eglobalis

NOVEMBER 3, 2024

This deeper level of insight requires more than surface-level data; it involves building continuous engagement practices, establishing feedback loops, and leveraging data analysis to capture meaningful insights.

B2B 442

B2B Culture Innovation Loyalty 442

eglobalis

DECEMBER 17, 2024

This article explores the trends that will define CX in 2025, offering deep insights, practical examples, and actionable strategies for success. Critics argue that NPS oversimplifies complex emotions and fails to provide actionable insights that drive meaningful change. Integrating sentiment analysis for empathetic responses.

2025 276

2025 Net Promoter Score B2B Multi-Channel 276

InMoment XI

NOVEMBER 15, 2023

This method harnesses the power of data and insights to gain a deeper understanding of customers, their preferences, and their interactions with a company. It involves the use of various metrics and methods to gain valuable insights into how customers perceive and interact with a business.

Insights 243

Insights E Commerce Customer Experience E-support 243

InMoment XI

DECEMBER 19, 2022

Strong and insightful surveys help businesses understand what they are getting right and where they need improvement. Ask the right questions about the main touchpoints of their journey, not just the start and end. Design Your Survey to Gather Feedback at Every Touchpoint. How will I act on this feedback?

Touchpoint 370

Touchpoint Feedback Workshop Customer Journey 370

InMoment XI

NOVEMBER 16, 2023

Elevating Customer Experience Through Strategic Productivity Insights In a recent workshop conducted at the XI Forum 2023 in London by industry experts Simon Fraser, VP, Insights and Consultancy at InMoment, and Simon Hedaux, Founder of Rethink Productivity , the focus was on enhancing productivity to drive experience improvement within businesses.

Workshop 447

Workshop 2023 Healthcare Travel 447

InMoment XI

APRIL 6, 2022

Anytime a potential customer interacts with your brand, you have a touchpoint. Your touchpoints could be ads, your website homepage, a physical storefront, reviews, newsletters, phone calls with sales, or emails. To improve your customers’ journey, you’ll need tools to understand your customers and to utilize your touchpoints.

Customer Journey 387

Customer Journey Customer Journey Mapping Touchpoint Customers 387

eglobalis

NOVEMBER 12, 2024

Use both formal methods (like surveys) and informal touchpoints (such as regular check-ins) to gather ongoing feedback. Foster Cross-Functional Collaboration Effective CX requires an organization-wide effort, with insights flowing freely between departments.

Customer Centricity 434

Customer Centricity B2B Feedback Consulting 434

InMoment XI

MARCH 4, 2022

Once a targeted survey has collected the desired data, a top-notch Experience Improvement platform mines that data using advanced analytics to uncover actionable insights. If the insights you need are already in your possession, this can help you avoid the dreaded survey fatigue in your customers (and employees).

Customer Experience 417

Customer Experience Touchpoint Employee Experience Customers 417

eglobalis

JULY 31, 2024

Customer Experience Management (CXM) Software Tools like Qualtrics and Medallia as the leaders of this sector help manage and analyse customer interactions across different touchpoints. These platforms provide deep insights into customer feedback and behaviour, enabling businesses to make data-driven decisions to improve CX.

Customer Experience 328

Customer Experience Social Media 2024 B2B 328

InMoment XI

JANUARY 9, 2024

The company also acts on insights from customer feedback in order to understand improve the skills of its support agents, enabling them to become better at serving PandaDoc customers. Conduct surveys, interviews, and regular feedback sessions to gather insights into their challenges and expectations.

B2B 413

B2B Customer Experience Net Promoter Score Customer Journey Mapping 413

CloudCherry

MARCH 28, 2019

Insights shine a light on hidden opportunities. CX insights can help you connect experience to your business goals, beat the competition and deliver a consistently delightful experience to your customers. Gaining insight is essential to your success. Journey-based insights. Path Insights. Prescriptive Insights.

Insights 231

Insights CEM NPS ROI 231

eglobalis

SEPTEMBER 16, 2024

Unlike B2C interactions, B2B transactions are more complex, involving multiple decision-makers, longer sales cycles, and intricate touchpoints. This article delves into how to define and execute a B2B CX strategy, offering practical insights on how to implement it at both local and global levels.

