Remove Hotels Remove Rewards Programs Remove Touchpoint
article thumbnail

9 Ways You Can Spring Clean your CX

Kitewheel

When someone is having an issue with guest services at a hotel for example, the hotel should not be bombarding them with ads for longer stays. For example, many retailers send a welcome email after you sign up for their rewards program.

Hotels 76
article thumbnail

Loyalty partners: co-creating customer value

Currency Alliance

The best-known loyalty programs are made up of many partnerships – such as United Airlines and Hilton Hotels, or Emirates and Marriott. The majority of existing partnerships at big loyalty programs are brokered with one goal in mind: creating more value for the most frequent customers.

Loyalty 59
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Loyalty Strategy 2019: How to Win in the Next Decade

Currency Alliance

Emotional loyalty: add incentives along many touchpoints in customer journeys. The reality is that there are a lot of people slapping each other’s backs about incremental gains, while most brands still have less than 1/3 rd of customers active in their loyalty programs. Choice Hotels introduced a Book. savings on points.

Loyalty 45
article thumbnail

Reconsidering Loyalty: Top Loyalty Trends for 2019

Currency Alliance

Reward programs still have an important part to play in this effort; but they are only part of the picture. YouGov data from the UK shows that even the youth demographic – supposedly disloyal – thinks that points programs “are a good way for brands to reward customers and 59% think all brands should offer one.”. [iii].

Loyalty 45
article thumbnail

Top 6 Loyalty Trends for 2020: digital transformation for an open future

Currency Alliance

Hotels need to get rid of tiny plastic shampoo bottles (or prove that they are better than alternatives). People are increasingly aware of ‘greenwashing’ brands, which claim environmental credibility without acting, so it’s critical that operating practices and program design are fully aligned with messaging. CEO Glenn Fogel said….

Loyalty 40
article thumbnail

10 Outstanding Customer Experience Examples Under Diverse Sectors

SurveySparrow

It allows guests to see wait times for attractions, order food, and even unlock their hotel room, ensuring a hassle-free experience at their parks. Wrapping Up The businesses in these customer experience examples have excelled in their respective sectors by prioritizing the customer at every touchpoint.

article thumbnail

Loyalty Tech: Migrate to Microservices, or Get Left Behind

Currency Alliance

This makes it difficult to coordinate meaningful touchpoints across marketing channels; and, nearly impossible to consistently reinforce the loyalty strategy. Loyalty is earned by the customer’s cumulative experiences with a brand, across all its touchpoints. Uber credit or a $5 Starbucks voucher as they check into the hotel.

Loyalty 58