Optimove

JULY 29, 2024

Take the next step with our CRM marketer evolution curve Download Now Why it Matters: In this post, marketing leaders can gain insights evolving from “classic” (more static) campaign orchestration to “streaming” (dynamic), real-time marketing campaigns to create “epic customer experiences.”

Marketing 52

Marketing Customer Experience Workshop Sports 52

2020 Research

SEPTEMBER 19, 2023

Uncover the practical ways in which AI can be harnessed to uncover deep, meaningful insights in our webinar, Harnessing AI in Market Research: A Roadmap to the Future Register Now The impact of Artificial Intelligence (AI) across industries is undeniable. But how does this translate to the world of market research?

Insights 64

Insights Marketing Innovation Roadmap 64

West Monroe

SEPTEMBER 23, 2024

Notably, changing consumer sentiment and culture, growing technology and product innovation, and evolving dynamics of supply chains are driving trends for the industry to prioritize sustainability initiatives.

Transportation 52

Transportation Roadmap Consumers Technology 52

InMoment XI

AUGUST 25, 2023

The team designing your CX program should work closely with other departments, such as marketing and operations, to ensure that the CX teams in an organization are aligned and do not operate siloed from one another. But as any CX professional knows, tracking the performance of your CX program is only half the battle.

ROI 260

ROI Net Promoter Score Webinar Financial 260

Oracle

SEPTEMBER 19, 2018

Here are 5 of the upcoming, must-see sales-focused sessions. You can also view the full sales session catalog here. General Session: The Latest CX Innovations for Sales. What does the future hold for sales professionals? Your Roadmap of the Future for Sales and Service. Visit the registration page.

2018 49

2018 Sales Roadmap Loyalty 49

Oracle

AUGUST 6, 2019

Here are 5 of the upcoming, fascinating marketing sessions. Leveraging Connected Data Across the Marketing Lifecycle. Breakout session featuring Robin Opie, VP: Data Science, Oracle Data Cloud, Oracle and Steve Earl, Senior Director Product Marketing, Oracle. Marketing is being redefined by micromoments.

2019 47

2019 Marketing B2C Roadmap 47

SurveySensum

JANUARY 24, 2024

One of our long-time SaaS clients, Alice, launched her business a few years ago, and her project management tool skyrocketed as it solved a few drawbacks of existing tools in the market. But she knew that blindly implementing every feature request could lead to confusion rather than innovation. What is a Feature Request?

Roadmap 52

Roadmap Feedback Demo Customers 52

Totango

NOVEMBER 27, 2023

This shift presents a compelling opportunity for B2B enterprises to invest in tailor-made tools for their post-sales organizations and customer success (CS) teams. The global market research company conducted its first Forrester Wave™ evaluation of top customer success platforms. Market presence: Revenue and number of customers.

Customer Success 94

Customer Success 2023 B2B Customer Relationship Management 94

Gainsight

DECEMBER 10, 2020

My name is Riana Upton and I’m on Gainsight’s product marketing team. . During my three years at Gainsight, I’ve gone from content marketing to product marketing which has given me an amazing opportunity to learn from and work with so many great Gainsters. . On paper, I’m an Associate Product Marketing Manager.

Marketing 52

Marketing Management Roadmap Touchpoint 52

Lithium

MAY 3, 2022

Join us as the Khoros product team shares recent innovations to the Khoros platform and walks through upcoming releases on our roadmap. In this webinar you’ll: Learn about key innovations and investments across the Khoros platform. Ask our product leaders about our current and future innovation during a live Q&A.

Multi-Channel 52

Multi-Channel Webinar Social Media Roadmap 52

Oracle

FEBRUARY 21, 2020

Conversations are at the heart of every customer experience and allow customers to engage with your brand, from browsing and researching to engaging in marketing campaigns or sales discussions, driving purchase decisions, and engaging in post-sales. Oracle Digital Customer Service Overview and Roadmap.

2020 62

2020 Customer Service Roadmap Hospitality 62

ERDM

NOVEMBER 13, 2017

Both are incredible opportunities to introduce new and innovative experiences to our customers. There isn’t a playbook that can tell you how to successfully innovate your customer journey. This gave us a valuable early “quick win” that we could leverage in justifying further investment in our CX roadmap.

Innovation 40

Innovation Roadmap Customer Centricity Social Media 40

BirdEye

MAY 30, 2023

Maybe you see a competitor running a first-rate marketing campaign that places them top of mind among customers. You can use competitive benchmarking to compare their market research strategy to your own. Gain insights into industry trends In a constantly-evolving business market, seeing the big picture can be tough.

