article thumbnail

Winning Leadership Support for Your CX Program: How to Align and Drive Buy-In

eglobalis

Some of the key challenges include: Complex Stakeholder Relationships: B2B purchases typically involve multiple decision-makers and longer sales cycles. Siloed Data and Systems: Customer information in B2B is often fragmented across sales, marketing, account management, and support. Demonstrating the value of CX (e.g.,

article thumbnail

Value Creation for B2B Customers in Tech, Telecom, Contact Centers, and Manufacturing – Part I of 3

eglobalis

Salesforce provides an ecosystem that improves win rates and sales cycle speedclients see it as an investment , not a cost. B2B leaders who operationalize these elements build trust, reduce churn, and become part of the customers long-term roadmap. link] Key tactics for successful next-gen B2B sales.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Strategic Value Creation in B2B: Building Long-Term Partnerships, Trust, and Innovation in Tech, Telecom, Contact Centers, and Manufacturing – Part 2 of 3

eglobalis

What It Involves Joint solution design or proof-of-concepts Shared labs, testbeds, or rapid prototyping Influence over product roadmap development IP-sharing agreements in some cases Strategic Impact Ericsson and ABB partnered on 5G-enabled smart factories. ABB contributed robotics use cases; Ericsson brought real-time communication tech.

article thumbnail

How Conversational Intelligence (CI) Empowers Organizations to Forecast Sales Trends

InMoment XI

Sales forecasting is essential for anticipating demand, allocating resources, and setting realistic revenue goals. However, according to Gartner research, forecasting is one of the top areas where sales operations functions are least effective. It strengthens sales strategies. What Factors Impact Sales Forecasting Accuracy?

Sales 195
article thumbnail

From Cost Center to Revenue-Driver: Rethinking the Call Center Paradigm

InMoment XI

But what if a contact center could become a powerful sales engine, transforming routine support calls into avenues for growth? Every conversation becomes a strategic touchpoint, driving additional sales while delivering personalized experiences that meet customers’ needs at precisely the right time.

article thumbnail

Why Silos in 2020’s CX Aren’t Your Real Problem—And What You Should Focus on Instead

eglobalis

For example, imagine your marketing department running a campaign without proper alignment with sales, causing confusion in customer messaging and missed opportunities. A practical example is creating a steering committee that includes representatives from marketing, sales, customer service, IT, finance, and operations. The result?

2020 450
article thumbnail

A 6-Year Chief Customer Officer Role Roadmap, With Libby Duane Adams – CB69

Customer Bliss

Prior to Alteryx, Libby was a leading sales representative for the media, advertising, telecommunications and automotive industries at Strategic Mapping, a provider of spatial analytics and mapping software. In this role, she was responsible for defining both the company’s national sales growth and vertical-specific product development.