InMoment XI

JANUARY 2, 2023

Increased competition in nearly every market is leading businesses of all types to search for ways to attract and retain their ideal customers. Together, these can give you insight into where you stand and how to improve your CX: Net Promoter Score ( NPS ) Customer Satisfaction (CSAT) Customer Effort Score ( CES ).

Net Promoter Score 221

Net Promoter Score NPS Metrics Effort Score 221

Retently

MARCH 11, 2025

Whether its analyzing product reviews, refining post-purchase experiences, or working with marketing and support teams to resolve issues, their job is to make shopping effortless and enjoyable. In a market where consumers have endless choices, 73% say a great experience influences their brand loyalty more than price or product.

Management 115

Management Customer Experience Roadmap NPS 115

SurveySensum

OCTOBER 28, 2024

NPS is a legend in the world of CX KPIs. Well, I believe it to be true… Companies with a high NPS grow twice as fast as their competitors, and in a world where customer loyalty directly influences your revenue, that’s no small feat. However, your NPS data is just a number without tracking the right KPIs. Let’s find out!

NPS 52

NPS Loyalty Demo Customer Satisfaction 52

InteractionMetrics

FEBRUARY 20, 2025

Your Net Promoter Score (NPS) isntjust another numberits a direct reflection of customer trust and customer loyalty. A high NPS means happy customers who are eager to spread the word about your business, fueling growth and strengthening your brand reputation. The result is a clear roadmap to improvement for your company.

NPS 52

NPS Net Promoter Score Customer Satisfaction Metrics 52

Retently

MARCH 17, 2025

Key Metrics to Include: CSAT/NPS Trends : Did customer satisfaction shift? Marketing Campaign Impact : Did a recent ad increase ticket volume? product quality, unclear policies, or marketing misalignment). Helps align CX insights with product, marketing, and logistics teams to drive bigger-picture improvements.

Insights 90

Insights NPS Metrics Customer Satisfaction 90

eglobalis

OCTOBER 1, 2024

For example, imagine your marketing department running a campaign without proper alignment with sales, causing confusion in customer messaging and missed opportunities. A practical example is creating a steering committee that includes representatives from marketing, sales, customer service, IT, finance, and operations. The result?

2020 450

2020 Customer Journey Mapping Culture Innovation 450

Wootric

NOVEMBER 4, 2020

Increased competition in nearly every market is leading businesses of all types to search for ways to attract and retain their ideal customers. Together, these can give you insight into where you stand and how to improve your CX: Net Promoter Score ( NPS ). What is Net Promoter Score (NPS)? However, NPS surveys are high level.

NPS 122

NPS Net Promoter Score Metrics Effort Score 122

Retently

OCTOBER 23, 2024

While the buyer journey lays out the roadmap for customer success, surveys help identify the hidden bumps along the way. Typically, most brands focus on surveying just a couple of key touchpoints, like post-purchase NPS to measure customer loyalty, or post-helpdesk interaction CSAT to gauge service satisfaction.

Retail 110

Retail NPS Touchpoint Feedback 110

Retently

MAY 10, 2018

Just like it’s difficult to drive to a new destination without a definite plan for how to get there, trying to build, launch and market a new product without a clear product roadmap guiding the development process is an exercise in vain. Net Promoter Score® can play a crucial role in your product roadmap improvement. Detractors.

Roadmap 61

Roadmap Net Promoter Score NPS Feedback 61

InMoment XI

OCTOBER 7, 2024

Use Case: “As a marketing manager, I need to be able to share business updates, promotions, and events via Google Posts, so that we inform and engage with our customers as they browse online and allow them to make better decisions.” Strongest Signals 5. Contact us or a dedicated account manager if you want to learn more.

Events 243

Events Competitive Advantage Innovation 2024 243

Thematic

MARCH 30, 2025

It improves your NPS and survey engagement. Fast follow-up matters: companies that respond within 48 hours see a 6-point lift in Net Promoter Score ​ (NPS). The Link Between NPS Survey and Customer Churn At Thematic, we’ve looked at churn data across all NPS scores and found that churn is present across all responses.

Feedback 62

Feedback Roadmap NPS Loyalty 62

Retently

JULY 2, 2018

There’s much more to an NPS® survey than just the quantitative rating customers give to your business. Ask the right NPS question to get a constant pulse on your customer satisfaction and you will gain an accurate understanding of how your company, product or service is perceived. NPS question structure. Rating survey questions.

NPS 110

NPS Net Promoter Score Feedback Customer Satisfaction 110

InMoment XI

MAY 3, 2024

Competitor Analysis: Monitoring competitor performance and market trends to stay ahead of the curve. The correlation between NPS scores and operational metrics, demonstrates how improvements in customer satisfaction directly contributes to sales performance.

