Customer Care and the Flight of the Ostrich
InMoment XI
FEBRUARY 26, 2009
Some organizations don't exactly bury their heads in the sand when it comes to customer care--they just run away or abandon an avenue for customer feedback. However, when customers complain, it's one of the best opportunities to increase their loyalty and engagement--as long as the company that the customer is dealing with responds promptly and positively to their complaint.
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