A Primer on the 3 Most Important CX Metrics: NPS, CSAT and CES
InMoment XI
JANUARY 2, 2023
But “it” is a multi-layered concept, and to truly understand customer experience at scale, you may need to track three very important metrics. Together, these can give you insight into where you stand and how to improve your CX: Net Promoter Score ( NPS ) Customer Satisfaction (CSAT) Customer Effort Score ( CES ).
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