Zeisler Consulting

AUGUST 17, 2021

Articulating the return on investment (ROI) of Customer Experience efforts is a recurring theme among CX professionals. As I moderate panels on webinars and sit as a guest on podcasts, listen to my peers talk, and read articles, I hear the questions all the time: How do you define the ROI?

ROI 93

ROI Chief Customer Officer Leadership Return on Investment 93

InMoment XI

FEBRUARY 23, 2024

Disadvantages of Market Segmentation While market segmentation offers numerous benefits, it also presents certain disadvantages and common pitfalls. Choose the ones most likely to engage with your product and that will lead to a positive return on investment (ROI).

Marketing 195

Marketing Customer Experience Return on Investment Consumers 195

Strativity

OCTOBER 16, 2017

Much of the customer experience ROI research and methodologies developed thus far only focus on the statistical relationship between customer experience and financial benefits. Sample CX ROI Discounted Cash Flow Chart. Sample ROI Roll Up. Furthermore, it can tie improvements in the customer journey to financial value drivers.

Return on Investment 45

Return on Investment ROI Customer Experience Financial 45

Beyond Philosophy

MARCH 19, 2020

One of the critical pieces of insight that came out of the study was the thing that people want most of all in 2020 is growth, whether that means in revenue, market share or return on investment (ROI). ROI is one of the areas the organizations are struggling with regarding their investment in Customer Experience.

Net Promoter Score 191

Net Promoter Score ROI Customer Experience Professionals Return on Investment 191

Beyond Philosophy

FEBRUARY 10, 2020

However, business is also all about return on investment (ROI). When a company invests $1, they want to make at least $2 back for their trouble. Therefore, if you dedicated a resource to fostering growth, you expect that you will get the results you invested in it to get it. .

2020 172

2020 Hospitality Return on Investment Telecommunications 172

Thematic

JUNE 17, 2024

Measuring the ROI of your Voice of the Customer (VOC) program can be a challenge for many businesses. By focusing on VoC ROI, businesses can make data-driven decisions that enhance customer experience and drive business performance. In fact, research has shown that addressing complaints effectively can drive significant ROI.

ROI 62

ROI Net Promoter Score Return on Investment Multi-Channel 62

Strativity

OCTOBER 16, 2017

Much of the customer experience ROI research and methodologies developed thus far only focus on the statistical relationship between customer experience and financial benefits. Sample CX ROI Discounted Cash Flow Chart. Sample ROI Roll Up. Furthermore, it can tie improvements in the customer journey to financial value drivers.

Return on Investment 40

Return on Investment ROI Customer Experience Financial 40

Playvox

JUNE 6, 2023

As a call center leader looking to sell an investment in WFM software to your CFO, you need to tie your business case and associated return on investment (ROI) to one or more strategic business priorities. Focus on the strategic business and financial benefits to the company and how it will deliver an impactful ROI.

Contact Center 66

Contact Center Return on Investment ROI Financial 66

Horizon CX

MARCH 1, 2021

Compelling Arguments for Justifying CX Programs – the Dreaded ROI Question. Those of us who have experienced the dreaded question, “What’s the return on investment for your program?”, The post ROI and the Secure Customer Index (SCI) appeared first on Horizon CX. And furthermore, how can a CX program be justified?

ROI 52

ROI Return on Investment 2004 Financial 52

Beyond Philosophy

MARCH 7, 2024

Listen to the podcast: You have a hidden impact on your return on investment for your customer experience management programs. We also addressed customer communications regarding wait times and overhauled how they handled their retail staff’s presentation. The customers wanted a relatable mobile company brand.

ROI 78

ROI Return on Investment Measurement Customers 78

Thematic

JUNE 17, 2024

They shared actionable insights on maximizing the return on investment (ROI) of VOC, moving beyond surface-level metrics to create real business impact. Paul highlighted the importance of this, saying: "Your first and fundamental issue is, is the information that I'm presenting reliable?"

ROI 62

ROI Insights Multi-Channel Customer Centricity 62

Beyond Philosophy

JULY 18, 2024

They didn’t engage with the other side as much as their present viewpoint, and the articles only reinforced their opinion on the topic. In other words, we discover that what drives the return on investment (ROI) is not the organization’s focus. I like to listen to podcasts about politics. Click here !