B2B 297

B2B Customer Experience Customer Centricity Omnichannel 297

eglobalis

JULY 25, 2024

Instead, they often base their insights on American thought leaders, which can diminish their credibility and the impact of their contributions. According to BCG, leading companies in the USA have adopted advanced digital tools and AI-driven insights to stay ahead of consumer expectations.

Customer Experience 399

Customer Experience Innovation Customer Centricity Culture 399

Experience Investigators by 360Connext

AUGUST 13, 2024

Discover the answer as an insightful question from Allison Shapira (www.linkedin.com/in/allisonshapira/) sets the stage for an engaging exploration into aligning customer experience enhancements with your organization’s core goals. How do you prioritize customer experience improvements in a way that truly makes an impact?

Customer Journey Mapping 318

Customer Journey Mapping Touchpoint Customer Journey Feedback 318

GetFeedback

JULY 19, 2019

Too many companies focus on customer touchpoints. A touchpoint is any interaction that might influence the way your customer feels about your product, brand, or business. There can be dozens—even hundreds—of touchpoints. Unlike a customer touchpoint, a customer journey has a beginning and an end. Let me explain. .

ROI 309

ROI Touchpoint Hotels Customer Journey 309

InMoment XI

JUNE 7, 2022

Surveys are one of the most direct and effective means of gathering insights. I’ve found one such questionnaire, the transactional survey, to be an invaluable tool for assessing almost any customer touchpoint. That’s no less true for transactional surveys than for any other insight-gathering tool. What Are Transactional Surveys?

Call Center 368

Call Center Touchpoint Feedback Retail 368

InMoment XI

NOVEMBER 26, 2024

With InMoment’s XI Platform, you can create a customer journey map that tracks the customer journey across different channels and gives you insight on how to optimize it. Focus: Real-time customer journey analytics to understand the emotions, pain points, and touchpoints customers are experiencing at every stage.

Customer Journey Mapping 195

Customer Journey Mapping Customer Experience 2024 Customer Journey 195

Experience Investigators by 360Connext

OCTOBER 27, 2020

Customer listening posts are specific tools, locations and mechanisms to gather customer feedback along specific touchpoints on the customer journey. Offer specific measurement for parts of the customer journey, like tracking Customer Satisfaction Rates for a high-stakes touchpoint like product delivery or a customer service interaction.

Customer Journey 359

Customer Journey Social Media Feedback Customer Journey Mapping 359

InMoment XI

DECEMBER 30, 2021

The Four Touchpoints in the SaaS Customer Journey Taking Immediate Action: Sustainable Strategy for Customer Follow-up Taking Strategic Action: Insights from Touchpoint Data. We invited Jessica Pfeifer and Rita Balgeman (InMoment) to teach folks how to optimize customer journeys.

Webinar 370

Webinar Metrics Touchpoint Customer Journey 370

InMoment XI

JUNE 27, 2023

A VoC survey involves gathering both quantitative and qualitative feedback from customers about their various touchpoints with a company. Touchpoints could be anything from an interaction with your website, chatting with your customer service representatives, or actually using your products and services.

Customer Satisfaction 293

Customer Satisfaction Touchpoint Feedback Customers 293

Experience Investigators by 360Connext

APRIL 14, 2020

Determine what goals you have, so it’s very clear what actions to take once you gain the insights you’re seeking. Determine what goals you have so it's very clear what actions to take once you gain the insights you're seeking. Consider a recipe to gain the insights you need. Click To Tweet. Click To Tweet.

Customer Journey Mapping 374

Customer Journey Mapping Workshop Customer Journey Touchpoint 374

eglobalis

NOVEMBER 26, 2024

With practical strategies, global examples, and insights into cultural and operational dynamics, we’ll explore how empathy can evolve into a strategic driver of business outcomes, ensuring it delivers more than words—it delivers results. A culture of empathy ensures that it is consistently applied across all client touchpoints.

B2B 406

B2B B2C Culture Workshop 406

InMoment XI

FEBRUARY 25, 2022

Powerful and advanced research can generate insights which enable B2B and B2C companies to identify current levels of employee commitment, and it provides actionable direction on how to help them become more contributory and active brand advocates. This is advanced EX, some might even say it is revolutionary!