Social Media 83

Social Media Metrics Advertising Measurement 83

SurveySparrow

NOVEMBER 29, 2023

In essence, it guides the development and marketing of a product. Some prioritize efficient production, while others center around consumer-centric marketing strategies. It guides its development and marketing strategies. Pinpoint the demographic or market segment the product intends to serve.

Consumers 52

Consumers Innovation Loyalty User Experience 52

TechSee

AUGUST 31, 2022

The right partner shouldn’t require a compromise on time to market or depth of solution, but offer the full spectrum of capabilities that will meet both of these objectives. What expansion and innovation opportunities will be available to me? In an ideal world, an easily deployed, frictionless solution would demonstrate rapid impact.

Engagement 109

Engagement Culture Technology Omnichannel 109

SurveySparrow

SEPTEMBER 5, 2023

It’s the ease of finding information online, the helpfulness of the sales team, the convenience of the purchasing process, and the quality of after-sales service. Similarly, in the automotive world, a remarkable customer experience translates to more than just a car sale. Consider your favorite coffee shop.

Automotive 52

Automotive Customer Experience Touchpoint Multi-Channel 52

West Monroe

JANUARY 12, 2022

Enterprise software is rapidly moving away from the traditional sales-led growth model. This puts significant pressure on product teams to continually innovate and iterate products and services to deliver a compelling customer experience that drives new revenue.

Innovation 52

Innovation Roadmap Feedback Metrics 52

C3Centricity

AUGUST 20, 2017

Faster growth, increased profitability, or more successful innovations? As you know, there are basically only three ways to grow your sales: Get more people to buy. sales Click To Tweet. ” To quote a comment in the excellent book Marketing Metrics, from the Wharton School Collection, by Paul W. Higher Growth.

2018 48

2018 Innovation Competitive Advantage Books 48

GetFeedback

MAY 4, 2018

Rather than working off assumptions, talk to your support agents, your sales reps, and anyone else who has first-hand experience with customers. Get their take before you develop new features and plan the product roadmap. In addition, you can use the feedback to better define your audience and improve your go-to-market strategy.

Net Promoter Score 170

Net Promoter Score Customer Centricity Feedback Roadmap 170

One Millimeter Mindset

OCTOBER 15, 2018

This connection signifies that we are doing our homework and are engaged in effective marketing. Or, let’s say a client is frustrated with their career trajectory and wants me to develop their next-steps professional roadmap. Is this company “poised to move to the next level” simply because their sales team had a few good years?

Workshop 142

Workshop Roadmap Customer Success Leadership 142

Customer Bliss

NOVEMBER 15, 2018

Samantha shares how she’s used her communications and marketing background to unite leadership across silos within her organization to provide a more efficient and unified customer experience. Doing a user experience audience was really the secret sauce for giving us the roadmap for what we needed to do. It was a false start.

Leadership 128

Leadership Chief Customer Officer Financial User Experience 128

Gainsight

SEPTEMBER 28, 2022

Simplicity should impact: How you innovate: As your company and customer base matures, it can be appealing to plot every little feature request onto your product roadmap (especially the ones coming from your largest, highest-paying customers). Have clarity and reasoning behind your roadmap. Growth is hard.

2002 52

2002 Roadmap NPS Fashion 52

ShepHyken

JUNE 17, 2022

This week we feature an article by Devin Pickell, Growth Marketing Manager at Privy. Did you know that 8 out of 10 consumers say they’re enrolled in at least one text message marketing program? Or that 63% of online shoppers have made at least one purchase within the last 90 days from a text marketing campaign? .

Consumers 67

Consumers Social Media Retail Roadmap 67

Think Customers

DECEMBER 13, 2021

Fast forward to 2022—successful brands who continue to grow, innovate, and advance in the digital space need to answer the question: Are we sticking to the human side of the experience? Here’s a refresher of 6 transformation roadmap steps to help deliver exceptional customer experiences and set your brand apart in the marketplace.

Roadmap 52

Roadmap Metrics Customer Journey Customer Journey Mapping 52

Kustomer

NOVEMBER 9, 2023

From the rise of chatbots and virtual assistants to the personalization of proactive marketing campaigns and predictive analytics, technology has become an important part of the customer journey. These thought leaders and experts are at the forefront of innovation in the fields of AI and customer experience.

2023 52

2023 Events E Commerce Blog 52

ClearAction

MARCH 27, 2021

These are typically included in developing a marketing value proposition , essentially your brand promise. Roadmap: Quantify the value ratio for all choices available to your customer. Closing the brand-customer gap (matching marketing/sales promises with operational delivery of value).