ROI 78

ROI Customer Experience Customers Presentation 78

Strativity

MARCH 17, 2020

Over the last three years in CX Network’s Global State of CX Report, hundreds of CX practitioners have signaled that calculating return on investment (ROI) in customer experience is no easy task. Utilize these insights on ROI in customer experience to prove value and unlock budget.

ROI 52

ROI Customer Experience Return on Investment Presentation 52

Beyond Philosophy

NOVEMBER 14, 2020

What happens when you get three Customer Experience Pioneers together to discuss the past, present, and future of Customer Experience? In addition to tying your efforts directly to return on investment (ROI), I advise champions of Customer Experience to determine the lifetime value of customers they serve.

Customer Experience 148

Customer Experience Return on Investment ROI Consulting 148

C3Centricity

JUNE 8, 2020

During my presentation, I shared many ideas; here are a few of the points I covered: #1. From ROI / ROR to ROE. There has been a lot of discussion in the past few years about the need to move from a return on investment to a return on relationships. #CustomerFirst #CustomerCentricity #Future #Trends Click To Tweet.

Hospitality 122

Hospitality Customer Centricity Hotels Return on Investment 122

InMoment XI

OCTOBER 24, 2023

Contact Center Analytics Best Practices for Maximum ROI Strategic Focus over Isolated Improvements While it’s tempting to dive into the granular details and make quick fixes based on isolated data points, true transformation comes from a strategic focus. But the true distinction lies in depth, clarity, and usability.

Contact Center 195

Contact Center Multi-Channel Net Promoter Score Metrics 195

CloudCherry

JANUARY 21, 2020

And quantifying the return on investment (ROI) of CX and VoC can help secure further investment. . Focus on Quantification and Continuous Improvement: During this phase, communicating VoC business results and ROI becomes systematized. Understand the Phases of VoC Maturity.

Feedback 195

Feedback Net Promoter Score Financial Customer Centricity 195

BirdEye

DECEMBER 29, 2022

Channel reporting Return on Investment (ROI) metrics 12. However, this doesn’t necessarily mean it was clicked on – just that it was present on a person’s timeline or news feed. Return on Investment (ROI) metrics. Another good ROI metric is cost per thousand impressions (CPM).

Social Media 98

Social Media Metrics Net Promoter Score Return on Investment 98

Talkdesk

SEPTEMBER 29, 2020

However, the rapid shift to remote work brought by COVID-19 has also presented new challenges with security while introducing a newfound focus on cost-saving strategies for business. Calculating cost-effective strategies for security can be tricky because security is not usually an investment that provides a tangible profit.

Contact Center 82

Contact Center Return on Investment ROI Financial 82

West Monroe

OCTOBER 19, 2023

” What’s more, 20% expect investments in artificial intelligence (AI) to increase by at least 50%. Expectations for return on investments are high. This doesn’t always create a return on investment—and in some cases works against it. A good example is master data management.

ROI 52

ROI Technology Return on Investment 2030 52

West Monroe

OCTOBER 19, 2023

” What’s more, 20% expect investments in artificial intelligence (AI) to increase by at least 50%. Expectations for return on investments are high. This doesn’t always create a return on investment—and in some cases works against it. A good example is master data management.

ROI 52

ROI Technology Return on Investment 2030 52

delighted

DECEMBER 10, 2019

ROX is the new customer experience ROI. Many brands are investing heavily in customer experience (CX) and, as we explore below, the numbers don’t lie — those allocated resources can yield some serious returns. But what exactly is the return? Building your own CX ROI model. This couldn’t be more inaccurate.

ROI 40

ROI Measurement Customer Experience NPS 40

One Millimeter Mindset

SEPTEMBER 16, 2019

They become skeptical about lack of continuity and gaps in the details you present. And the resulting engineered solutions can become nightmares, instead of providing rewarding returns on investment. The type of ROI which retains clients. When closing the sale is the goal, projects are over-promised and under-specified.

Sales 72

Sales Return on Investment Workshop Customer Retention 72

C3Centricity

MAY 20, 2019

From ROI / ROR to ROE. There has been a lot of talk recently on moving from a return on investment to a return on relationships. These are just six of the many ideas I shared during a presentation I gave to the faculty of a world- renowned hospitality school.

Hospitality 106

Hospitality Hotels Social Media Return on Investment 106

BirdEye

APRIL 24, 2023

From the exciting growth of social media to the importance of data analytics and artificial intelligence (AI), today’s digital landscape presents an abundance of opportunities for marketers to connect with customers like never before. ROI: Improved return on investment through strategic planning and data-driven optimization.