Retail 195

Retail Return on Investment ROI Customer Centricity 195

Thematic

MARCH 20, 2025

A customer insights framework means turning customer feedback into actionable strategies that improve product experience, marketing, and customer service. Enhance marketing effectiveness with data-driven messaging. Are you focused on customer service, product improvement, marketing effectiveness, or all three?

Customer Insights 62

Customer Insights Insights Net Promoter Score NPS 62

InMoment XI

DECEMBER 7, 2023

How to Measure Customer Experience Measuring customer experience is a strategic imperative that helps your company build strong, long-lasting relationships with your customers, stay competitive, and adapt to changing market dynamics. NPS is a great place to start when you’re looking to measure customer experience.

Metrics 195

Metrics Net Promoter Score Measurement Customer Experience 195

Retently

SEPTEMBER 3, 2024

Key Takeaways We use post-trial and recurring NPS feedback to consistently refine our product and quickly adapt to customer needs. PMF surveys guide our roadmap and help identify our Ideal Customer Profile (ICP), focusing our efforts on must-have features. That’s where our NPS recurring survey comes in.

B2B 152

B2B NPS Demo Feedback 152

Thematic

APRIL 1, 2025

For example, your objective might be “to improve our NPS (Net Promoter Score) by 10 points in the next year by addressing top customer pain points.” They ensure you're gathering and analyzing customer data with purpose—whether it's to inform product improvements or to refine marketing strategies.

Customer Insights 62

Customer Insights Insights Social Media Customer Journey Mapping 62

BirdEye

DECEMBER 19, 2024

Today, marketing teams face a critical challenge: delivering personalized customer experiences while managing increasingly complex digital marketing plans. An effective AI marketing strategy transforms how businesses understand and engage with customers. Ready to transform your marketing with AI? Let’s dive in.

Marketing 52

Marketing Social Media Hospitality ROI 52

Thematic

MARCH 30, 2025

Businesses can optimize marketing, improve customer experiences, and stay ahead of the competition by using data-driven customer insights. For customer experience teams, KPIs like customer satisfaction score (CSAT) , net promoter score (NPS) , and customer effort score (CES) help quantify how well you’re meeting customer needs.

Customer Insights 62

Customer Insights Insights Feedback E-support 62

Retently

JULY 8, 2024

You’ve probably heard the saying, “Happy customers are the best marketing.” Well, Net Promoter Score (NPS) helps you get a handle on how your customers feel about your business. But here’s the big question: should you run an ongoing NPS campaign, periodic NPS campaigns, or maybe consider a different approach?

Touchpoint 78

Touchpoint NPS Net Promoter Score Feedback 78

Kayako

FEBRUARY 14, 2017

Paul Campillo will show you the value of choosing NPS as your next customer feedback questionairre. The number one reason most startups fail (42%) is the lack of a market need for their product. But when it comes to your market, you should ask for feedback early and often. What is NPS? That’s the goal of every business.

NPS 68

NPS Feedback Loyalty Net Promoter Score 68

Retently

JANUARY 19, 2023

Achieving the much-desirable product-market fit is the ultimate goal of any SaaS business. After all, it means that a company has identified its business niche, has found a profitable market, and has a product that is well-liked by customers – the true Promoters. Product-market fit (PMF) doesn’t happen overnight.

Measurement 157

Measurement Marketing 2007 Competitive Advantage 157

GetFeedback

OCTOBER 4, 2019

A couple of high ranking individuals come together and brainstorm ideas to overtake their competition with radically improved products and marketing. And in two years time, 81% of marketers say their organizations will compete mostly or completely on the basis of customer experience. companies $136.8 How to collect survey data .

Competitive Advantage 150

Competitive Advantage Touchpoint NPS Feedback 150

GetFeedback

JUNE 3, 2019

Fast-growing companies are constantly tweaking and shifting their strategies and products —A/B testing, trying new methods of delivery and experience, and even testing out marketing pitches based on the needs of different customers’ marketing personas. Benefit 2: open up communication.

Customer Satisfaction 170

Customer Satisfaction Magazine Customer Retention Customers 170

Uniphore

JANUARY 14, 2022

Strategic roadmap to deliver new-age customer experiences. By harnessing the power of conversational AI and automation, businesses can optimize every conversation, increase NPS, improve customer LTV and achieve efficiencies. Vijai Shankar Vice President, Product & Growth Marketing at Uniphore. Register Now. guest speaker?Alan

Roadmap 52

Roadmap Customer Experience Webinar Contact Center 52

InMoment XI

JANUARY 10, 2023

marketing, finance), but let’s focus on these four for the point of illustration. Even marketing folks have successfully led CX ops efforts. Relationship data : Gather Net Promoter Score (NPS) data in-app or via emai l, or wherever you interact with customers. Gather Voice-of-the-Customer (VOC) data (examples).