B2C 397

B2C Employee Experience Culture B2B 397

InMoment XI

JULY 13, 2023

The panelists engaged in insightful discussions, sharing their organisational challenges and best practices, while attendees were to engage in polls aimed at answering three key questions on preparedness, challenges, and changes related to Consumer Duty.

Consumers 369

Consumers Financial Competitive Advantage Customer Centricity 369

eglobalis

JULY 2, 2024

It’s essential to move beyond singular transactional satisfaction and focus on consistent, longitudinal insights to truly understand customer behaviour and preferences. However, its relevance diminishes with delayed insights. The exact same criticism can be made about every metric for everything.

NPS 373

NPS Feedback Net Promoter Score B2C 373

InMoment XI

AUGUST 8, 2023

A survey can be set up at each key digital touchpoint (like on a mobile app or website) to send a one or two question microsurvey with an open text box to capture immediate, in-the-moment responses from customers. Learn how Hootsuite tripled their Net Promoter Score by using InMoment’s microsurveys!

Net Promoter Score 435

Net Promoter Score Customer Service Representative Feedback Touchpoint 435

InMoment XI

NOVEMBER 18, 2024

Better Product Development Customer behavior insights can allow your company to make data-driven decisions about product offerings. If your business can effectively analyze and utilize customer behavior insights, you can stay ahead of your competitors by being more innovative and customer-focused.

Customer Journey Mapping 195

Customer Journey Mapping Social Media Customer Journey Competitive Advantage 195

eglobalis

SEPTEMBER 5, 2024

This integrated approach leads to clearer insights and stronger outcomes. CX includes the emotional and psychological responses customers have across various touchpoints, such as ease of use, support quality, and overall satisfaction. How it complements CS : Real-time insights help CS teams respond quickly to customer concerns.

Metrics 325

Metrics Customer Success 2024 2023 325

InMoment XI

OCTOBER 23, 2024

From visiting your physical branch to paying an electricity bill through your app, each interaction with a touchpoint contributes to a customer’s perception of your business. Offer industry-specific solutions and insights. The insights provided opportunities for enhancing customer retention and satisfaction.

Banking 195

Banking Customer Experience Financial Touchpoint 195

GetFeedback

MAY 9, 2019

Stage 4 —O perationalize: You begin to re-design your company’s operational processes based on customer insight and other customer experience metrics. Customer insight: Customer data should be captured across the entire journey to identify trends, issues, and take action in real time.

Article 337

Article Customer Experience Metrics Customer Journey Mapping 337

InMoment XI

OCTOBER 20, 2022

Providing colleagues with valuable insight and giving them recognition leads to better employee experience and engagement, which in turn leads to a greater customer experience. In the last keynote of the day, EMEA customer experience expert Stan Swinton of Bain & Company left us with insightful advice.

Customer Experience 397

Customer Experience Culture Workshop Events 397

InMoment XI

DECEMBER 3, 2024

Enlighten: Key skills include CX data collection, analysis, and visualization to ensure actionable insights across the organization. Respond: Key skills include effective response and strategic decision-making to deliver CX improvements based on insights. These insights help them close feedback loops and improve satisfaction levels.

Customer Experience 195

Customer Experience Competitive Advantage Customer Centricity 2024 195

eglobalis

OCTOBER 1, 2024

For example, Sales can provide insights on customer feedback directly to Marketing, allowing for more targeted campaigns. By working on this map together, each department can identify how their role impacts the customer at different touchpoints, encouraging collaboration across teams.

2020 347

2020 Customer Journey Mapping Culture Innovation 347

InMoment XI

MAY 25, 2023

Customer experience design is the process of creating the customer experience at all touchpoints, from the initial discovery phase through to the post-purchase phase. Customer Experience The customer experience encompasses the customer’s experience with the overall brand at all touchpoints before and after purchase.

Customer Experience Design 363

Customer Experience Design Customer Experience Competitive Advantage User Experience 363

InMoment XI

DECEMBER 9, 2024

Packed with useful insights, its your roadmap to a smarter, balanced, and customer-centric approach to AI. Packed with useful insights, its your roadmap to a smarter, balanced, and customer-centric approach to AI. The goal: anticipate needs, foster emotional connections, and make every touchpoint memorable. Want to learn more?

2024 195

2024 2025 Download Roadmap 195