Thu.Sep 12, 2024

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Let’s Be Honest, Marketing is Inherently Unethical. Should We Change Our Ways?

Beyond Philosophy

Learn more about Colin Shaw : Join over 85,000 people on our LinkedIn Newsletter list or visit our website for more great podcast episodes. Listen to the podcast: Have you ever had a moment where you wonder if you should be doing what you are doing? Recently, I did. One of our podcast listeners questioned the ethics of leveraging a sense of urgency as a marketing tactic, which had me pondering the meaning of life, the universe, and everything.

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Just Announced! Read All the Expert Learning Tracks Available at Pulse Europe 2024

Gainsight

Pulse Europe is only two months away and we are getting fired up! It’s an event unlike any other. Not only does it bring the brightest minds and best community in all of customer success (CS), Pulse is also the best place to get a look at Nick Mehta’s impressive shoe collection. With so much information and inspiration packed into two days, it’s important to plan ahead.

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How Do I Know If I Am Driving the Benefits of My Workforce Management Solution?

CSM Magazine

Implementing a workforce management (WFM) solution can transform your organisation’s efficiency, productivity, and cost management. Jim Fleming, WFM Solutions Consultant at Sabio Group, looks at the benefits. To truly benefit from a WFM system, it’s essential to assess whether the solution is delivering on its promises. Here are some key indicators to determine if you’re driving the benefits of your workforce management solution.

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CX in the Age of AI: Balancing Automation with Human Touch

Feedbackly

AI has penetrated almost every field today. But where does it stand in the realm of Customer Experience (CX)? With the rise of generative AI, businesses now have powerful tools to streamline operations and enhance the customer journey. However, with this potential comes the challenge of maintaining the human touch, which is vital for creating emotional connections with customers.

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The State of Digital Customer Experience Report 2024

This comprehensive report explores the evolving landscape of customer and business expectations, with five key trends that will help you understand your customers and stay ahead of the competition. Discover how your peers are implementing AI to improve customer experience with granular insights into their CX investments and specific AI use cases. For the first time, customers prefer digital channels when interacting with a business.

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Building a Career in Customer Service: A Guide for Recent Graduates

CSM Magazine

Customer service represents fascinating career prospects. It is due to the fact that rapid technical improvements and increased globalization, which are combined with ever-increasing competition, have prompted businesses across all industries and countries to prioritize customer service. Companies constantly search for staff who can not only handle customer needs but also provide client experiences that foster brand loyalty.

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Boosting Team Morale in the Workplace

CSM Magazine

A positive work environment is a productive one. A motivated and positive team is more likely to collaborate effectively, meet deadlines, and contribute to a healthy work environment. There are several ways you as an employer or manager can help to create a positive work environment and boosting team morale is one of the more effective ways to do this.

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Customer Churn and Its Impact on Business Success

InMoment XI

It’s important to keep track of how many customers leave and why they leave so that you can make the right adjustments for future customers and hopefully improve customer retention. However, it can be difficult to measure these types of factors and produce usable data. That’s why businesses need to keep track of customer churn, which is the metric used to measure how well you are retaining customers.

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Harnessing Customer Service for Product Innovation

Brad Cleveland Blog

When data from customer service interactions is captured and shared and acted on, the entire organization benefits. Customer service can help the organization pinpoint and fix quality problems, and can help research and development identify customer expectations and their needs … Continue reading → The post Harnessing Customer Service for Product Innovation appeared first on Brad Cleveland.

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New webinar series: Portfolio benchmarking, patent searching and FTO

Clarivate

57% of organizations struggle to implement their patent strategy due to insufficient staff, data, budget and time. Leaders can help their teams overcome these challenges by arming IP and R&D departments with the right patent intelligence software and the know-how to use them properly. In a new on-demand webinar series, Clarivate provides valuable insights and practical tools designed specifically for patent attorneys and patent researchers at corporations and law firms.

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How to Optimize Call Monitoring: Automate QA and Elevate Customer Experience

Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions

Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!

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4 Reasons Why the Caribbean is the Next Big Hub for BPO Outsourcing

Advantage Communications

The Caribbean, known for its beaches and sunshine, is becoming a hot spot for companies looking to outsource. Once dominated by global giants like India and the Philippines, the BPO industry is noticeably shifting toward the Caribbean. This change is driven by a unique blend of economic, geographic, and sociocultural factors that position the Caribbean as the next big hub for outsourcing.

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Seven Ways To Use GenAI For B2B Personalization

Forrester's Customer Insights

B2B buyers and customers aren’t seeking more content from providers or new ways to see their first name and company used in otherwise generic messaging. Rather, they crave relevance and responsiveness — the right content delivered in the moment of need, specific to their role, in a suitable format.

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Ferris Building Claims Restorer Deploys BigChange Job Management Software

CSM Magazine

Building restoration specialist Ferris has put a BigChange job management system at the heart of its future growth plans. The building company has seen a 15 percent growth in turnover and profits since implementing the 6-in-1 cloud-based solution that provides a mobile app linked to the back-office for a real-time insight into job status. Operating across central England, Ferris has also saved thousands of pounds in false complaint charges with easy to capture, easy to share job reporting and ha

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Why You Should Treat The EU AI Act As A Foundation, Not An Aspiration

Forrester's Customer Insights

The European Union Artificial Intelligence Act is here. It’s intended to regulate a matter of unprecedented complexity: ensuring that firms use AI in a safe, trustworthy, and human-centric manner.

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3 Ways Brick-and-Mortar Retailers Can Improve Customer Experience

Today’s digitally savvy customers have high expectations of retailers for convenience, responsiveness, and ease of doing business both in-store and online. Our recent survey of over 2,000 US consumers found that retailers that can drive a seamless, omnichannel customer experience (CX) – across physical and digital channels – have huge benefits for brand relevance, profitability, and customer loyalty.

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New Research From Wordwatch Reveals Legacy Risk in Communications Compliance

CSM Magazine

New research from Wordwatch reveals legacy risk in communications compliance archiving for regulated organisations. An independent survey of 250 senior UK-based IT, telephony, contact centre, and compliance professionals operating in regulated industries has found that almost half of organisations are relying on outdated, unsupported systems to manage their interaction records, opening themselves up to escalating IT costs and regulatory risks.

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Unlocking The Future Of Mobile Banking: Insights From Forrester’s 2024 European Digital Experience Review

Forrester's Customer Insights

Read this report to understand where European banks’ mobile banking apps excel, where they fall short, and how to strengthen your own apps.

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Prioritize Accessibility In Procurement For Better CX And EX

Forrester's Customer Insights

My new report dives into why making accessibility a component of vendor selection is good for business and how to do it.