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Customer Service TrainingHospitalityLoyalty Programs
It’s prime time for retailers to grow an Amazon-level loyaltyprogram by Tom Caporaso. Retail Customer Experience) Clarus Commerce CEO Tom Caporaso believes it’s time for retailers to take advantage of the new membership economy. My Comment: Here’s a great article about customerloyalty.
Gift Experiences Can Create an Emotional Connection With Customers by Wise Marketer Staff. The Wise Marketer) The psychological impact of gifting, when created and delivered with specific design, has a powerful impact on customer behavior. My Comment: Here is a fascinating article about loyalty and the customer experience.
Brands Want Your Loyalty—and Will Offer More Than Points to Get It by Lauren Giella (Newsweek) Loyaltyprograms offer customers rewards, discounts or other perks when buying from or using the products or services of a certain brand. My Comment: Here is an excellent and robust article on loyaltyprograms.
What Today’s Guests Really Want When It Comes To Hotel LoyaltyPrograms Might Surprise You by Ellis Connolly. Hospitality Net) Why do so many hotel loyaltyprograms fail? My Comment: Here’s an interesting take on loyaltyprograms. 78% of customers prefer immediate benefits over accumulating points.
Are Hotel Loyalty and Rewards Programs Enough to Keep Customers Loyal to the Brand? Hospitality Net) The best demonstration of brand loyalty in hospitality and travel, in general, is the share of repeat business. We can learn so much from the hospitality industry. by Max Starkov.
And it all starts with the first contact when the customer visits the website. My Comment: Regardless of the industry you and your company might be in, a good customerservice strategy is to have a “hospitality mentality.” Fred Auzenne- 14 Steps to Creating a CustomerLoyaltyProgram That Works by Anna Duke.
The Top 5 Guest Loyalty Trends and Predictions to Watch for 2023 by Ellis Connolly. Hospitality Net) We are officially on the eve of a new year, already moving through the holiday season at the signature blink-and-you-might-miss-it pace that is seemingly synonymous with this time of year. Personalization is more important than ever.
Why CustomerLoyalty is So Important in 2023 by Adam Jeffs (CX Network) This article dives into customerloyalty and retention in 2023, looking at why it is so important and how brands can go about securing and nurturing it. My Comment: In the past two-plus years (since the pandemic), customer behavior has changed.
Why CustomerLoyalty is So Important in 2023 by Adam Jeffs (CX Network) This article dives into customerloyalty and retention in 2023, looking at why it is so important and how brands can go about securing and nurturing it. My Comment: In the past two-plus years (since the pandemic), customer behavior has changed.
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