Download Customer Care 56

Bold360

NOVEMBER 30, 2016

Sprinklr points out several compelling statistics that illustrate just how damaging ineffective customer support processes are: 74% of consumers are frustrated when they have to contact companies multiple times for the same reason. Learn how a customer service bot can help you improve customer retention and cx- download our free white paper!

Definition 104

Definition ROI White Paper 2016 104