Customer Experience 243

Customer Experience Management Touchpoint Net Promoter Score 243

InnerTrends

MAY 23, 2018

I used to be a marketer and I am guilty of every classic trick in the book. Instead, split your users into categories and personalize your marketing campaigns to the max. These are event driven marketing automations. NPS (net promoters score). Yes, you heard me right: guilty! Yes, I admit it, I’ve done it all.

Marketing 73

Marketing Net Promoter Score NPS Download 73

SurveySensum

NOVEMBER 6, 2023

They both launched NPS surveys to assess and enhance overall satisfaction and loyalty. They both conducted similar NPS surveys, launched simultaneously, and analyzed the data using robust NPS software. They both conducted similar NPS surveys, launched simultaneously, and analyzed the data using robust NPS software.

NPS 52

NPS Feedback Loyalty Customer Satisfaction 52

Experience Investigators by 360Connext

OCTOBER 17, 2023

Others have more common org chart regulars, like Chief Marketing Officer or Voice fo the Customer (VoC) Director. Reporting on a Net Promoter Score (NPS) month after month that doesn’t vary too dramatically can create a sense of complacency. The one thing they all have in common? But after a while, those numbers become less compelling.

Leadership 259

Leadership Customer Experience Customer Centricity Net Promoter Score 259

Customer Bliss

AUGUST 15, 2017

She leads an international team across Europe which is responsible for the development and implementation of the CX Roadmap across various markets and functions. In addition to her law degree she also has a postgraduate degree in business administration (focus on marketing). Annette speaks English and Spanish fluently.

Travel 204

Travel Hotels 2010 Customer Journey 204

Lumoa

FEBRUARY 9, 2023

software bug fixes, wrong information corrected on the website) Product development decisions : reprioritizing things on the product development roadmap taking the feedback into account (e.g. more friendly behavior in customer service) Marketing to take the info into account in better targeting (e.g. Why is NPS ® going up or down?

Definition 167

Definition Net Promoter Score Customer Experience B2C 167

SurveySensum

MARCH 10, 2023

To prevent such negative outcomes, using tools such as Net Promoter Score (NPS) can help you actively gather and analyze customer feedback to improve customer retention and understand their experiences. But how does NPS help retain your customers? To effectively retain your existing customers, measuring NPS can be a game-changer.

Customer Retention 52

Customer Retention NPS Net Promoter Score Social Media 52

Customer Bliss

AUGUST 3, 2018

Rob Markey is a partner at Bain & Company and leads the customer strategy and marketing practice. Rob breaks down a formula for building a roadmap to help your organization build customer loyalty: Roadmap to Loyalty Leadership: Establish the baseline of the economic value of improving relative to the competition.

Leadership 120

Leadership Chief Customer Officer Social Media Loyalty 120

Retently

MAY 2, 2023

The most widely used surveys to assess customer satisfaction levels are NPS , CSAT , and CES. What is NPS, CSAT, and CES? Before we get to the implementation itself, let’s define what exactly NPS, CSAT, and CES mean. NPS is one of the most popular metrics and measures customer loyalty.

Customer Journey 134

Customer Journey NPS Demo Customer Satisfaction 134

Thematic

FEBRUARY 24, 2025

Their lean research team uses AI-powered analytics to process thousands of net promoter score (NPS) survey responses, identifying real-time pain points. They redesigned their Merchant Menu Manager after detecting a drop in NPS scores due to frustrations with its usability. One example?

Insights 62

Insights Customer Experience Social Media Net Promoter Score 62

ClientSuccess

NOVEMBER 22, 2021

But did you know sentiment management can also be a customer marketing focus? In part three, we’re looking at initiatives that can help drive all of your customer marketing projects: sentiment. Customer marketing programs can be instrumental in supporting Voice of Customer initiatives, in addition to: Usage Data. Social Media.

Marketing 52

Marketing NPS Voice of Customer Social Media 52

Avaya

OCTOBER 10, 2016

There may be no greater indicator of a company’s value in the eyes of its customers than its Net Promoter Score (NPS)—a measure of the willingness of a customer to recommend a company’s products or services to others. Raising an NPS isn’t easy. Not surprisingly, as our AQI started to go up, so did our NPS. How did we do it?

Net Promoter Score 78

Net Promoter Score NPS 2011 Roadmap 78