Marketing 93

Marketing Social Media B2C Advertising 93

ClearAction

FEBRUARY 27, 2017

Instead, present sentiment in terms of customer lifetime value, or at least as a percentage of current revenue or profit. The upper two categories are the necessary threshold for customer experience management (CXM) return on investment (ROI). That’s not about driving changes to the business. Do this first.

Voice of Customer 71

Voice of Customer Workshop ROI 2016 71

Optimove

JULY 9, 2024

Re-engage your churned customers with this guide Download Now Why it Matters: Mastering customer data is crucial for marketers to personalize experiences, boost loyalty, and maximize ROI. As a business grows and customers evolve, every interaction and touchpoint present opportunities to leverage new data to deliver personalized experiences.

Marketing 52

Marketing ROI Return on Investment Download 52

BirdEye

NOVEMBER 21, 2022

Measure your ROI – Social media analytics can help measure the return on investment (ROI) of your social media campaigns. This will let you see how effective they are and whether it was worth the investment. To help you organize and present your data findings, download our free social media reporting template.

Social Media 98

Social Media Definition Multi-Channel Metrics 98

Cyara

FEBRUARY 20, 2024

This results in lower operational costs, improved efficiencies, a greater return on investment (ROI) and enhanced experiences for your employees and customers. This examined the potential ROI that enterprises could realize through deploying Cyara.

ROI 76

ROI Return on Investment Communication 2023 76

Lumoa

SEPTEMBER 8, 2021

” Yes, multiple-choice and Likert scale questions are easier to turn into fancy graphs for presentations, but they don’t allow the customer to express their genuine feedback. Illustrating the return on investment (ROI) of your CX program is no different than showing the value of any other program in your business.

Customer Experience Management 78

Customer Experience Management CEM Customer Experience Management 78

PeopleMetrics

AUGUST 7, 2019

For almost any initiative in business, the way to convince leadership to invest is to show them a return on investment (ROI). In turn, the best way to secure executive sponsorship in VoC is to demonstrate that improving the customer experience pays big returns. Look inside at CLV to determine ROI.

Leadership 70

Leadership ROI CEM 2001 70

Beyond Philosophy

JUNE 8, 2023

I assumed that the people I presented to understand why what I wanted was so critical to the organization. So, when presenting a case for change, logic, stories, and goals are essential. People who read spreadsheets that explain costs, where they align with the budget, and the expected return really like numbers.

Return on Investment 78

Return on Investment Presentation Customer Satisfaction ROI 78

ChurnZero

NOVEMBER 3, 2021

All of this information presents you with new opportunities to engage with your customers, reference these events and updates, and align them with the goals you know they’re hoping to achieve. All in all, you can use this information to get to know your customers a little bit better.

Customer Success 98

Customer Success Return on Investment Fashion Reference 98

ClearAction

OCTOBER 2, 2017

Adapt this verbal technique to the way you present voice-of-the-customer. Use it for presentations of all types. 8) Strategic ROI : in addition to financial return on investment calculations [gain minus cost] divided by [cost], show the bigger pictures of strategic gains and status quo costs.

Customer Experience Professionals 78

Customer Experience Professionals Customer Experience Customer Journey Mapping Presentation 78

Thematic

NOVEMBER 13, 2018

With VOC programs, organizations are able to make highly-informed strategic decisions that contribute to a positive return on investment and ultimately an improved customer experience. This is not about sharing insights in a quarterly board presentation in a PowerPoint deck. Improved decision making.

Voice of Customer 101

Voice of Customer Net Promoter Score ROI NPS 101

SurveySensum

MARCH 6, 2024

Return on Investment (ROI) As in any business venture, you’re bound to make investments. Return on Investment ROI calculations can help investors deduce whether they should clench an investment opportunity or let it slide. Some may work in your favor while some may not.

Metrics 52

Metrics E Commerce ROI Return on Investment 52

Opinionator

JULY 21, 2019

The majority believe that the return on investment is poor but they continue to invest in them due to a perceived lack of alternatives. Lack of ROI – Not only is it expensive, but there is little evidence that mystery shopping brings in much return on investment. Maze – Australia.

Return on Investment 69

Return on Investment Retail Feedback Measurement 69