CSM Magazine
JANUARY 8, 2025
If you’re wondering, “What is HubSpot Customer Service Software, and how can it help my business?” here’s everything you need to know. Customer service is the backbone of successful businesses. Delivering exceptional support not only ensures customer satisfaction but also fosters loyalty, paving the way for long-term growth.
Optimove
JANUARY 8, 2025
Take your customer segmentation to the next level with our advanced guide Download Now Email marketing remains one of the most effective tools in a marketers arsenal, consistently delivering an impressive ROI of $36 for every $1 spent. However, its success depends on precisiondelivering the right message, to the right audience, at the right time. In a competitive and cluttered inbox, marketers need strategies rooted in data and personalization to break through.
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CSM Magazine
JANUARY 8, 2025
Artificial intelligence is everywhere these days, and the customer service industry has never been the same since robots learned to talk. Last year, the call center AI industry was valued at USD 1.6 billion, and projections for 2024 point to a market size of USD 1.95 billion. More importantly, this sector will likely expand at a CAGR of 22.7% until 2032.
Gainsight
JANUARY 8, 2025
CFOs scrutinizing the tech stack are quick to question redundancies. When they see email communication capabilities in both your Marketing Automation Platform (MAP) and Customer Success Platform (CSP) , theyre bound to ask, Why do we need both? Its a valid questionbut the answer lies in understanding and reconciling the distinct roles each tool plays in the buyer and customer journey.
Advertiser: ZoomInfo
As prospects define their problem, search for solutions, and even change jobs, they are generating high-value signals that the best go-to-market teams can leverage to close more deals. This is where signal-based selling comes into play. ZoomInfo CEO Henry Schuck recently broke down specific ways to put four key buying signals into action with the experts from 30 Minutes to President’s Club.
Happy or Not
JANUARY 8, 2025
Customer feedback is an essential part of any successful growth strategy. By leveraging insights from customer feedback, businesses can refine their growth approach, leading to sustainable success. In a competitive market, a well-implemented feedback process helps businesses retain existing customers and attract new markets, ultimately leading to better decision-making and adaptation to changing customer needs.
CXDNA Update brings together the best content for customer experience professionals from the widest variety of industry thought leaders.
Optimove
JANUARY 8, 2025
Take the next step with our CRM marketer evolution curve Download Now Stay in touch Be the first to know all about the latest Marketing tips & tricks, Industry special insights and more In 2024, marketers zeroed in on CRM Marketing strategies that redefined customer engagement and set new industry standards. From embracing AI responsibly to exploring innovative approaches like generosity marketing and position-less marketing, these were the trending topics that shaped the year.
2020 Research
JANUARY 8, 2025
Hear from Steve Schlesinger, Sago CEO and executive chairman, on what market research looked like before and after the pandemic.
Zonka Feedback
JANUARY 8, 2025
Feedback emails are more than just a requests for opinionstheyre a doorway to understanding your customers better, improving your products or services, and building stronger relationships. Whether its a short satisfaction survey or a detailed product review request, feedback emails give you the insights you need to stay ahead of the curve.
Forrester's Customer Insights
JANUARY 8, 2025
The automotive sector's vision of cars that are connected, autonomous, shared, and electric (CASE) becomes more interesting when it's applied to the entire mobility ecosystem, which is what we're doing at Forrester.
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Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.
Uplight
JANUARY 8, 2025
As utilities scale their demand response and Virtual Power Plant (VPP) programs, increasing customer enrollment remains a key priority across both utility-owned and third-party channels. Leveraging Original Equipment Manufacturer (OEM) channels can be particularly effective due to extensive customer engagement opportunities through apps and other communications.
Forrester's Customer Insights
JANUARY 8, 2025
Back in March 2023, I published The Future of B2B Content, a report that I reflected upon in recent weeks when my colleague Jessie Johnson and I published a new report, In the Age of AI, Marketers Need to Rethink Content Intelligence.
Forrester's Customer Insights
JANUARY 8, 2025
As we move into 2025 Europe continues to be exposed to dramatic changes with trade slowing and geopolitics fracturing the region all this while technological change is accelerating. Meanwhile several key industries, like automotive for example, are undergoing their own structural changes further increasing volatile dynamics.
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