Customer Experience 77

Customer Experience 2019 Metrics Roadmap 77

West Monroe

DECEMBER 13, 2022

That’s the question facing today’s tech companies, as economic volatility and an unpredictable labor market dampen available capital, reduce resources, and ratchet up the pressure on profitability. How do you do more with the same—or even less? 2-Minute Takedown. Prioritizing the customer journey and experience is key.

2023 52

2023 Roadmap Download Customer Satisfaction 52

Totango

NOVEMBER 3, 2022

Hedgpeth noted that Sumo Logic does this by “shifting left,” meaning they shift their customer success assets to the left of the sales cycle rather than only utilizing them in the post-sales journey. Enhancing product roadmaps and improving net retention. Deliver business outcomes, not cadence calls. Reducing customer burdens.

Customer Journey 62

Customer Journey Chief Customer Officer Healthcare Customer Journey Mapping 62

Gainsight

JANUARY 17, 2020

How do you prioritize what feedback gets incorporated into the product roadmap? From a bigger, strategic roadmap perspective, we get that from our executive business reviews or our insider program. Q: How do you prioritize what feedback gets incorporated into the product roadmap? These get routed directly to the product team.

Feedback 117

Feedback Roadmap Demo ROI 117

Circular Edge

DECEMBER 13, 2022

By analyzing historical transactional data, you’ll uncover customer details and purchase trends that help drive sales efficiency and higher marketing conversion rates. Product teams can prioritize roadmap fixes and enhancements based on loyal-customer adoption metrics and feedback. Who benefits? Who benefits?

Competitive Advantage 52

Competitive Advantage Multi-Channel 2022 Insights 52

Circular Edge

JUNE 17, 2020

Here’s part two, where I’m highlighting how CE supports our customers , the JDE community and Quest in showcasing digital success including case studies , product & service innovations, unique giveaways made by companies running JDE , Covid-19 Bingo Fundraiser and more that made this virtual JDE Week experience great!

Demo 52

Demo Innovation Roadmap Events 52

ReviewTrackers

MARCH 14, 2019

To understand what “customer journey” means, let’s use a definition by SurveyMonkey : “Think of the customer journey as a roadmap detailing how a customer becomes aware of your brand, their interactions with your brand–and beyond. Reengineer your sales and marketing strategies based on customer feedback.

Banking 94

Banking Customer Journey Touchpoint Rewards Programs 94

Customer Alignment

MARCH 2, 2018

Although she came from a customer facing sales environment, she sought guidance on how she might hit the ground running if she decided to take up this new role. Day 61-90: EXECUTE a roadmap which breaks down how and when you will get to the blueprint Establish and agree the high-level work streams with the wider working team.

Chief Customer Officer 99

Chief Customer Officer Customer Experience Roadmap Workshop 99

QuestionPro Audience

JULY 26, 2018

Creativity is indispensable to branding and any marketing strategy in general. What’s more, having a strategic roadmap before producing any creative effort ensures a brand engages with the right audiences at the right time. In truth, focusing on a ROX is the future of marketing right now. Cultural values and vernacular.

Roadmap 68

Roadmap Advertising Return on Investment ROI 68

Thematic

JULY 21, 2023

This interview was first published at Upsilonit.com Anton Oparienko (COO, Upsilon): Today, I'm pleased to have Alyona Medelyan with me, the co-founder and CEO at Thematic , an innovative feedback analytics solution. NPS stands for Net Promoter Score , and this is how companies measure the strength of their word of mouth marketing.

Feedback 62

Feedback Net Promoter Score Consulting NPS 62

BirdEye

AUGUST 9, 2024

Reputation: Customers speak FAQs on choosing Birdeye over Reputation Birdeye: The clear choice for multi-location reputation and social media management Birdeye: Key features and benefits An AI-first reputation and social media management platform for location-based businesses, Birdeye has been known for innovation and excellence since 2012.

Social Media 59

Social Media Multi-Channel Management Omnichannel 59

NetBase

AUGUST 16, 2019

At the InterContinental in downtown LA in time to catch our keynote speaker: Carlos Gil, Author and Social Media Strategist will be sharing insights from his book – The End of Marketing: Humanizing Your Brand in the Age of Social Media and AI. Interactive Uses NetBase Audiences to Expand Addressable Market for Movie Titles.

Social Media 62

Social Media 2019 Multi-Channel Roadmap 62