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Customer Experience vs Customer Success: What’s the Difference?

Totango

The way you feel as you travel versus when you arrive at your destination is a great metaphor for the distinction between customer experience vs. customer success. Customer experience refers to the feelings, emotions, and perceptions customers have when using your product. Experience vs. Value.

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7 Customer Success Team Goals for Your Enterprise in 2019-2020

Totango

Realizing lifetime value from your customers is about generating lifetime value for your customers. That’s the central tenant of the customer success approach to business. So, what customer success team goals can help your enterprise generate real results? The Top Customer Success Team Goals.

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Customer Success and Upsells: How to Make the Most of Opportunities

Totango

It’s also worth noting that up to 70% of revenue in a subscription business comes from existing customer renewals and upsells. Customer success upsells are critical to your own success. Let’s look at how you can generate customer success upsell opportunities and encourage continued expansion.

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Proactive Customer Success Strategies that will get You Ahead of the Game

Totango

Proactive customer success means focusing on what is going to happen next. It is about making things better, taking things further, and using your understanding of your customers to prepare them for the next phase of their business growth. You need to nurture your customers so that both of you enjoy a recurring yield.

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The User Adoption Metrics That Matter for Your Customer Success Team

Totango

The adoption phase is your opportunity to nurture your customer relationship and establish a recurring revenue cycle driven by a commitment to customer growth. As a manager, your focus in the adoption phase should be on using the customer success platform to monitor three key questions: Is the customer using the product?

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What are the Benefits of Customer-Centricity?

Totango

This could come from an analysis that demonstrates a customer has maximized their license utilization, complex metrics that measure how product use leads to business success or feedback that escalations are not handled satisfactorily. Customer-Centricity Promotes New Value. Building a Culture of Customer-Centricity .

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How to Calculate Your Customer Renewal Rate

Totango

The rate at which your customers extend their relationship with you determines how fast and how far your enterprise can grow. As such, being able to accurately calculate your renewal rate gives you insight into your customer success team’s performance. How to Improve Your Customer Renewal Rate.